MADISONBLUE will launch the "HELLO L/S TEE KIDS," a long-sleeve version of the brand's iconic "HELLO T-shirt" for kids, starting Wednesday, April 8, 2026. The "HELLO L/S TEE KIDS" is designed with the same balance as the adult version. Like the existing short-sleeve version, it will be available in basic white and cool black, in four sizes from 100 to 130. To consider children's delicate skin, the tag is attached on the outside. It allows for matching outfits with moms, dads, grandmas, and grandpas.

April is a season when children encounter many "first-time" experiences, such as starting a new school year or new lessons. Even shy children can use this "HELLO" T-shirt as a conversation starter, fostering communication among children. This item helps transform "first-time" experiences in new environments into successful ones, allowing children to enjoy wearing it and experience the joy of connecting with others.

Furthermore, a portion of the sales from the KIDS HELLO T-shirt will be donated to Save the Children, an international NGO specializing in child support. The donations will be used for activities aimed at realizing a society where the rights of children, who will bear the future of Japan, are protected, and they can have hope and fairly demonstrate their potential.

【Product Lineup】*All prices include tax

HELLO L/S TEE KIDS PRICE: 27,500 yen COLOR: WHITE / BLACK SIZE: 00(100) / 01(110) / 02(120) / 03(130)

HELLO TEE KIDS PRICE: 25,300 yen COLOR: WHITE / BLACK SIZE: 00 (100) / 01 (110) / 02 (120) / 03 (130)

【Donation Recipient】

Save the Children Japan

Save the Children is an international NGO that has been working for over 100 years to realize a world where children's rights are protected. We operate in approximately 100 countries worldwide, providing emergency and humanitarian aid, and working in areas such as health, nutrition, and education. In Japan, we address issues such as child poverty and disaster/emergency/recovery support.

【Availability Information】 Available from Wednesday, April 8, at MADISONBLUE TOKYO / Official Online Store

MADISONBLUE Co., Ltd.

MADISONBLUE was started in 2014 by stylist Mariko Nakayama with six shirt styles. Based on the concept of "HIGH CASUAL," it proposes high-quality, authentic clothing and casual styles, offering items that highlight the wearer's inherent individuality and elegance. https://madisonblue.net/

FACT BOX

  • Source: PR TIMES
  • Category: News