Premium 'White Jade Body Milk' with Enhanced Ingredients Goes Viral on SNS: Introducing the New 'matsukiyo PoluBarrier Body Milk Tone Brightening'
MatsukiyoCocokara & Co. announces the April 11 launch of 'matsukiyo PoluBarrier Body Milk Tone Brightening,' a premium private brand body milk featuring high concentrations of beauty ingredients like tranexamic acid and PDRN for full-body care.
📋 Article Processing Timeline
- 📰 Published: April 4, 2026 at 00:30
- 🔍 Collected: April 3, 2026 at 19:30
- 🤖 AI Analyzed: April 21, 2026 at 04:42 (417h 12m after Collected)
MatsukiyoCocokara & Co. (Headquarters: Bunkyo-ku, Tokyo; President: Kiyoo Matsumoto), which operates over 3,600 drugstores and pharmacies across 47 prefectures in Japan and 98 stores overseas mainly in Asia (as of the end of December 2025) under the group philosophy of 'Creating the future standards and changing people's lives', will launch 'PoluBarrier Body Milk Tone Brightening' on Saturday, April 11. The product, part of the 'matsukiyo' global private brand line, features trending beauty ingredients including the whitening active ingredient tranexamic acid to achieve translucent, white-jade-like skin. It will be available at Matsumoto Kiyoshi and Cocokara Fine group stores nationwide (excluding some stores) and their official online store.
*Whitening means suppressing melanin production and preventing spots and freckles.
## Premium Body Milk Leading to White-Jade-Like Translucent Skin from the PoluBarrier Series
From the PoluBarrier series, which supports skin concerns caused by external environments, a popular item that went viral on SNS as 'white jade body milk' is now available in a premium version with enhanced ingredients.
The new 'PoluBarrier Body Milk Tone Brightening' is a body milk that achieves full-body whitening care by incorporating beauty ingredients typically used in facial skincare. This time, the active ingredient 'tranexamic acid' is formulated at the highest concentration among the company's quasi-drug PB products. In addition to 'glutathione', which was popular in the previous version, it adds many trending beauty ingredients to lead to bright and translucent skin like white jade.
The smooth and easy-to-blend texture is easy to use on the face as well as the body, broadly covering full-body moisturizing, whitening care, brightening care, and rough skin care in a single bottle. It is highly recommended not only for those concerned about dryness but also for those who want to comprehensively care for their entire body, including their face.
## Product Features
- Simultaneous full-body whitening & rough skin care through the dual formulation of the whitening active ingredient 'tranexamic acid' and the anti-inflammatory active ingredient 'dipotassium glycyrrhizate'.
- Formulated with trending beauty ingredients 'glutathione', 'stable retinol', and 'PDRN' to provide moisture and smooth skin.
- Comfortable and easy-to-blend texture that can also be used on the face.
- Fragrance-free type that is easy for anyone to use regardless of scent preferences.
- Large-capacity pump bottle that can be used with one hand, convenient for daily care.
## About the New Product
Sales Area: Matsumoto Kiyoshi and Cocokara Fine group stores nationwide (excluding some stores), official online store, and sequentially at overseas stores.
*Whitening means suppressing melanin production and preventing spots and freckles.
## Premium Body Milk Leading to White-Jade-Like Translucent Skin from the PoluBarrier Series
From the PoluBarrier series, which supports skin concerns caused by external environments, a popular item that went viral on SNS as 'white jade body milk' is now available in a premium version with enhanced ingredients.
The new 'PoluBarrier Body Milk Tone Brightening' is a body milk that achieves full-body whitening care by incorporating beauty ingredients typically used in facial skincare. This time, the active ingredient 'tranexamic acid' is formulated at the highest concentration among the company's quasi-drug PB products. In addition to 'glutathione', which was popular in the previous version, it adds many trending beauty ingredients to lead to bright and translucent skin like white jade.
The smooth and easy-to-blend texture is easy to use on the face as well as the body, broadly covering full-body moisturizing, whitening care, brightening care, and rough skin care in a single bottle. It is highly recommended not only for those concerned about dryness but also for those who want to comprehensively care for their entire body, including their face.
## Product Features
- Simultaneous full-body whitening & rough skin care through the dual formulation of the whitening active ingredient 'tranexamic acid' and the anti-inflammatory active ingredient 'dipotassium glycyrrhizate'.
- Formulated with trending beauty ingredients 'glutathione', 'stable retinol', and 'PDRN' to provide moisture and smooth skin.
- Comfortable and easy-to-blend texture that can also be used on the face.
- Fragrance-free type that is easy for anyone to use regardless of scent preferences.
- Large-capacity pump bottle that can be used with one hand, convenient for daily care.
## About the New Product
Sales Area: Matsumoto Kiyoshi and Cocokara Fine group stores nationwide (excluding some stores), official online store, and sequentially at overseas stores.