Luup Launches Corporate Service 'LUUP for Work' to Enhance Business Productivity and Employee Well-being

Luup Inc. (Headquarters: Shinagawa-ku, Tokyo; CEO: Daiki Okai, hereinafter 'Luup') will begin offering 'LUUP for Work,' a corporate service that removes mobility constraints for workers by transforming urban spaces into station-front-like environments, thereby boosting overall societal productivity and accelerating business growth, starting Wednesday, July 15, 2026.

Service website: https://work.luup.sc/

Interview with early adopters of 'LUUP for Work': https://work.luup.sc/case

* 'LUUP for Work' name and logo are registered trademarks of Luup Inc.

Background

Luup operates under the mission of 'building infrastructure that turns every street into a station front,' deploying its micro-mobility sharing service 'LUUP' nationwide. Now, to establish essential mobility infrastructure for corporate activities, Luup is launching the corporate service 'LUUP for Work.'

User purpose surveys (※1) indicate that daily mobility needs—including commuting and work-related travel—account for over 80% of usage. Additionally, many users have expressed demand for corporate services in post-ride comment sections within the LUUP app. Amid labor shortages and diverse work styles, mobility burdens and inefficiencies not only hinder employee productivity and well-being but also contribute to stagnation in broader economic activities. By integrating its extensive port network with corporate operations, Luup aims to realize a freer, more productive society that transcends location and time constraints.

A Luup-conducted web survey (※2) targeting business professionals in Tokyo and Osaka revealed that two out of three respondents (66%) feel that inefficient travel time negatively impacts their productivity. Furthermore, 57% reported losing time searching for parking or bicycle parking, and over half (52%) indicated difficulty finding suitable transport for distances too short for taxis.

Among those experiencing time loss due to parking searches, individuals spending over 5 minutes each time (64%) face an average annual loss of 138 hours. Additionally, those using paid parking or bicycle parking (66%) have a median annual cost of 140,000 JPY.

Moreover, 53% of employees—over half—reported experiencing 'hidden labor shortages,' where inefficient mobility prevents staff from focusing on core tasks. Meanwhile, 60% expressed a desire to minimize travel time to support work-style reforms and improve operational efficiency.

Prior to its official launch, 'LUUP for Work' has already been piloted by over 200 companies. Early adopters have provided positive feedback, noting that the service serves as a new mobility option complementing existing public transit by enabling travel directly to destinations, resulting in significant time savings. Luup will continue supporting business growth by making employee mobility more convenient through this service.

※1…LUUP User Survey: 'Select the most frequent purpose for using LUUP' | Single response/n=4,096 (November 2025)

※2…Web survey conducted in April 2026

Target: Business professionals residing in Tokyo and Osaka who frequently perform short-distance work travel (e.g., walking, cycling, one-way trips within approximately 30 minutes in nearby areas), Valid responses: 500

About 'LUUP for Work'

Employees can switch to 'Corporate Mode' within the app to enable company-paid rides. Ride information can be monitored and managed in real time via a management dashboard, and usage fees are billed collectively on a monthly basis.

The service supports efficient mobility across diverse business scenarios, including route sales, inter-store or inter-branch travel, last-mile connections from stations, and regular commuting between factories and offices.

Key Features of 'LUUP for Work'

1. Nationwide Network of Over 17,000 Ports

No need to prepare vehicles or parking spaces in-house. By leveraging Luup’s extensive nationwide port network, the service offers a new option to complement traditional transportation methods, enhancing efficiency for field operations and solving last-mile access challenges.

Multiple vehicle types—including electric-assist bicycles and electric kick scooters—are available, allowing selection based on specific mobility needs.

2. Reduced Burden on Expense Management and Administration

Usage under 'Corporate Mode' is billed collectively to a designated recipient each month, eliminating the need for individual receipt submissions by employees and significantly reducing the workload associated with expense settlements.

The dedicated management dashboard enables real-time monitoring of usage, contributing to reduced administrative effort for management teams.

3. Flexible Pricing Plans

Choose the optimal plan based on usage patterns and frequency, including the 'Starter Plan' with no monthly base fee, and the 'Business Plan,' which offers up to 10 free rides per month (within 45 minutes each).

* Ride fees under the Starter Plan are equivalent to individual usage rates. (Details here)

* Subscription plans and coupons are not applicable under 'Corporate Mode.'

* The Business Plan will be available starting Monday, August 3, 2026.

4. Reliable Support System

Luup’s micro-mobility vehicles are covered by insurance tailored to vehicle categories.

For electric kick scooters and electric seat scooters (classified as small motorized bicycles), in addition to the legally mandated compulsory insurance, voluntary insurance is also provided. Electric-assist bicycles are covered by voluntary insurance.

All vehicles include passenger injury insurance, covering both third-party liability (property and personal damage) and injuries sustained by the rider, ensuring comprehensive protection for both users and others. (Details here)

Dedicated support desks are available for both users and administrators, ensuring a secure and reliable user experience.

Service website: https://work.luup.sc/

Interview with early adopters of 'LUUP for Work': https://work.luup.sc/case

Overview of 'LUUP' Service

· Service: Micro-mobility sharing https://support.luup.sc/hc/ja/articles/360051955153

· Pricing: For details, please visit the pricing page. https://support.luup.sc/hc/ja/articles/360051196234

· Requirements for electric kick scooters and electric seat scooters:

Users must (1) submit age verification documents and (2) achieve perfect scores consecutively on a traffic rules test via the app. These requirements do not apply when using only electric-assist bicycles.

Safety Measures

Luup prioritizes safety as a core business principle and implements various initiatives.

For details, please visit the official website: https://lp.luup.sc/safety

[Company Overview (URL: https://luup.sc/)]

· Headquarters: FOREC, 8-chome 9-5 Nishigotanda, Shinagawa-ku, Tokyo