HATME Inc. (Headquarters: Taito City, Tokyo; Representative Director: Hirokazu Nakazono; hereinafter referred to as 'the company'), a subsidiary of Marketing Association Co., Ltd., will co-host a webinar with Marketing Association Co., Ltd. on Friday, June 26, 2026, titled 'Winning E-Commerce Operates on the '8 Improvement Steps': Practical Workshop for EC Managers Seeking to Systematize Operations Improvement'.

Register here

[Are You Facing These Challenges?]

・E-commerce sales have plateaued, and you’re unsure of effective improvement strategies ・Site improvements and initiatives are being implemented, but they’re not yielding results ・New customer acquisition is working, but repeat customers aren’t increasing ・Customer support demands are overwhelming, leaving no time for improvement or analysis ・Improvement priorities are unclear, and operations remain dependent on individual staff

[What You’ll Learn in This Seminar]

This seminar will combine: - The 7 steps for EC site improvements that directly impact sales - The improvement steps in customer service that drive repeat customer acquisition into a systematic 8-step improvement process practiced by successful e-commerce businesses.

Specifically, we will cover:

・How to identify issues and drive site improvements using data from tools like GA4 ・Strategies for improving navigation and UI to increase conversion rates and average order value ・The impact of customer service on LTV and repeat purchase rates ・Operational design to convert customer inquiries into actionable improvement initiatives ・Building organizational structures that enable continuous, non-person-dependent improvements

These topics will be presented with practical implementation in mind.

This seminar is ideal for e-commerce operators and managers who are already running an EC business and wish to transition from merely 'thinking about improvements' to 'consistently executing them'. We encourage you to take this opportunity to participate.

Co-Hosting Companies

▶ Marketing Association Co., Ltd.: Supports customer service and order processing outsourcing for over 400 companies and 1,000+ cases ▶ HATME Inc.: Provides end-to-end support from EC site development to operational outsourcing, with proven proposals for over 400 companies across the group

Who Should Attend

・EC operators and managers who are running an e-commerce site but are unsure where to begin improvements

・Those who want to review customer service and EC site operations holistically, rather than in silos

・Those seeking concrete improvement strategies that drive sales growth

・Those facing challenges in customer service and aiming to boost repeat customer acquisition

・Those looking to prioritize EC improvements and build a sustainable, repeatable operational framework

Seminar Schedule and Content

Time

Seminar Content

13:55–

Access opens

14:00–14:05

Seminar start, agenda, and survey explanation

14:05–14:25

HATME Inc.

'Complete Guide to the 7 Steps for EC Site Improvements That Drive Sales!'

14:25–14:45

Marketing Association Co., Ltd.

'Improvement Steps in Customer Service That Drive Repeat Customer Acquisition!'

14:45–14:50

Survey

Register here

Company Overview

HATME Inc.

Established: July 1, 2022

Representative Director: Hirokazu Nakazono

Business Activities: Web production, video production, and web advertising services

Corporate Website: https://hatme.jp/

Operational Outsourcing Service: https://hatme.jp/service-ec/lp/

FACT BOX

  • Source: PR TIMES
  • Category: Event