Mary Quant Cosmetics Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President: Shoji Sue) will release three new nuance colors for its cheek color 'Blush Baby' that seem to melt into the skin, starting Tuesday, April 7, 2026.

URL: https://www.mq-onlineshop.com/ext/blush_baby.html

■ For Pure, Touchable Cheeks. Three Nuance Colors Join 'Blush Baby'!

Three new nuance colors that seem to melt into the skin are joining 'Blush Baby,' a long-selling cheek color item from Mary Quant since 1972.

With a soft application, it doesn't get too dark even when layered, adding a natural flush of color and enhancing the skin's translucency. Furthermore, despite being a powder, it fits moistly and maintains its freshly applied color without dulling.

■ 'Blush Baby' Product Information

Product Name: Blush Baby <Cheek Color> 17/18/19 Price (incl. tax): 2,530 yen each (base price 2,300 yen) Release Date: Tuesday, April 7, 2026

### 【Product Features】

**1. Adheres to the skin despite being a powder... Emollient Moisture Oil*1** Due to the moist oil-based ingredients, the powder adheres closely. This helps the cheek color last.

**2. Long-lasting moist feeling... Moist Keep Powder*2, Moist Touch Powder*3** Formulated with Moist Keep Powder*2, which locks in moisture, and Moist Touch Powder*3, which is coated with moisturizing ingredients. It applies as if melting into the skin, without becoming powdery. It prevents dryness and maintains the freshly applied color.

**3. Makeup-smudge prevention effect... Color Fix Powder*4** It enhances the adhesion between powders and between the skin and powder, keeping them firmly bonded even when sebum is secreted, thus preventing makeup from smudging.

**4. Long-lasting freshly applied color...**

FACT BOX

  • Source: PR TIMES
  • Category: New Product