Mattel International to Release 8 New 'Minecraft' Toys in Late March, Including 'World Builder Set' and Mist-Spraying 'Ultimate Ender Dragon'
Mattel International K.K. will launch a series of 8 new Minecraft-themed toys in late March. The lineup features the 'World Builder Set' with 7 popular characters, a 'Creaking' figure with light and sound, and a large-scale 'Ultimate Ender Dragon' equipped with a mist-spraying breath effect. These products aim to inspire creativity and curiosity through interactive physical play and digital game integration.
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- 📰 Published: April 1, 2026 at 21:00
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Mattel International K.K. (Headquarters: Chuo-ku, Tokyo; President: Keizo Ishii), the Japanese subsidiary of global toy leader Mattel, Inc., has announced the release of 8 new items in the 'Minecraft' toy series starting in late March. The collection includes the 'Minecraft Basic Figure World Builder Set' featuring 7 figures to recreate the game's world, the dynamic 'Ultimate Ender Dragon,' the 'Creaking' action figure with sound and light, and several 'Basic Figure Sets' with built-in gimmicks.
Key Highlights:
- 'World Builder Set': A deluxe collection featuring 7 popular characters (including Steve, Creeper, Enderman, and Skeleton) for immersive storytelling and role-play.
- 'Creaking' Action Figure: Realistically reproduced with light and sound effects, featuring a damage gimmick where it breaks apart when attacked.
- 'Ultimate Ender Dragon': A large-scale figure that sprays mist to simulate dragon breath. The mist triggers a color-change 'battle damage' effect on the included Steve figure.
- 'Basic Figure Set': Features redstone devices with interactive mechanisms like launchers to mirror in-game actions.
Product Details - World Builder Set:
This collection allows fans to fully enjoy the Minecraft universe with 7 iconic characters. Each figure is approximately 8cm tall with articulated joints, encouraging imaginative play. Furthermore, the set includes a download code for in-game items, bridging the gap between digital and physical play.
Key Highlights:
- 'World Builder Set': A deluxe collection featuring 7 popular characters (including Steve, Creeper, Enderman, and Skeleton) for immersive storytelling and role-play.
- 'Creaking' Action Figure: Realistically reproduced with light and sound effects, featuring a damage gimmick where it breaks apart when attacked.
- 'Ultimate Ender Dragon': A large-scale figure that sprays mist to simulate dragon breath. The mist triggers a color-change 'battle damage' effect on the included Steve figure.
- 'Basic Figure Set': Features redstone devices with interactive mechanisms like launchers to mirror in-game actions.
Product Details - World Builder Set:
This collection allows fans to fully enjoy the Minecraft universe with 7 iconic characters. Each figure is approximately 8cm tall with articulated joints, encouraging imaginative play. Furthermore, the set includes a download code for in-game items, bridging the gap between digital and physical play.