株式會社樂天（代表取締役社長執行役員：中島英樹，以下稱樂天）全新上線了介紹透過包裝等進行環境考量措施的特設網站「Lotte Smile Eco」，其中包含其獨特的「Smile Eco Label」。本網站不僅匯集資訊，更特色在於部分措施中刊載了包裝全生命週期的二氧化碳排放量試算結果，以視覺化方式呈現環境負荷減輕的效果。
「Lotte Smile Eco」 https://www.lotte.co.jp/corporate/sustainability/smile-eco/
Smile Eco Label
自2022年起，樂天為了讓顧客能清楚了解其在環保包裝等方面的努力，陸續在符合其獨特環保標準的產品上標示「Smile Eco Label」。
Smile Eco Challenge
樂天將為實現永續社會而在包裝等方面推動的各項措施，統稱為「Smile Eco Challenge」。作為其中的一環，本網站也介紹了與學生及其他企業共同進行的包裝回收再利用活動。
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常見問題
What is the main purpose of the 'Lotte Smile Eco' website?
The 'Lotte Smile Eco' website is a special site launched by Lotte to introduce its environmental initiatives through packaging, including its unique 'Smile Eco Label.' It also visualizes the effects of reducing environmental impact by publishing CO2 emission reduction effect calculations for some initiatives.
What is the 'Smile Eco Label'?
The 'Smile Eco Label' is Lotte's unique environmental label, which has been sequentially displayed on products that meet its environmental standards since 2022, to clearly communicate its environmentally conscious packaging efforts to customers.
What is the 'Smile Eco Challenge'?
The 'Smile Eco Challenge' is an initiative by Lotte to promote various efforts towards realizing a sustainable society through packaging and other means. This includes activities like packaging collection and recycling, often undertaken in collaboration with students and other companies.
What is Lotte's long-term environmental goal mentioned in the title?
The title mentions a challenge towards achieving a '2048 Goal of Zero Disposable Petroleum-Derived Plastics,' indicating a significant commitment to reducing reliance on single-use plastics derived from petroleum.
Does the website provide CO2 emission reduction data?
Yes, the website is notable for featuring, for the first time, calculations of CO2 emissions across the entire lifecycle of packaging for some of its initiatives, thereby visualizing the effects of environmental impact reduction.
