Lotte 'Crunky' New TV CM 'Choco Saku-saku-aah' to Air Nationwide from Tuesday, April 14th! First Co-starring Appearance for Naomi Watanabe and HANA's MAHINA!
Lotte Co., Ltd. is launching a new TV commercial for its 'Crunky' chocolate, 'Choco Saku-saku-aah,' airing nationwide from April 14th. The ad features Naomi Watanabe and MAHINA from the girl group HANA, highlighting the product's crispy texture with a remake of a SOUL'd OUT song.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 13:00
- 🔍 Collected: April 9, 2026 at 04:30
- 🤖 AI Analyzed: April 20, 2026 at 13:05 (272h 35m after Collected)
Lotte Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo) has produced a new TV commercial for its 'Crunky' chocolate, the 'Choco Saku-saku-aah'篇, which will begin airing nationwide from Tuesday, April 14th.
This work features Naomi Watanabe, who is active in various fields such as variety shows and music, and MAHINA from the 7-member girl group HANA, which debuted in April 2025. The song is a special homage for this occasion, a remake of the Heisei-era hit 'Wekapipo' by SOUL'd OUT, titled 'Wekapipo meets Choco Saku.' The rhythm, layered with the 'crispiness' of Crunky, creates an addictive tune. Furthermore, for the vocals, the production team received direction from Diggy-MO' himself to capture his singing expression.
Please pay attention to the perfect timing and expressions of the two, who were perfectly in sync despite it being their first time working together.
## About the New CM
'Crunky' is a chocolate characterized by its crispy texture that can be chewed rhythmically and its sweet combination. The Crunky chocolate bar has also been newly designed to be split in two with the box, making it easy to share with others.
The CM features Naomi Watanabe, active in variety and music, and MAHINA from the 7-member girl group HANA, who debuted in April 2025. Note their synchronized interaction and a seamless flow that responds to the tempo, despite it being their first co-starring role.
The song is a CM original, 'Wekapipo meets Choco Saku,' a remake of the Heisei hit SOUL'd OUT's 'Wekapipo.' The characteristic phrase 'Choco Saku-saku-aah' is an homage to the singing style of SOUL'd OUT's MC, Diggy-MO'. To express the difficult nuance, the production team went as far as to ask Diggy-MO' himself for vocal coaching, resulting in an authentic finish filled with respect for the original song. The highway setting of the CM also features a Diggy-MO'-style humanoid robot, as seen in the 'Wekapipo' music video. Its arms move to the tempo, synchronizing with the sound and phrases on the construction vehicle's electronic display, visually reinforcing the 'pleasantly crisp texture.'
This CM is packed with a message that empathizes with the anxiety and frustration of starting a new life in April, suggesting a 'crisp' switch in feelings, just like 'Crunky.'
## CM Overview
Title: LOTTE Crunky 'Choco Saku-saku-aah' (15 sec / 30 sec)
Cast: Naomi Watanabe, MAHINA (HANA)
Air Date: Tuesday, April 14, 2026
This work features Naomi Watanabe, who is active in various fields such as variety shows and music, and MAHINA from the 7-member girl group HANA, which debuted in April 2025. The song is a special homage for this occasion, a remake of the Heisei-era hit 'Wekapipo' by SOUL'd OUT, titled 'Wekapipo meets Choco Saku.' The rhythm, layered with the 'crispiness' of Crunky, creates an addictive tune. Furthermore, for the vocals, the production team received direction from Diggy-MO' himself to capture his singing expression.
Please pay attention to the perfect timing and expressions of the two, who were perfectly in sync despite it being their first time working together.
## About the New CM
'Crunky' is a chocolate characterized by its crispy texture that can be chewed rhythmically and its sweet combination. The Crunky chocolate bar has also been newly designed to be split in two with the box, making it easy to share with others.
The CM features Naomi Watanabe, active in variety and music, and MAHINA from the 7-member girl group HANA, who debuted in April 2025. Note their synchronized interaction and a seamless flow that responds to the tempo, despite it being their first co-starring role.
The song is a CM original, 'Wekapipo meets Choco Saku,' a remake of the Heisei hit SOUL'd OUT's 'Wekapipo.' The characteristic phrase 'Choco Saku-saku-aah' is an homage to the singing style of SOUL'd OUT's MC, Diggy-MO'. To express the difficult nuance, the production team went as far as to ask Diggy-MO' himself for vocal coaching, resulting in an authentic finish filled with respect for the original song. The highway setting of the CM also features a Diggy-MO'-style humanoid robot, as seen in the 'Wekapipo' music video. Its arms move to the tempo, synchronizing with the sound and phrases on the construction vehicle's electronic display, visually reinforcing the 'pleasantly crisp texture.'
This CM is packed with a message that empathizes with the anxiety and frustration of starting a new life in April, suggesting a 'crisp' switch in feelings, just like 'Crunky.'
## CM Overview
Title: LOTTE Crunky 'Choco Saku-saku-aah' (15 sec / 30 sec)
Cast: Naomi Watanabe, MAHINA (HANA)
Air Date: Tuesday, April 14, 2026