Seminar: "Defensive DX Supporting Aggressive Branding — PR & Advertising Coordination Techniques to Instantly Catch Guideline Violations"
Momentum and Bilcom will co-host an online seminar on April 21, 2026, focusing on cross-departmental risk management. The event highlights brand safety in advertising and automated detection of PR guideline violations.
📋 Article Processing Timeline
- 📰 Published: April 8, 2026 at 20:00
- 🔍 Collected: April 8, 2026 at 11:30
- 🤖 AI Analyzed: April 20, 2026 at 16:48 (293h 17m after Collected)
Momentum Inc. (Headquarters: Minato-ku, Tokyo; President: Kohei Hosoi) will hold a seminar titled "Defensive DX Supporting Aggressive Branding — PR & Advertising Coordination Techniques to Instantly Catch Guideline Violations" with Bilcom Inc. (Headquarters: Minato-ku, Tokyo; Representative Director and CEO: Shigeru Ota) on Tuesday, April 21, 2026.
## Seminar Overview
With the spread of social media and the digitization of information, corporate brands are exposed to unprecedented risks. The risk of advertisements appearing on unintended, inappropriate sites, and the risk of overlooking news coverage that violates the company's guidelines. If these occur even once, the trust built up over many years can be lost in an instant.
In this seminar, Momentum, one of Japan's largest ad verification vendors, and Bilcom, which promotes PR DX, will take the stage.
In the first part, we will reveal the latest methods to ensure brand safety during ad placement and prevent advertising fraud and brand damage. In the second part, we will explain how to build an "aggressive PR structure" that uses PR Analyzer to automatically discover guideline violations from a vast amount of news articles and accelerate risk response.
## Time Table
- 11:00~ Opening
- 11:05~ Part 1: Momentum Inc. "How to Prevent 'Unintended Brand Damage' in Ad Operations"
- 11:25~ Part 2: Bilcom Inc. "Automating 'Defense' in PR: Real-time Detection of Guideline-Violating Articles ~Case Study: Learning from Ubie's Initiatives to Speed Up Risk Response (Keyword Setting and Automated Notifications)~"
- 11:45~ Q&A / Closing "Consistent Brand Protection Realized through Advertising x PR Collaboration"
* Programs are subject to change.
## Seminar Details
- Date & Time: Live stream April 21, 2026 (Tue) 11:00-12:00, Archive stream April 28, 2026 (Tue) 11:00-12:00
- Holding Method: Online (Viewing URL provided after registration)
- Organizers: Bilcom Inc., Momentum Inc.
Apply here: https://campaign.m0mentum.co.jp/260421seminar
## Speakers Introduction
## Seminar Overview
With the spread of social media and the digitization of information, corporate brands are exposed to unprecedented risks. The risk of advertisements appearing on unintended, inappropriate sites, and the risk of overlooking news coverage that violates the company's guidelines. If these occur even once, the trust built up over many years can be lost in an instant.
In this seminar, Momentum, one of Japan's largest ad verification vendors, and Bilcom, which promotes PR DX, will take the stage.
In the first part, we will reveal the latest methods to ensure brand safety during ad placement and prevent advertising fraud and brand damage. In the second part, we will explain how to build an "aggressive PR structure" that uses PR Analyzer to automatically discover guideline violations from a vast amount of news articles and accelerate risk response.
## Time Table
- 11:00~ Opening
- 11:05~ Part 1: Momentum Inc. "How to Prevent 'Unintended Brand Damage' in Ad Operations"
- 11:25~ Part 2: Bilcom Inc. "Automating 'Defense' in PR: Real-time Detection of Guideline-Violating Articles ~Case Study: Learning from Ubie's Initiatives to Speed Up Risk Response (Keyword Setting and Automated Notifications)~"
- 11:45~ Q&A / Closing "Consistent Brand Protection Realized through Advertising x PR Collaboration"
* Programs are subject to change.
## Seminar Details
- Date & Time: Live stream April 21, 2026 (Tue) 11:00-12:00, Archive stream April 28, 2026 (Tue) 11:00-12:00
- Holding Method: Online (Viewing URL provided after registration)
- Organizers: Bilcom Inc., Momentum Inc.
Apply here: https://campaign.m0mentum.co.jp/260421seminar
## Speakers Introduction