Bookstore University 'Akahon' is Finally Published!

As part of its 50th-anniversary project, Maruzen Junkudo Bookstore has published a parody 'Akahon' (Red Book) exam guide for its fictional 'Bookstore University.' This unique campaign, set around training 'super bookstore clerks' to combat the publishing slump, aims to inspire a love for books and bookstores.
キャンペーンNQ 38/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 8, 2026 at 19:00
  • 🔍 Collected: April 8, 2026 at 10:31
  • 🤖 AI Analyzed: April 20, 2026 at 21:16 (298h 45m after Collected)
Maruzen Junkudo Bookstore Co., Ltd. (Headquarters: Chuo-ku, Tokyo) has been implementing projects since January 2026 to commemorate the 50th anniversary of Junkudo Bookstore.

In February 2026, to break the recent publishing slump, we launched a campaign where participants could take an entrance exam for the fictional 'Bookstore University,' aimed at the early training of high-spec super bookstore clerks.

https://prtimes.jp/main/html/rd/p/000000100.000027516.html

**📘 What is Bookstore University?**

Established through donations from publishers, bookstore staff, and lovers of books and bookstores to overcome the recent publishing slump.

A university aimed at the early training of high-spec super bookstore clerks, with an educational content of deep book knowledge, advanced bookstore operational skills, and broad general knowledge.

After graduating from Bookstore University, graduates pass an entrance exam and are assigned to various Junkudo Bookstore locations after only an interview. They work as assistant managers of flagship stores from their first year.
*Note: 'Bookstore University' is a fictional, non-existent university.

And on Friday, April 10, 2026, with the cooperation of Kyogakusha, we have published the 'Akahon' exam prep book for those aiming to enter Bookstore University from 2027 onwards.
*Note: 'Bookstore University' is a fictional, non-existent university.