Additive-Free Non-Chemical UV* First SNOOPY Design Arrives from MammaBaby, the No.1 Selling** Brand for 3 Consecutive Years! Releasing 3 Types of UV Care that are 100% Naturally Derived, Gentle on Babies, Sensitive Skin, and the Global Environment
MammaBaby will launch its first SNOOPY design UV care series, featuring 100% naturally derived, non-chemical sunscreens that are safe for babies and marine environments, starting April 24, 2026.
📋 Article Processing Timeline
- 📰 Published: April 22, 2026 at 17:00
- 🔍 Collected: April 23, 2026 at 00:02 (7h 2m after Published)
- 🤖 AI Analyzed: April 23, 2026 at 04:53 (4h 51m after Collected)
MammaBaby, an environment-regenerative organic brand created by an 80-year-old pharmaceutical company for medical institutions that accompanies precious days from birth to 12 years old, developed by pP Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, CEO: Masaki Tanaka), will release a UV care series adorned with Snoopy designs from the globally beloved comic 'PEANUTS™' conveying various messages with unique friends. Pre-orders will start on Friday, April 24, 2026, on the MammaBaby official online store, Amazon, and Rakuten, with general sales rolling out from Friday, May 1.
Releasing this time is the brand's popular UV series as a product that is 100% naturally derived, with an additive-free non-chemical formula* that is gentle on babies and sensitive skin, and also considerate of the ocean and natural environment. We have prepared a total of 3 items: two types of UV milk with SPF30 and SPF50 that can be used safely by the whole family, and an SPF35 UV spray. With packaging featuring Snoopy designs that make them fun to use, it gently supports children's outdoor play and summer adventures while protecting both their skin and nature.
Resolving the long-standing challenges of additive-free non-chemical UV* with proprietary technology. A reliable UV care series that balances usability and UV protection.
At MammaBaby, we go beyond the 'non-chemical' concept, which simply means free of UV absorbers, and believe that '100% naturally derived is truly non-chemical'. Not only can it be used safely on children's pure and sensitive skin, but it also uses absolutely no chemical substances like silicones that could affect coral reefs and marine life.
MammaBaby's UV care features a non-chemical* and 14-additive-free formula, considering the burden on babies with underdeveloped barrier functions and sensitive skin. Through proprietary technology developed over 5 years, it achieves a comfortable feel that is neither sticky nor squeaky, and leaves no white cast, despite being an additive-free non-chemical product. Generally, it is said that non-chemical sunscreens often adjust their texture by coating titanium dioxide, a UV scattering agent, with chemical ingredients. However, MammaBaby adopts a unique technology that encapsulates the UV scattering agent with plant-derived ingredients without using UV absorbers. This technology achieves both gentleness and comfort without relying on silicones to supplement the texture.
Gentleness on the skin, consideration for the environment, and everyday comfort. This UV care, which cherishes all of these aspects, is supported by many families and has earned the trust of being No.1 in sales** for 3 consecutive years.
* Free from UV absorbers, silicones, mineral oils, parabens, alcohol, petroleum-based surfactants, synthetic fragrances, synthetic colorants, and polymers.
** Won 1st place in sales value in the highest rating (SPF50+ / PA++++) category (Target period: Nov 2022 - Oct 2025 / Researched by TPC Marketing Research)
SNOOPY Design UV Care Series that embodies the importance of caring for nature
SNOOPY Non-Chemical UV Milk SPF30 / PA+++
Sales Price: 2,420 yen (tax included)
Volume: 50 mL
Despite being additive-free and non-chemical, it blends surprisingly smoothly into the skin and remains constantly light. We also focused on a comfortable, moisturizing feel using the power of plant oils.
A perfect sunscreen for daily UV protection during walks and outings.
SNOOPY Non-Chemical UV Milk SPF50+ / PA++++
Sales Price: 2,420 yen (tax included)
Volume: 50 mL
Additive-free, non-chemical*, silicone-free with the highest organic UV index (SPF50+ / PA++++), and No.1 in sales for 3 consecutive years**.
100% naturally derived, gentle not only on the skin but also on corals and marine life. Recommended for leisure activities like sea bathing and camping.
SNOOPY UV & Outdoor Spray SPF35 / PA+++
Sales Price: 2,200 yen (tax included)
Volume: 80 mL
Great for the sea, mountains, and excellent outdoor effectiveness.
Protects babies from the two great enemies of summer, providing both UV care and outdoor protection in one bottle.
Pure essential oils like tea tree leaf oil and litsea cubeba fruit oil create a refreshing scented veil, gently protecting the skin from summer irritants.
Common for all products
Release Date: Pre-orders start from Friday, April 24, 2026, on the MammaBaby official online store, Amazon, and Rakuten. Sequential shipping scheduled from Thursday, April 30 onwards.
Available nationwide at Cosme Kitchen and Biople from Friday, May 1. Scheduled to be available at Toys'R'Us and Babies'R'Us nationwide (excluding some stores) from late May.
Also available at MAMMABABY handling stores nationwide.
Releasing this time is the brand's popular UV series as a product that is 100% naturally derived, with an additive-free non-chemical formula* that is gentle on babies and sensitive skin, and also considerate of the ocean and natural environment. We have prepared a total of 3 items: two types of UV milk with SPF30 and SPF50 that can be used safely by the whole family, and an SPF35 UV spray. With packaging featuring Snoopy designs that make them fun to use, it gently supports children's outdoor play and summer adventures while protecting both their skin and nature.
Resolving the long-standing challenges of additive-free non-chemical UV* with proprietary technology. A reliable UV care series that balances usability and UV protection.
At MammaBaby, we go beyond the 'non-chemical' concept, which simply means free of UV absorbers, and believe that '100% naturally derived is truly non-chemical'. Not only can it be used safely on children's pure and sensitive skin, but it also uses absolutely no chemical substances like silicones that could affect coral reefs and marine life.
MammaBaby's UV care features a non-chemical* and 14-additive-free formula, considering the burden on babies with underdeveloped barrier functions and sensitive skin. Through proprietary technology developed over 5 years, it achieves a comfortable feel that is neither sticky nor squeaky, and leaves no white cast, despite being an additive-free non-chemical product. Generally, it is said that non-chemical sunscreens often adjust their texture by coating titanium dioxide, a UV scattering agent, with chemical ingredients. However, MammaBaby adopts a unique technology that encapsulates the UV scattering agent with plant-derived ingredients without using UV absorbers. This technology achieves both gentleness and comfort without relying on silicones to supplement the texture.
Gentleness on the skin, consideration for the environment, and everyday comfort. This UV care, which cherishes all of these aspects, is supported by many families and has earned the trust of being No.1 in sales** for 3 consecutive years.
* Free from UV absorbers, silicones, mineral oils, parabens, alcohol, petroleum-based surfactants, synthetic fragrances, synthetic colorants, and polymers.
** Won 1st place in sales value in the highest rating (SPF50+ / PA++++) category (Target period: Nov 2022 - Oct 2025 / Researched by TPC Marketing Research)
SNOOPY Design UV Care Series that embodies the importance of caring for nature
SNOOPY Non-Chemical UV Milk SPF30 / PA+++
Sales Price: 2,420 yen (tax included)
Volume: 50 mL
Despite being additive-free and non-chemical, it blends surprisingly smoothly into the skin and remains constantly light. We also focused on a comfortable, moisturizing feel using the power of plant oils.
A perfect sunscreen for daily UV protection during walks and outings.
SNOOPY Non-Chemical UV Milk SPF50+ / PA++++
Sales Price: 2,420 yen (tax included)
Volume: 50 mL
Additive-free, non-chemical*, silicone-free with the highest organic UV index (SPF50+ / PA++++), and No.1 in sales for 3 consecutive years**.
100% naturally derived, gentle not only on the skin but also on corals and marine life. Recommended for leisure activities like sea bathing and camping.
SNOOPY UV & Outdoor Spray SPF35 / PA+++
Sales Price: 2,200 yen (tax included)
Volume: 80 mL
Great for the sea, mountains, and excellent outdoor effectiveness.
Protects babies from the two great enemies of summer, providing both UV care and outdoor protection in one bottle.
Pure essential oils like tea tree leaf oil and litsea cubeba fruit oil create a refreshing scented veil, gently protecting the skin from summer irritants.
Common for all products
Release Date: Pre-orders start from Friday, April 24, 2026, on the MammaBaby official online store, Amazon, and Rakuten. Sequential shipping scheduled from Thursday, April 30 onwards.
Available nationwide at Cosme Kitchen and Biople from Friday, May 1. Scheduled to be available at Toys'R'Us and Babies'R'Us nationwide (excluding some stores) from late May.
Also available at MAMMABABY handling stores nationwide.