Web Seminar 'Winning EC operates on “8 improvement steps” - Practical course for EC managers wanting to systematize operation improvements' to be held on April 24, 2026!
HATME Inc. and Marketing Association Inc. will co-host a web seminar on April 24, 2026, teaching an 8-step practical approach to improving EC operations, from site UI to customer support.
📋 Article Processing Timeline
- 📰 Published: April 11, 2026 at 01:15
- 🔍 Collected: April 11, 2026 at 00:21
- 🤖 AI Analyzed: April 20, 2026 at 06:14 (221h 53m after Collected)
HATME Inc. (Headquarters: Taito-ku, Tokyo, Representative Director: Hirokazu Nakazono, hereinafter referred to as 'our company'), a subsidiary of Marketing Association Inc., will co-host a web seminar with Marketing Association Inc. on Friday, April 24, 2026, titled 'Winning EC operates on “8 improvement steps” - Practical course for EC managers wanting to systematize operation improvements'.
Click here to register
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### [Do you have these challenges?]
- EC sales growth is sluggish, and the next steps for improvement are unclear.
- Implementing site improvements and measures, but they are not leading to results.
- Acquiring new customers, but the number of repeaters is not increasing.
- Overwhelmed by customer inquiries, leaving no time for improvement or analysis.
- The priority of improvements is not set, making operations person-dependent.
---
### [What you will learn in this seminar]
In this seminar, we will systematically explain the 'improvement process' practiced by winning ECs as an 8-step framework, combining the 7 steps of EC site improvement directly linked to sales with the customer support improvement steps that lead to acquiring repeaters.
Specifically, we will cover:
- How to discover issues and proceed with site improvements utilizing data like GA4.
- The concept of user flow and UI improvements to increase conversion rates and average order value.
- The impact of customer support on LTV and repeat rates.
- Operational design to feedback inquiry contents into improvement measures.
- Building a structure to run continuous improvements without depending on specific individuals.
We will deliver these contents with the execution phase in mind.
This content is ideal for EC operators and managers who are already running an EC and want to move their improvements from the 'thinking stage' to the 'continuous execution stage'.
Please take this opportunity to participate.
---
### ■ Co-hosting Companies
- Marketing Association Inc.: Supporting over 1000 customer service and order processing operations for 400 companies.
- HATME Inc.: Providing one-stop support from EC site construction to operation outsourcing, with a group-wide proposal track record of over 400 companies.
---
### ■ Recommended for:
- Operators and managers who run an EC but are unsure where to start making improvements.
- Those who want to review customer support and EC site operation as a unified whole, rather than isolated parts.
- Those who want to know specific improvement measures that lead to sales expansion.
- Those who feel challenged by customer support operations and want to connect it to acquiring repeaters.
- Those who want to organize the priorities of EC improvements and build an operational structure that can be continuously executed.
---
### ■ Seminar Schedule and Content
Click here to register
---
### [Do you have these challenges?]
- EC sales growth is sluggish, and the next steps for improvement are unclear.
- Implementing site improvements and measures, but they are not leading to results.
- Acquiring new customers, but the number of repeaters is not increasing.
- Overwhelmed by customer inquiries, leaving no time for improvement or analysis.
- The priority of improvements is not set, making operations person-dependent.
---
### [What you will learn in this seminar]
In this seminar, we will systematically explain the 'improvement process' practiced by winning ECs as an 8-step framework, combining the 7 steps of EC site improvement directly linked to sales with the customer support improvement steps that lead to acquiring repeaters.
Specifically, we will cover:
- How to discover issues and proceed with site improvements utilizing data like GA4.
- The concept of user flow and UI improvements to increase conversion rates and average order value.
- The impact of customer support on LTV and repeat rates.
- Operational design to feedback inquiry contents into improvement measures.
- Building a structure to run continuous improvements without depending on specific individuals.
We will deliver these contents with the execution phase in mind.
This content is ideal for EC operators and managers who are already running an EC and want to move their improvements from the 'thinking stage' to the 'continuous execution stage'.
Please take this opportunity to participate.
---
### ■ Co-hosting Companies
- Marketing Association Inc.: Supporting over 1000 customer service and order processing operations for 400 companies.
- HATME Inc.: Providing one-stop support from EC site construction to operation outsourcing, with a group-wide proposal track record of over 400 companies.
---
### ■ Recommended for:
- Operators and managers who run an EC but are unsure where to start making improvements.
- Those who want to review customer support and EC site operation as a unified whole, rather than isolated parts.
- Those who want to know specific improvement measures that lead to sales expansion.
- Those who feel challenged by customer support operations and want to connect it to acquiring repeaters.
- Those who want to organize the priorities of EC improvements and build an operational structure that can be continuously executed.
---
### ■ Seminar Schedule and Content