Webinar 'Why Doesn't Ad Spend Convert to Sales? An EC Strategy to Grow Sales Through Structure — A Blueprint Connecting Traffic Acquisition, CVR, and Customer Experience' to be Held on April 9, 2026!

HATME Co., Ltd. (headquartered in Taito-ku, Tokyo; Representative Director: Hirokazu Nakazono), a subsidiary of Marketing Association Co., Ltd., will co-host a three-company webinar titled "Why Doesn't Ad Spend Convert to Sales? An EC Strategy to Grow Sales Through Structure — A Blueprint Connecting Traffic Acquisition, CVR, and Customer Experience" on Thursday, April 9, 2026, together with Mattrz Co., Ltd. and Marketing Association Co., Ltd.

Register Here

【Do Any of These Challenges Apply to You?】

· Ad spend is increasing but results are weak...

· Traffic exists, but the purchase rate (CVR) is low...

· Cart abandonment and form drop-offs are high and haven't been improved...

· Inquiry handling and customer service aren't running smoothly...

【What You'll Learn at This Seminar】

With rising ad costs and intensifying competition,

it has become difficult for EC businesses to keep growing sales simply by increasing traffic.

What's needed now is to reliably convert incoming users into purchases and nurture them into ongoing revenue. The key is to consistently optimize the entire journey — from ad-driven traffic to landing pages, the purchase experience, and post-purchase customer experience.

In this seminar, we will cover:

· Sales expansion design that links advertising with the three major sales metrics

· Specific LPO methods to reduce drop-offs and improve CVR

· A customer service approach that boosts satisfaction and drives repeat purchases

...to explain how to maximize EC sales not as isolated "points" but as a "structure."

You'll take away actionable hints for building a foundation to keep growing sales —

if this sounds relevant to you, we'd love for you to join us!

【Participation & Survey Benefits】

Complete the post-event survey and receive presentation materials from all three companies!

Co-Hosting Companies

▶ Mattrz Co., Ltd. — drives digital marketing directly linked to sales growth, centered on web customer engagement and on-site optimization ▶ Marketing Association Co., Ltd. — supports customer service and order processing outsourcing for 400+ companies across 1,000+ projects ▶ HATME Co., Ltd. — provides one-stop EC support from site construction to operational outsourcing, with 400+ group proposal track records

Recommended For

· Those struggling with stagnant sales · Those struggling with stagnant CVR · Those who want to reduce site drop-offs and improve purchase rates · Those facing challenges in customer service

Seminar Schedule & Content