Mima City, Tokushima Pref., Recruits Local Vitalization Cooperators to Promote 'Tokushima Matchbox', a Spot Work Platform in Collaboration with Tokushima Prefecture
Mima City, a yuzu-producing area, will recruit Local Vitalization Cooperators to promote the spot work platform 'Tokushima Matchbox' to resolve agricultural labor shortages.
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- 📰 Published: April 1, 2026 at 00:30
- 🔍 Collected: April 1, 2026 at 01:06 (35 min after Published)
- 🤖 AI Analyzed: April 23, 2026 at 08:19 (535h 12m after Collected)
Regarding the spot work platform 'Tokushima Matchbox' operated by Matchbox Technologies Co., Ltd. (Headquarters: Niigata City, Niigata Prefecture, President: Hiroaki Sato, hereafter 'the Company') in collaboration and cooperation with Tokushima Prefecture, Mima City in Tokushima Prefecture, which is promoting efforts to become a yuzu production center, will work on popularization and utilization support utilizing Local Vitalization Cooperators from FY2026.
In Mima City, one of the leading yuzu producing areas in the prefecture, efforts are currently underway in collaboration with Tokushima Prefecture and private companies to develop a yuzu production center, and addressing labor shortages during busy seasons such as harvest time has become an important issue. To respond to these challenges, Local Vitalization Cooperators will act as a bridge connecting the administration, private businesses, and agricultural workers to promote the popularization of 'Tokushima Matchbox' and support its establishment within the region. The Local Vitalization Cooperator is a national system in which human resources who have migrated from urban areas to rural areas work on solving regional issues and regional revitalization with a term of 1 to 3 years while receiving support from local governments.
Our company aims to secure human resources for businesses during busy agricultural seasons and create an involved population with an agricultural theme while further strengthening collaboration with Mima City and Tokushima Prefecture. At the same time, through this initiative, we will proceed with creating a new model for securing agricultural human resources in Mima City and lead it to expansion inside and outside the prefecture.
## About Tokushima Matchbox
'Tokushima Matchbox' is a spot work platform that began service in August 2025 in collaboration and cooperation between our company and Tokushima Prefecture as a new employment opportunity promotion project that connects diverse human resources inside and outside the prefecture with local companies utilizing digital technology.
Businesses in the prefecture can post spot work job openings for free, and job seekers can apply for short-term work in units of one day or several hours for jobs where the place of employment is within the prefecture. In addition, based on a mechanism developed based on a patent, it corresponds to laws and systems related to spot work, such as leave allowances and tax calculations, and is provided as a service that businesses and job seekers can use with peace of mind while collaborating with administrative agencies.
This project aims to maximize employment opportunities in the region by supporting the securing of human resources for businesses in the prefecture and providing flexible work styles to diverse human resources, including residents. It is also expected to play a role as a new employment infrastructure that supports the building of relationships with human resources who work continuously in the region, rather than just securing temporary human resources.
## Expanding Use of Spot Work in the Agricultural Sector
'Tokushima Matchbox' is increasingly being used particularly in the agricultural sector within Tokushima Prefecture.
'Seiryu Farm', an agricultural business in Anan City, Tokushima Prefecture, has introduced 'Tokushima Matchbox' as a measure against labor shortages during busy periods such as the harvest season, and by utilizing 'self-sourcing'(*),...
In Mima City, one of the leading yuzu producing areas in the prefecture, efforts are currently underway in collaboration with Tokushima Prefecture and private companies to develop a yuzu production center, and addressing labor shortages during busy seasons such as harvest time has become an important issue. To respond to these challenges, Local Vitalization Cooperators will act as a bridge connecting the administration, private businesses, and agricultural workers to promote the popularization of 'Tokushima Matchbox' and support its establishment within the region. The Local Vitalization Cooperator is a national system in which human resources who have migrated from urban areas to rural areas work on solving regional issues and regional revitalization with a term of 1 to 3 years while receiving support from local governments.
Our company aims to secure human resources for businesses during busy agricultural seasons and create an involved population with an agricultural theme while further strengthening collaboration with Mima City and Tokushima Prefecture. At the same time, through this initiative, we will proceed with creating a new model for securing agricultural human resources in Mima City and lead it to expansion inside and outside the prefecture.
## About Tokushima Matchbox
'Tokushima Matchbox' is a spot work platform that began service in August 2025 in collaboration and cooperation between our company and Tokushima Prefecture as a new employment opportunity promotion project that connects diverse human resources inside and outside the prefecture with local companies utilizing digital technology.
Businesses in the prefecture can post spot work job openings for free, and job seekers can apply for short-term work in units of one day or several hours for jobs where the place of employment is within the prefecture. In addition, based on a mechanism developed based on a patent, it corresponds to laws and systems related to spot work, such as leave allowances and tax calculations, and is provided as a service that businesses and job seekers can use with peace of mind while collaborating with administrative agencies.
This project aims to maximize employment opportunities in the region by supporting the securing of human resources for businesses in the prefecture and providing flexible work styles to diverse human resources, including residents. It is also expected to play a role as a new employment infrastructure that supports the building of relationships with human resources who work continuously in the region, rather than just securing temporary human resources.
## Expanding Use of Spot Work in the Agricultural Sector
'Tokushima Matchbox' is increasingly being used particularly in the agricultural sector within Tokushima Prefecture.
'Seiryu Farm', an agricultural business in Anan City, Tokushima Prefecture, has introduced 'Tokushima Matchbox' as a measure against labor shortages during busy periods such as the harvest season, and by utilizing 'self-sourcing'(*),...