Lumission Co., Ltd. (Headquarters: Minato-ku, Tokyo) has launched a free support program to provide a 'Strengths and Weaknesses Visualization Sheet (Free)' that allows executives of small and medium-sized enterprises and growing companies with an annual turnover of 100 million to 10 billion yen to structurally organize their company's strengths and weaknesses.
This sheet cross-sectionally organizes the main areas of management, such as philosophy, products, customer attraction, sales, organization, human resources, management, and mechanisms.
It simply visualizes the worries of executives, such as: 'I don't know where my company's strengths lie.' 'There are too many issues, and I don't know where to start.' ...along the axes of 'strengths and weaknesses.'
--- ## ■ Background of Free Distribution | Why 'Organizing Strengths and Weaknesses' is Necessary
Many companies fall into the following states: - They have sales, but their competitive advantage is unclear. - Their strengths are not utilized, leading to price competition. - There are many issues, and priorities cannot be set. - Policies only increase without leading to results. - Improvements have become ad-hoc.
The essence of these problems lies in **the fact that strengths and weaknesses are not organized.**
Without a strategy that leverages strengths, differentiation is not born. Without understanding weaknesses, the priority of improvement cannot be determined.
This sheet is a tool to organize management by 'structure' rather than 'good or bad' and to build the foundation of strategy.
--- ## ■ What is the 'Strengths and Weaknesses Visualization Sheet'?
This sheet is a framework for organizing strengths and weaknesses for each main area that constitutes management.
**Main contents (partial)** - Consistency and penetration of philosophy and vision - Differentiation points of products and services - Clarity of customer value and provided value - Customer attraction channels and reproducibility - Sales process and closing rate - Organizational structure and role sharing - Development and retention of human resources - Operational efficiency and systematization - Numerical management and accuracy of decision-making
By utilizing the sheet, the following become clear: - The company's 'true strengths' - Overlooked weaknesses - Points to enhance competitive advantage - Priorities for improvement
--- ## ■ What You Can Understand from the Checklist
- Areas where your company can win - Parts that are not differentiated from competitors - Issues that are becoming bottlenecks - Causes of not being able to utilize strengths - Specific measures to take next
The greatest value is that a **'vague sense' turns into a strategy.**
--- ## ■ Voices of Executives Who Received It (Examples)
- 'I was able to verbalize our company's strengths.' - 'What needed to be done was organized, and my hesitation disappeared.' - 'Weaknesses became clear, and priorities for improvement were set.' - 'The direction of sales and customer attraction became clear all at once.'
Some executives evaluate it as, 'For the first time, an axis for strategy was created.'
--- ## ■ Why Distribute It for 'Free'?
Lumission Co., Ltd. emphasizes not short-term sales, but **building a foundation for management that continues to win for a long time.**
- Strategic design utilizing strengths - Creation of mechanisms to complement weaknesses - Reproducible growth models
As the first step, we provide a sheet to organize management strengths and weaknesses free of charge.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン