One Paper Cup, a Switch to Drive the Future Society.

Our company endorses April Dream, an initiative to make April 1st a day for expressing dreams.

This press release represents the dream of "Mitsui Bussan Packaging Co., Ltd."

■ Background to this dream

In our modern society, while the importance of resource circulation and environmental consideration is widely shared, it is not necessarily ingrained as a tangible part of daily behavior. Paper cups are one such example. Many people use them daily and discard them without any particular thought once finished.

Mitsui Bussan Packaging has built broad connections with companies and consumers through paper cup products. In this context, we view paper cups not merely as containers, but as something that can bring about societal change depending on "actions taken after use."

One might feel, "Does my individual action really make a difference?" However, the accumulation of each small choice in daily life steadily transforms the state of society. And this change is not brought about by someone special, but arises from the actions of each one of us. That is why, through paper cup recycling, we aim to realize a society where people can feel a tangible connection to the future.

■ What we aim for

Our dream at Mitsui Bussan Packaging is to

"realize a society where a single paper cup becomes a switch that drives the future."

Small actions like "rinsing" and "separating for disposal" create resource circulation, expand new options, and surely connect to the future. We believe that by realizing this, people's actions will naturally lead to further actions.

■ Future initiatives

Moving forward, we will continue to work with companies and partners to expand the circular mechanism initiated by paper cups throughout society,

and quietly but surely transform the future.

This is our April Dream.