【Achieving a Feat with 3 Simultaneous Awards】"Matsui Umeshu Soda" and "Daisen Highball 2 Types" Win Gold at World Premix Awards 2026!
Matsui Shuzo Gomei Kaisha's "Matsui Umeshu Soda" and two types of "Daisen Highball" simultaneously won gold at the World Premix Awards 2026. A total of three products received gold and two silver, signifying international recognition for the quality of their RTD products.
📋 Article Processing Timeline
- 📰 Published: May 9, 2026 at 02:30
- 🔍 Collected: May 8, 2026 at 18:02
- 🤖 AI Analyzed: May 8, 2026 at 19:35 (1h 32m after Collected)
Matsui Shuzo Gomei Kaisha (located in Kurayoshi City, Tottori Prefecture) proudly announces that three of its products—"Matsui Umeshu Soda ~Brandy Finish~," "Daisen Sakura Highball," and "Daisen Mizunara Highball"—have been awarded Gold at the "World Premix Awards 2026," an international RTD (*1) competition held in the UK.
Notably, "Matsui Umeshu Soda ~Brandy Finish~" achieved the remarkable feat of winning Gold on its very first entry into any competition, demonstrating its exceptional quality.
Furthermore, "Daisen Sherry Cask Highball" and "Matsui Umeshu Soda ~Whisky Finish~" also received Silver awards.
We are confident that the international acclaim received by many of our entered brands is a testament to our relentless pursuit of quality in RTD products, which has now been recognized by global standards.
(*1) RTD = Ready To Drink. Refers to beverages like canned highballs and chu-hai that can be enjoyed immediately after opening.
## Award-Winning Product Information
### Gold Award-Winning Products
* **Matsui Umeshu Soda ~Brandy Finish~**
This exquisite product combines the refreshing taste of plum with the rich, lingering aroma of brandy.
This marks its first award in any competition, proving its high degree of perfection to the world.
Suggested retail price: 155 yen (excluding tax)
Volume: 350ml
* **Matsui Highball "Daisen Sakura Highball"**
A highball characterized by the fragrant aroma derived from rare sakura casks.
Suggested retail price: 220 yen (excluding tax)
Volume: 350ml
* **Matsui Highball "Daisen Mizunara Highball"**
A sophisticated canned highball offering a deep, oriental aroma from uniquely Japanese Mizunara casks.
Suggested retail price: 220 yen (excluding tax)
Volume: 350ml
### Silver Award-Winning Products
* Matsui Umeshu Soda ~Whisky Finish~
* Matsui Highball "Daisen Sherry Cask Highball"
## Bringing Authentic Flavors Closer to Home
Our highball and umeshu soda series were born from the desire to allow consumers to easily enjoy the quality of drinks served in authentic bars, right in their own homes.
We have repeatedly refined our blending ratios to maximize the individuality of the original spirits and meticulously adjusted the carbonation levels to achieve a refreshing mouthfeel.
## About World Premix Awards (WPA)
The World Premix Awards is an international competition that selects the most outstanding brands from premixed beverages (RTDs) worldwide.
Strict blind tasting is conducted, and products are evaluated from multiple perspectives, including flavor, balance, and consumer appeal.
In the rapidly growing RTD market of recent years, it serves as a crucial indicator for recognizing quality and innovation.
Official Website: https://www.worldpremixawards.com/
## About Kurayoshi Distillery
The Kurayoshi Distillery, located in Kurayoshi City, Tottori Prefecture, manufactures and sells distilled spirits, including whisky.
Under the management philosophy of "bringing happiness to people through sake manufacturing," we sell "Matsui Whisky" brand products, named after local areas like "Kurayoshi," "Tottori," and "San-in," in over 65 countries worldwide, in addition to Japan.
Without resting on our laurels, we will continue to anticipate distribution and sales 10, 20, and 30 years from now, creating new value for the world.
## Company Information
Matsui Shuzo Gomei Kaisha Kurayoshi Distillery
656-1 Kamifurukawa, Kurayoshi City, Tottori Prefecture, 682-0934 Japan
Official Website: https://matsuiwhisky.com
## Product Inquiry Contact
Matsui Shuzo Gomei Kaisha
Please contact us by phone (06-4309-6250) or email (info@matsui-shuzo.co.jp).
*Please note that we decline all sales inquiries.
## Press Release Inquiry Contact
Matsui Shuzo Gomei Kaisha Public Relations
Please contact us by email (pr@matsui-shuzo.co.jp).
*Please note that we decline all sales emails related to SEO optimization, marketing, systems, etc.
Notably, "Matsui Umeshu Soda ~Brandy Finish~" achieved the remarkable feat of winning Gold on its very first entry into any competition, demonstrating its exceptional quality.
Furthermore, "Daisen Sherry Cask Highball" and "Matsui Umeshu Soda ~Whisky Finish~" also received Silver awards.
We are confident that the international acclaim received by many of our entered brands is a testament to our relentless pursuit of quality in RTD products, which has now been recognized by global standards.
(*1) RTD = Ready To Drink. Refers to beverages like canned highballs and chu-hai that can be enjoyed immediately after opening.
## Award-Winning Product Information
### Gold Award-Winning Products
* **Matsui Umeshu Soda ~Brandy Finish~**
This exquisite product combines the refreshing taste of plum with the rich, lingering aroma of brandy.
This marks its first award in any competition, proving its high degree of perfection to the world.
Suggested retail price: 155 yen (excluding tax)
Volume: 350ml
* **Matsui Highball "Daisen Sakura Highball"**
A highball characterized by the fragrant aroma derived from rare sakura casks.
Suggested retail price: 220 yen (excluding tax)
Volume: 350ml
* **Matsui Highball "Daisen Mizunara Highball"**
A sophisticated canned highball offering a deep, oriental aroma from uniquely Japanese Mizunara casks.
Suggested retail price: 220 yen (excluding tax)
Volume: 350ml
### Silver Award-Winning Products
* Matsui Umeshu Soda ~Whisky Finish~
* Matsui Highball "Daisen Sherry Cask Highball"
## Bringing Authentic Flavors Closer to Home
Our highball and umeshu soda series were born from the desire to allow consumers to easily enjoy the quality of drinks served in authentic bars, right in their own homes.
We have repeatedly refined our blending ratios to maximize the individuality of the original spirits and meticulously adjusted the carbonation levels to achieve a refreshing mouthfeel.
## About World Premix Awards (WPA)
The World Premix Awards is an international competition that selects the most outstanding brands from premixed beverages (RTDs) worldwide.
Strict blind tasting is conducted, and products are evaluated from multiple perspectives, including flavor, balance, and consumer appeal.
In the rapidly growing RTD market of recent years, it serves as a crucial indicator for recognizing quality and innovation.
Official Website: https://www.worldpremixawards.com/
## About Kurayoshi Distillery
The Kurayoshi Distillery, located in Kurayoshi City, Tottori Prefecture, manufactures and sells distilled spirits, including whisky.
Under the management philosophy of "bringing happiness to people through sake manufacturing," we sell "Matsui Whisky" brand products, named after local areas like "Kurayoshi," "Tottori," and "San-in," in over 65 countries worldwide, in addition to Japan.
Without resting on our laurels, we will continue to anticipate distribution and sales 10, 20, and 30 years from now, creating new value for the world.
## Company Information
Matsui Shuzo Gomei Kaisha Kurayoshi Distillery
656-1 Kamifurukawa, Kurayoshi City, Tottori Prefecture, 682-0934 Japan
Official Website: https://matsuiwhisky.com
## Product Inquiry Contact
Matsui Shuzo Gomei Kaisha
Please contact us by phone (06-4309-6250) or email (info@matsui-shuzo.co.jp).
*Please note that we decline all sales inquiries.
## Press Release Inquiry Contact
Matsui Shuzo Gomei Kaisha Public Relations
Please contact us by email (pr@matsui-shuzo.co.jp).
*Please note that we decline all sales emails related to SEO optimization, marketing, systems, etc.