Marriott Bonvoy Launches "Loyal-Tea by Marriott Bonvoy" Campaign in Three Asia-Pacific Countries (Excluding Greater China)
Marriott Bonvoy has announced the "Loyal-Tea by Marriott Bonvoy" campaign for members in Japan, South Korea, and India, offering a chance to win 1 million Marriott Bonvoy points. The campaign aims to make the Marriott Bonvoy loyalty program more accessible through tea, one of Asia's most universal cultures. Inspired by the popular blind box trend, limited edition blind boxes containing a special tea blend developed with Dilmah and an original canister will be offered. One Golden Tumbler is hidden in 300 boxes in each country, and finding it awards 1 million points, usable for stays and dining at over 10,000 Marriott Bonvoy participating properties worldwide.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 22:00
- 🔍 Collected: April 9, 2026 at 13:30
- 🤖 AI Analyzed: April 20, 2026 at 08:29 (258h 58m after Collected)
Marriott International (Headquarters: Maryland, USA; President and CEO: Anthony Capuano)'s award-winning travel program, Marriott Bonvoy, has announced the "Loyal-Tea by Marriott Bonvoy" campaign, targeting members in Japan, South Korea, and India, with a chance to win 1 million Marriott Bonvoy points. This campaign aims to make the Marriott Bonvoy loyalty program more relatable through "tea," one of the most universal cultures in Asia.
Inspired by the recent popular trend of blind boxes, this initiative will offer limited edition "Loyal-Tea by Marriott Bonvoy" blind boxes in each target country. Each box contains a special tea blend developed in collaboration with Dilmah, a leading Sri Lankan tea brand, and an original canister. Furthermore, one "Golden Tumbler" is hidden in 300 blind boxes distributed in each country. Marriott Bonvoy members who find this Golden Tumbler will be awarded 1 million Marriott Bonvoy points. The acquired points can be used for various experiences, including stays and dining, at over 10,000 Marriott Bonvoy participating properties worldwide.
Ways to utilize 1 million Marriott Bonvoy points include approximately a two-week stay at "JW Marriott Phu Quoc Emerald Bay Resort & Spa" in Vietnam, approximately a one-month stay at "Renaissance Bali Uluwatu Resort & Spa" in Indonesia, or approximately a two-month stay at "Moxy Kuala Lumpur Chinatown" in Malaysia. (Note: Content may vary depending on the season and availability.) The campaign launched last month at "Phoenix Palladium Courtyard" in Mumbai, India, and a winner of 1 million Marriott Bonvoy points was quickly found. The winner is 34-year-old Nikunj Mehta, who has been a Marriott Bonvoy member since 2023.
■ Comment from Nikunj Mehta immediately after winning:
"This is my first time winning such a big prize, and it still hasn't sunk in that I've won 1 million Marriott Bonvoy points. There are so many ways to use the points, and it has suddenly opened up travel possibilities I hadn't even considered before. All the hotels available as options are wonderful, and I'm really looking forward to making a reservation!"
Inspired by the recent popular trend of blind boxes, this initiative will offer limited edition "Loyal-Tea by Marriott Bonvoy" blind boxes in each target country. Each box contains a special tea blend developed in collaboration with Dilmah, a leading Sri Lankan tea brand, and an original canister. Furthermore, one "Golden Tumbler" is hidden in 300 blind boxes distributed in each country. Marriott Bonvoy members who find this Golden Tumbler will be awarded 1 million Marriott Bonvoy points. The acquired points can be used for various experiences, including stays and dining, at over 10,000 Marriott Bonvoy participating properties worldwide.
Ways to utilize 1 million Marriott Bonvoy points include approximately a two-week stay at "JW Marriott Phu Quoc Emerald Bay Resort & Spa" in Vietnam, approximately a one-month stay at "Renaissance Bali Uluwatu Resort & Spa" in Indonesia, or approximately a two-month stay at "Moxy Kuala Lumpur Chinatown" in Malaysia. (Note: Content may vary depending on the season and availability.) The campaign launched last month at "Phoenix Palladium Courtyard" in Mumbai, India, and a winner of 1 million Marriott Bonvoy points was quickly found. The winner is 34-year-old Nikunj Mehta, who has been a Marriott Bonvoy member since 2023.
■ Comment from Nikunj Mehta immediately after winning:
"This is my first time winning such a big prize, and it still hasn't sunk in that I've won 1 million Marriott Bonvoy points. There are so many ways to use the points, and it has suddenly opened up travel possibilities I hadn't even considered before. All the hotels available as options are wonderful, and I'm really looking forward to making a reservation!"