"EMODA", "Hello Kitty", and "My Melody" Collaboration Items to be Released on Wednesday, May 27
Fashion brand EMODA, operated by MARK STYLER Co., Ltd., will release three limited edition items in collaboration with Sanrio's Hello Kitty and My Melody on May 27, 2026. The lineup features a 'sun-tanned' design across T-shirts, knits, and bags.
📋 Article Processing Timeline
- 📰 Published: May 22, 2026 at 21:00
- 🔍 Collected: May 22, 2026 at 12:31
- 🤖 AI Analyzed: May 23, 2026 at 06:48 (18h 16m after Collected)
The fashion brand "EMODA", operated by MARK STYLER Co., Ltd. (President & CEO: Masanori Akiyama, Headquarters: Shibuya-ku, Tokyo), will release collaboration items featuring Sanrio Co., Ltd.'s characters "Hello Kitty" and "My Melody" starting Wednesday, May 27, 2026. The items will be available at all "EMODA" stores, as well as on the official e-commerce sites "RUNWAY channel" and "ZOZOTOWN".
This collaboration will feature three types of items incorporating a "sun-tanned" design motif.
The T-shirt features a print of Hello Kitty and My Melody wearing original uniforms, adorned with lace to create an impression that is not overly casual.
The Skipper Half Sleeve Top applies embroidery of Hello Kitty and the EMODA logo on a waffle material, expressing the brand's typical mood with monotone stripes and navy colors.
The bag is designed with an original all-over patterned drawstring pouch peeking out from a clear material body, allowing users to enjoy the worldview of the "sun-tanned" motif.
[Product Overview]
MINI LACE T/S / Gray, Black, Blue / 5,390 yen (tax included)
SKIPPER HALF SLEEVE TOP / Ivory, Navy / 5,940 yen (tax included)
CLEAR SHOULDER BAG / White, Black / 7,590 yen (tax included)
Hello Kitty Profile
Full name is Kitty White. Born in the suburbs of London, England. Height is five apples. Weight is three apples. A bright and kind girl.
My Melody Profile
An honest, bright girl who cares about her little brother. Her treasure is a cute hood made by her grandmother. She likes baking cookies with her mother. Her favorite food is almond pound cake.
■Sanrio Official Sites/SNS
Official Site: https://www.sanrio.co.jp/
Instagram: https://www.instagram.com/sanrio_official_jp
X: https://x.com/sanrio_news
These products are planned and manufactured by Grace Co., Ltd. and sold by MARK STYLER Co., Ltd. under a merchandising contract with Sanrio Co., Ltd.
About EMODA
Based on MODE, MONOTONE, MINIMAL, expressing the edgy mood of the era.
Being decisive. Having style.
For those who constantly challenge themselves and continue to enjoy fashion.
■EMODA Official Site/SNS
Official Site: http://emoda-japan.com/
Web Store: http://runway-webstore.com/emoda/
X: https://x.com/emoda_staff/ ( @EMODA_STAFF )
Instagram: https://www.instagram.com/emoda_official/ ( @emoda_official )
This collaboration will feature three types of items incorporating a "sun-tanned" design motif.
The T-shirt features a print of Hello Kitty and My Melody wearing original uniforms, adorned with lace to create an impression that is not overly casual.
The Skipper Half Sleeve Top applies embroidery of Hello Kitty and the EMODA logo on a waffle material, expressing the brand's typical mood with monotone stripes and navy colors.
The bag is designed with an original all-over patterned drawstring pouch peeking out from a clear material body, allowing users to enjoy the worldview of the "sun-tanned" motif.
[Product Overview]
MINI LACE T/S / Gray, Black, Blue / 5,390 yen (tax included)
SKIPPER HALF SLEEVE TOP / Ivory, Navy / 5,940 yen (tax included)
CLEAR SHOULDER BAG / White, Black / 7,590 yen (tax included)
Hello Kitty Profile
Full name is Kitty White. Born in the suburbs of London, England. Height is five apples. Weight is three apples. A bright and kind girl.
My Melody Profile
An honest, bright girl who cares about her little brother. Her treasure is a cute hood made by her grandmother. She likes baking cookies with her mother. Her favorite food is almond pound cake.
■Sanrio Official Sites/SNS
Official Site: https://www.sanrio.co.jp/
Instagram: https://www.instagram.com/sanrio_official_jp
X: https://x.com/sanrio_news
These products are planned and manufactured by Grace Co., Ltd. and sold by MARK STYLER Co., Ltd. under a merchandising contract with Sanrio Co., Ltd.
About EMODA
Based on MODE, MONOTONE, MINIMAL, expressing the edgy mood of the era.
Being decisive. Having style.
For those who constantly challenge themselves and continue to enjoy fashion.
■EMODA Official Site/SNS
Official Site: http://emoda-japan.com/
Web Store: http://runway-webstore.com/emoda/
X: https://x.com/emoda_staff/ ( @EMODA_STAFF )
Instagram: https://www.instagram.com/emoda_official/ ( @emoda_official )
FAQ
EMODAとサンリオのコラボアイテムはいつ発売されますか？
2026年5月27日(水)より発売されます。
今回のコラボレーションのテーマは何ですか？
“日焼けした”デザインをモチーフにした世界観がテーマです。
どのようなコラボアイテムが販売されますか？
オリジナル制服を着たデザインのTシャツ、ロゴ刺繍入りのスキッパーニット、巾着付きクリアショルダーバッグの全3型です。
コラボアイテムはどこで購入できますか？
「EMODA」の全店舗、および公式通販サイト「RUNWAY channel」「ZOZOTOWN」で購入可能です。
商品の価格帯はどのくらいですか？
Tシャツが5,390円、ニットが5,940円、バッグが7,590円（すべて税込）です。