Mazrica Launches Package Plans to Solve Lead Shortage, Low Conversion Rates, and Excessive Workload for Sales and Marketing
Mazrica Co., Ltd. has launched "Problem-Solving Package Plans" to support the resolution of challenges in the sales and marketing fields. This plan combines the company's previously individually offered products to address complex issues such as lead shortages, declining conversion rates, and excessive workloads. Its introduction is expected to lead to the creation of high-quality leads, improved conversion rates and proposal accuracy, reduced sales man-hours, increased productivity, and the establishment of a reproducible sales and marketing system.
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- 📰 Published: April 14, 2026 at 20:00
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Mazrica Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director CEO: Eiji Kurosa; hereinafter "the Company") announces the launch of its "Problem-Solving Package Plan" to support the resolution of challenges in the sales and marketing fields.
This service combines products that have been offered individually to date, providing them in a way that directly leads to maximizing sales and profits.
■ Background
In recent years, the following challenges have become apparent in corporate sales and marketing activities:
Insufficient acquisition of leads that lead to business negotiations
Business negotiations occur, but do not lead to orders
Internal operations take up too much time, making it difficult to allocate sufficient time to customer service
These challenges often occur not in isolation but in complex combinations, making it difficult to solve them with a single product. The Company has previously offered individual sales and marketing support products, but to achieve more fundamental problem-solving and results, it has redesigned them as a package combining multiple products.
■ Package Overview
This package provides an optimal set of products tailored to major sales and marketing challenges.
Marketing Boost Package
Integrates lead generation, nurturing, and conversion into business negotiations.
AI assists sales representatives by identifying potential customers' interests and supporting their conversion into business negotiations.
AI also stimulates interest in dormant customers, leading to the creation of new business opportunities.
Sales Enablement Package
Improves the quality and quantity of business negotiations, building a sales process that leads to results regardless of who is in charge.
Sales-specific AI supports everything from list selection to proposal preparation, clarifying "who" to propose "what" to.
Smart Work Package
Automates routine tasks, creating an environment where employees can focus on customer service.
Automation of data entry and document creation
Streamlining approval and workflow processes
■ Expected Effects of Introduction
The introduction of this package is expected to enable the creation of high-quality leads that lead to business negotiations, and to improve conversion rates and proposal accuracy. Furthermore, it will contribute to reducing sales man-hours and improving productivity, as well as establishing a reproducible sales and marketing system.
■ Future Development
The Company will continue to promote product development utilizing AI and data, supporting the advancement of decision-making and productivity improvement in the sales and marketing domains. Concurrently, it aims to provide solutions that can respond more flexibly to corporate challenges through functional enhancements of this package and strengthening collaboration with external services.
[Company Overview]
Company Name: Mazrica Co., Ltd. (https://mazrica.com)
Headquarters: Frontier Higashi-Nihonbashi 6F, 2-7-1 Higashi-Nihonbashi, Chuo-ku, Tokyo
Representative: Eiji Kurosa, Representative Director CEO
Established: April 30, 2015
Business Activities: Development and provision of platforms in the sales and marketing domain, sales consulting, and AI solution business.
Mazrica Co., Ltd. is committed to its vision of "creating an environment where people can work creatively and playfully," and develops and provides a foundation that evolves sales and marketing decision-making by combining human and technological capabilities. Through an environment where AI and data naturally circulate, the company aims to realize a way of working where people can concentrate on "thinking," which they should inherently focus on, and create a society where work itself progresses positively.
In the sales and marketing domain, where the elimination of individual dependency is sought, the company addresses on-site challenges and develops and provides the following proprietary products:
"Mazrica Sales" for centralizing sales activities
Japan's first digital sales room "Mazrica DSR"
Marketing AI agent "Mazrica Engage"
Sales-specific AI corporate database "Mazrica Target"
▶︎Business Knowledge Media "Mazrica Business Lab." for solving organizational business challenges
https://product-senses.mazrica.com/senseslab/
This service combines products that have been offered individually to date, providing them in a way that directly leads to maximizing sales and profits.
■ Background
In recent years, the following challenges have become apparent in corporate sales and marketing activities:
Insufficient acquisition of leads that lead to business negotiations
Business negotiations occur, but do not lead to orders
Internal operations take up too much time, making it difficult to allocate sufficient time to customer service
These challenges often occur not in isolation but in complex combinations, making it difficult to solve them with a single product. The Company has previously offered individual sales and marketing support products, but to achieve more fundamental problem-solving and results, it has redesigned them as a package combining multiple products.
■ Package Overview
This package provides an optimal set of products tailored to major sales and marketing challenges.
Marketing Boost Package
Integrates lead generation, nurturing, and conversion into business negotiations.
AI assists sales representatives by identifying potential customers' interests and supporting their conversion into business negotiations.
AI also stimulates interest in dormant customers, leading to the creation of new business opportunities.
Sales Enablement Package
Improves the quality and quantity of business negotiations, building a sales process that leads to results regardless of who is in charge.
Sales-specific AI supports everything from list selection to proposal preparation, clarifying "who" to propose "what" to.
Smart Work Package
Automates routine tasks, creating an environment where employees can focus on customer service.
Automation of data entry and document creation
Streamlining approval and workflow processes
■ Expected Effects of Introduction
The introduction of this package is expected to enable the creation of high-quality leads that lead to business negotiations, and to improve conversion rates and proposal accuracy. Furthermore, it will contribute to reducing sales man-hours and improving productivity, as well as establishing a reproducible sales and marketing system.
■ Future Development
The Company will continue to promote product development utilizing AI and data, supporting the advancement of decision-making and productivity improvement in the sales and marketing domains. Concurrently, it aims to provide solutions that can respond more flexibly to corporate challenges through functional enhancements of this package and strengthening collaboration with external services.
[Company Overview]
Company Name: Mazrica Co., Ltd. (https://mazrica.com)
Headquarters: Frontier Higashi-Nihonbashi 6F, 2-7-1 Higashi-Nihonbashi, Chuo-ku, Tokyo
Representative: Eiji Kurosa, Representative Director CEO
Established: April 30, 2015
Business Activities: Development and provision of platforms in the sales and marketing domain, sales consulting, and AI solution business.
Mazrica Co., Ltd. is committed to its vision of "creating an environment where people can work creatively and playfully," and develops and provides a foundation that evolves sales and marketing decision-making by combining human and technological capabilities. Through an environment where AI and data naturally circulate, the company aims to realize a way of working where people can concentrate on "thinking," which they should inherently focus on, and create a society where work itself progresses positively.
In the sales and marketing domain, where the elimination of individual dependency is sought, the company addresses on-site challenges and develops and provides the following proprietary products:
"Mazrica Sales" for centralizing sales activities
Japan's first digital sales room "Mazrica DSR"
Marketing AI agent "Mazrica Engage"
Sales-specific AI corporate database "Mazrica Target"
▶︎Business Knowledge Media "Mazrica Business Lab." for solving organizational business challenges
https://product-senses.mazrica.com/senseslab/
FAQ
What is the "Problem-Solving Package Plan" launched by Mazrica Co., Ltd.?
It is a service that combines multiple products offered by the company to solve complex problems in sales and marketing, such as lead shortages, declining conversion rates, and excessive workloads.
What effects are expected from the introduction of this package plan?
It is expected to generate high-quality leads, improve conversion rates and proposal accuracy, reduce sales man-hours, increase productivity, and establish a reproducible sales and marketing system.