Reducing real estate portal operation man-hours to almost zero. Release of 'Starling BPO' supporting property listing and operation.

Starling Inc. has released 'Starling BPO,' an outsourcing service leveraging AI and professional staff to handle property data entry and updates for real estate portal sites.
新製品NQ 75/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 9, 2026 at 17:30
  • 🔍 Collected: April 9, 2026 at 09:00
  • 🤖 AI Analyzed: April 21, 2026 at 02:38 (281h 38m after Collected)
Starling Inc. (Headquarters: Nakano-ku, Tokyo, CEO: Katsuhito Honma) is launching "Starling BPO" today, a comprehensive outsourcing service for property data entry, updating, and management tailored for real estate portal site operators.

Background of Service Development
Currently, the real estate industry is facing a severe labor shortage. In portal site operations, there are frequent complaints such as "cannot keep up with updating property information," "maintaining information accuracy costs an enormous amount," and "spending too much time updating the portal leaves not enough time for sales activities." To solve these challenges and allow companies to focus on their core business of sales and customer service, we have started offering a BPO service run by professional staff well-versed in real estate operations.

Features of the Service
This service achieves both speed and accuracy in handling real estate portal site operations through AI-powered text generation and data entry, combined with checks and support by professional staff.
1. High-speed property data entry and update proxy: We handle information retrieval from inter-brokerage distribution sites, image processing, and the creation of attractive catchphrases. Keeping information fresh has also contributed to increased page views in some cases.
2. Information accuracy and compliance: Professional staff familiar with real estate advertising rules perform rigorous checks.
3. Flexible operation construction: We can build flexible structures to meet various needs, such as adapting to each company's unique management system or handling spot requests during busy seasons.

Expected Effects
- Up to 60% reduction in operational costs: Significantly cuts hiring, training, and management costs.
- Approx. 60 hours saved: Human resources can be shifted to creative tasks such as site feature improvements or new business planning.
- Increased page views: Contributes to an increase in portal site traffic.

Service Details Page
Starling BPO
URL: https://www.lp.starling-db.com/bpo_property/bpo_for_portal

Future Outlook
Through this service, Starling Inc. will promote digital transformation (DX) in the real estate industry and contribute to achieving highly transparent real estate transactions. In the future, we plan to strengthen integrations with AI-based image analysis and automated data entry features.

About Starling Inc.
Name: Starling Inc.
Location: Kori, 1-59-4 Higashinakano, Nakano-ku, Tokyo