Maruyanagi Oguraya Co., Ltd. (Nada Ward, Kobe City, President & CEO: Yuji Yanagimoto), a manufacturer of steamed beans, tsukudani, and simmered beans, will hold the "Feast Salad Made with Steamed Beans & Mochi Barley Voting Campaign" on Maruyanagi's official Instagram and X to commemorate "Salad Anniversary" on July 6.

To enter this campaign, follow Maruyanagi's official social media accounts and vote for your favorite salad from 10 types of "Feast Salads Made with Steamed Beans & Mochi Barley" via the dedicated form.

Ten winners in total will receive a Maruyanagi product assortment set: 5 winners on X and 5 winners on Instagram.

Campaign Overview

"Feast Salad Made with Steamed Beans & Mochi Barley Voting Campaign"

Campaign Period

July 1, 2026 (Wed) - July 5, 2026 (Sun) 23:59

Campaign Prize

Maruyanagi Product Assortment Set (10 winners in total)

How to Enter

1 Follow Maruyanagi's official social media accounts.

2 Complete your entry by voting for your favorite salad from the 10 types of "Feast Salads Made with Steamed Beans & Mochi Barley" via the dedicated form!

Increase your chances of winning by commenting with "#蒸し豆ともち麦でごちそうサラダ"!

Winners will be notified via direct message.

Overview of "Feast Salads Made with Steamed Beans & Mochi Barley"

Choose up to three recipes from easy and delicious salad recipes using "steamed beans," which are rich in protein, and "mochi barley," which has a fun chewy and popping texture, that you would like to try or find delicious.

Based on the voting results, the recipe that receives the most support will be announced as the "No. 1 Popular Recipe" on Maruyanagi's official social media on Salad Anniversary, July 6.

Product Overview

Delicious Steamed Beans: Steamed Soybeans

Made with 100% Toyomusume soybeans from Hokkaido.

Steaming locks in the soybeans' natural nutrients and rich flavor.

Net Content: 90g

Shelf Life: 90 days at room temperature

Delicious Mochi Barley: Steamed Mochi Barley

Made with only domestic Kirari Mochi, which has a chewy, popping texture and a slight sweetness.

Pre-steamed and ready to eat.

Net Content: 70g

Shelf Life: 90 days at room temperature

Feast Salads Made with Steamed Beans & Mochi Barley (Excerpts)

(Reference) No. 1 Share of Steamed Beans*! Long-selling product "Maruyanagi's Steamed Beans"

*Survey conducted by our company based on KSP-POS nationwide data from May 2025 to April 2026 in the simmered bean category.

Maruyanagi, which manufactures and sells simmered soybeans, next ventured into developing "delicious boiled soybeans." This was around 2002, a time when health consciousness led to a demand for simmered beans with lighter flavors and less sweetness. However, all the trial products lacked the original deliciousness of soybeans, far from being "delicious boiled soybeans," and development was extremely difficult. Then one day, by heating the soybeans without boiling, they achieved the ideal soybean, sweet like a chestnut and fluffy. This was the moment steamed soybeans were born. Further research revealed that steamed soybeans not only tasted good but also had minimal loss of nutrients, leading to their industry-first commercialization in January 2004. Maruyanagi's steamed beans continue to evolve as a long-selling product with the No. 1 share.

[Steamed Soybeans Information Site "Steamed Bean Town" URL] https://www.maruyanagi.co.jp/mushimame/

(Reference) About Mochi Barley Kirari Mochi cultivated in Kato City

Kirari Mochi is a variety of mochi barley characterized by its chewy, popping texture and higher fiber content compared to conventional non-glutinous barley. Furthermore, it does not brown after cooking, significantly improving its appearance compared to conventional varieties, and it has less of a characteristic barley smell, resulting in superior taste.

Kirari Mochi cultivated in Kato City and the Hokuharima region was added to the "Hyogo Prefecture Certified Agricultural, Forestry, and Fishery Products Brand Strategy Items" by Hyogo Prefecture in August 2023 as "Hokuharima Mochi Barley Kirari Mochi," and efforts are underway to improve the quality and expand brand recognition of mochi barley.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン