Guided by Art, a Stay Where the Heart Unwinds: "ART PARK HOTEL" to Open in Izumo, Shimane Prefecture on April 1, 2026
Marusan Co., Ltd. announced the rebranding of "New Welcity Izumo" in Izumo, Shimane Prefecture, to "ART PARK HOTEL" on April 1, 2026. The new hotel will offer a unique stay experience guided by art and the local essence, with a new logo supervised by contemporary artist Tomokazu Matsuyama.
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- 📰 Published: May 13, 2026 at 18:00
- 🔍 Collected: May 13, 2026 at 09:31
- 🤖 AI Analyzed: May 13, 2026 at 09:39 (7 min after Collected)
Marusan Co., Ltd. (Headquarters: Izumo City, Shimane Prefecture, Representative: Tsutomu Hadehara, President and CEO) announced that "New Welcity Izumo," a beloved hotel in Izumo City, Shimane Prefecture, will change its name to "ART PARK HOTEL" on April 1, 2026 (Wednesday), marking a new step forward as a hotel.
**A New Proposal for "Comfort" That Engages the Five Senses with the Atmosphere of Izumo**
We aim to cherish the ambiance of this land, encompassing "prayer, emptiness, harmony, and richness." The newly reborn "ART PARK HOTEL" strives to be more than just a place to stay; it seeks to offer a lodging experience where guests' minds and senses gracefully unwind. The art displayed throughout the hotel serves as a guide, leading guests to the unseen richness flowing through Izumo. Soft light, fragrance, and the spaciousness of the environment. As these elements harmonize, guests can forget the hustle and bustle of everyday life and experience a time where their own senses open up.
**New Logo Mark Supervised by Tomokazu Matsuyama, Symbolizing the Landscape of Izumo**
The new logo mark, symbolizing this new beginning, was supervised by contemporary artist Tomokazu Matsuyama, who is based in New York.
**[Thoughts Behind the Logo]**
Upon visiting Izumo, what left a strong impression was the rich mountain ridge surrounding the city. This logo abstracts that topographical feature into a simple shape.
The silhouette, reminiscent of mountains and the roof of Izumo Taisha Shrine, functions as part of the typography while simultaneously blending into the landscape. It symbolizes that the hotel, as a place, is inextricably linked to the history and nature of this land. The minimalist composition, stripped of ornamentation, embodies our wish to deliver timeless universality and refined comfort that transcends eras.
**Message from Tomokazu Matsuyama**
"Unlike an art museum, I believe that the role of art in a public space like a hotel is not merely decorative; it is to create a flow of human sensations and consciousness. In this land with a rich history, including Izumo Taisha Shrine, I wanted to create an atmosphere through the space that allows people to reflect on the past and present, and to feel the future beyond. It was with this in mind that I participated in this project. Visitors to Izumo may be seeking 'Japaneseness,' but I believe that the 'Japaneseness' of the future should be re-evaluated within a more global perspective. I hope that ART PARK HOTEL will become a special place where guests can feel both an open-minded global sensibility and our inner DNA."
Photo: FUMIHIKO SUGINO
**[Profile: Tomokazu Matsuyama]**
Born in Gifu Prefecture in 1976. After graduating from Sophia University, he moved to the United States and graduated from Pratt Institute. He is currently based in Brooklyn, New York, and presents works spanning painting, sculpture, and installation. Recent major solo exhibitions include "Tomokazu Matsuyama: Morning Sun" (Edward Hopper House Museum / Nyack, New York, 2025), "Liberation Back Home" (SCAD Museum of Art / Savannah, Georgia, 2025), "FIRST LAST" (Azabudai Hills Gallery / Tokyo, 2025), and "Mythologiques" (60th Venice Biennale / Venice, 2024). His works are housed in museums both domestically and internationally, with his representative work "You, One Me Erase" recently acquired by Crystal Bridges Museum of American Art (Bentonville, Arkansas). His public art includes "Morning Again" (Times Square Arts, New York, 2026), Bowery Mural (New York, 2019/2023), "Hanao" (JR Shinjuku East Exit Station Square, Tokyo, 2020), "Nirvana Tropicana" and "United We Stand Divided" (Istanbul Biennale, Istanbul, 2022), and "Dancer" (Flatiron Plaza, New York, 2022).
**The Evolving ART PARK HOTEL**
First, we will gradually refine the space that first welcomes guests, harmonizing light, touch, and art. Simultaneously, we will offer subtle hospitality designed to evoke a sense of arrival and comfort, layering experiences that gently touch the five senses. To a place that deepens with each visit and remains forever in memory. While embracing the essence of Izumo, we will continue our quiet evolution.
**[Facility Information]**
New Name: ART PARK HOTEL
Address: 2-15-1 En'ya Arihara-cho, Izumo City, Shimane Prefecture
**A New Proposal for "Comfort" That Engages the Five Senses with the Atmosphere of Izumo**
We aim to cherish the ambiance of this land, encompassing "prayer, emptiness, harmony, and richness." The newly reborn "ART PARK HOTEL" strives to be more than just a place to stay; it seeks to offer a lodging experience where guests' minds and senses gracefully unwind. The art displayed throughout the hotel serves as a guide, leading guests to the unseen richness flowing through Izumo. Soft light, fragrance, and the spaciousness of the environment. As these elements harmonize, guests can forget the hustle and bustle of everyday life and experience a time where their own senses open up.
**New Logo Mark Supervised by Tomokazu Matsuyama, Symbolizing the Landscape of Izumo**
The new logo mark, symbolizing this new beginning, was supervised by contemporary artist Tomokazu Matsuyama, who is based in New York.
**[Thoughts Behind the Logo]**
Upon visiting Izumo, what left a strong impression was the rich mountain ridge surrounding the city. This logo abstracts that topographical feature into a simple shape.
The silhouette, reminiscent of mountains and the roof of Izumo Taisha Shrine, functions as part of the typography while simultaneously blending into the landscape. It symbolizes that the hotel, as a place, is inextricably linked to the history and nature of this land. The minimalist composition, stripped of ornamentation, embodies our wish to deliver timeless universality and refined comfort that transcends eras.
**Message from Tomokazu Matsuyama**
"Unlike an art museum, I believe that the role of art in a public space like a hotel is not merely decorative; it is to create a flow of human sensations and consciousness. In this land with a rich history, including Izumo Taisha Shrine, I wanted to create an atmosphere through the space that allows people to reflect on the past and present, and to feel the future beyond. It was with this in mind that I participated in this project. Visitors to Izumo may be seeking 'Japaneseness,' but I believe that the 'Japaneseness' of the future should be re-evaluated within a more global perspective. I hope that ART PARK HOTEL will become a special place where guests can feel both an open-minded global sensibility and our inner DNA."
Photo: FUMIHIKO SUGINO
**[Profile: Tomokazu Matsuyama]**
Born in Gifu Prefecture in 1976. After graduating from Sophia University, he moved to the United States and graduated from Pratt Institute. He is currently based in Brooklyn, New York, and presents works spanning painting, sculpture, and installation. Recent major solo exhibitions include "Tomokazu Matsuyama: Morning Sun" (Edward Hopper House Museum / Nyack, New York, 2025), "Liberation Back Home" (SCAD Museum of Art / Savannah, Georgia, 2025), "FIRST LAST" (Azabudai Hills Gallery / Tokyo, 2025), and "Mythologiques" (60th Venice Biennale / Venice, 2024). His works are housed in museums both domestically and internationally, with his representative work "You, One Me Erase" recently acquired by Crystal Bridges Museum of American Art (Bentonville, Arkansas). His public art includes "Morning Again" (Times Square Arts, New York, 2026), Bowery Mural (New York, 2019/2023), "Hanao" (JR Shinjuku East Exit Station Square, Tokyo, 2020), "Nirvana Tropicana" and "United We Stand Divided" (Istanbul Biennale, Istanbul, 2022), and "Dancer" (Flatiron Plaza, New York, 2022).
**The Evolving ART PARK HOTEL**
First, we will gradually refine the space that first welcomes guests, harmonizing light, touch, and art. Simultaneously, we will offer subtle hospitality designed to evoke a sense of arrival and comfort, layering experiences that gently touch the five senses. To a place that deepens with each visit and remains forever in memory. While embracing the essence of Izumo, we will continue our quiet evolution.
**[Facility Information]**
New Name: ART PARK HOTEL
Address: 2-15-1 En'ya Arihara-cho, Izumo City, Shimane Prefecture