[LightUp/Zekoo Ginza Store] Pop-up Event for the Long-Established Nambu Ironware Brand OIGEN!

LightUp Shopping Club Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Saori Wakana), a general catalog mail-order company and a group company of The Asahi Shimbun Company (Headquarters: Chuo-ku, Tokyo; President and CEO: Katsu Tsunoda), will hold a pop-up event for , a brand handled by the long-established Nambu ironware maker Oigen Foundry, at its directly managed store 'LightUp/Zekoo Ginza Store' starting Saturday, April 18, 2026. Pop-up Event Overview We will hold a pop-up event for the long-established Nambu ironware brand at the LightUp/Zekoo Ginza Store. has gained high praise both domestically and internationally for creating innovative Nambu ironware teapots and kettles. We will be selling a diverse lineup, including iron kettles. POP-UP Event Period: Saturday, April 18, 2026 - Saturday, April 25, 2026 Hours: 11:00 - 19:00 Exclusive Bonus: During the event, the first 15 customers who purchase products at the Ginza store will receive an 'Iron Kettle Care Set' as a gift! ■ Iron Kettle Care Set A set containing a tenugui towel (approx. 35cm x 25cm) and camellia oil (9g), recommended for caring for the surface of your iron kettle. *The color of the tenugui towel is subject to change without notice. ■ Product Introductions (Partial) Tami's Taiyaki Maker Product Number: 588-521-01-01 16,500 yen (tax included) Crispy on the outside, fluffy on the inside. A taiyaki maker that allows you to easily enjoy authentic winged taiyaki at home. Nambu Ironware / Baked Sweet Potato Pot (24cm) Product Number: 320-704-01-01 19,800 yen (tax included) A baked sweet potato pot that makes it easy to create piping hot baked sweet potatoes. Produces a baked sweet potato with condensed sweetness and umami, superior to steamed ones. [Limited to April 24 & 25] Demonstration Event Overview For two days only, we will hold a tasting demonstration of hot water boiled in an iron kettle. Please come and experience the mellow taste of hot water boiled in an iron kettle. Demonstration Period: Friday, April 24, 2026 & Saturday, April 25, 2026 Hours: 11:00 - 16:00 *No reservation required, free of charge Store Information Store Name: LightUp/Zekoo Ginza Store Location: 1st & 2nd Floor, Sukiyabashi Building, 5-1-7 Ginza, Chuo-ku, Tokyo Phone: (03) 3571-7178 Hours: 11:00 - 19:00 Access: 1 minute walk from Exit C2/C3 of Ginza Station on the Tokyo Metro Ginza, Marunouchi, and Hibiya Lines 2 minutes walk from Exit A1 of Hibiya Station on the Tokyo Metro Hibiya and Chiyoda Lines 2 minutes walk from Exit A1 of Hibiya Station on the Toei Mita Line 4 minutes walk from the Ginza Exit of Yurakucho Station on the JR Yamanote and Keihin-Tohoku Lines ■ About Oigen Foundry Co., Ltd. / OIGEN Founded in 1852, a long-established Nambu ironware shop. The brand name is OIGEN. Located in Oshu City, Iwate Prefecture, a land of iron casting with a 900-year history, they have been crafting iron goods for over 170 years as a 'pot and kettle maker' supporting food and lifestyle, ranging from iron pots and kettles to frying pans, teapots, wind chimes, and small accessories. With the mission of 'casting joy into iron', they earnestly believe in and deliver the reliable usability and response of iron tools, along with a quality that deepens with time. OIGEN Official Online Shop: https://oigen.jp Media for enjoying my style of living 'Te, to Hibi': https://enjoy.oigen.jp ■ About LightUp Shopping Club Started in 1971 as a record mail-order company, 'CBS Sony Family Club'. They began handling imported miscellaneous goods from America and Europe, household items, and clothing, and opened a directly managed store in Ginza in 1983. As a pioneer in mail-order, they quickly introduced a multi-channel style linking 'mail-order and physical stores', continuously pursuing highly entertaining shopping. Currently, the business revolves around three pillars: 'print media' such as catalogs/direct mail, 'directly managed stores', and 'online stores'. Not swayed by passing trends, they value delivering products with a story, such as those of the highest quality, those loved for a long time, innovative new items unlike before, and unique items different from others.