@JAM EXPO 2026 supported by UP-T Fashion Show Stage Battle Begins!

Original goods creation service "UP-T" will hold the "Fashion Show Stage Battle in @JAM EXPO 2026 supported by UP-T" as a collaborative project with the large-scale idol festival "@JAM EXPO 2026".

In this project, a sales battle will be conducted by participating idols, and the member who wins the Grand Prix will receive the right to appear as a model on the runway stage of "@JAM EXPO 2026".

Furthermore, as a special prize, the right to appear as a runway model at "SAPPORO COLLECTION 2026 A/W", scheduled to be held this year, will also be offered. This is a special project where participants can win a luxurious prize of appearing on the stages of both a popular idol festival and one of Japan's leading fashion events.

The support of fans will lead to new challenges and the realization of dreams for idols. Please support your favorite idol's runway debut through this project.

Special Site URL: https://up-t.jp/collabo/atjam2026

[Partial Introduction of Sales Items]

[Sales Schedule]

Sales Start: Thursday, July 9, 5:00 PM

Mid-term Announcement: Around August 7, 5:00 PM

Purchase Deadline: Until August 14, 11:59:59 AM

Results Announcement: August 24

[Grand Prix Award]

<Grand Prix>

- Appear as a runway model on the "Strawberry Stage" held at @JAM EXPO 2026 supported by UP-T

- Appear as a runway model at SAPPORO COLLECTION 2026 A/W

<1st to 10th Place>

- Appear as a runway model on the "Strawberry Stage" held at @JAM EXPO 2026 supported by UP-T

[How to Participate]

[What is UP-T?]

An on-demand service for creating original goods with the concept "The world is fun because everyone is different." It offers over 1,500 types of items, including T-shirts, hoodies, smartphone cases, nails, and banners.

It is an innovative service that achieves high quality and short delivery times (delivered in as little as 3 days) by a long-established manufacturer with over 80 years of history, and allows sales on the market without holding inventory.

"UP-T"

URL: https://up-t.jp

Items Handled: T-shirts, smartphone cases, stationery, banners, etc. (2 new items added every month!)

Price: From 1,100 yen (tax included) per T-shirt *Includes printing costs, with a discount for bulk orders of 100 or more items.