[Yukuhashi City] New Opening: Women-only Machine Pilates Studio 'Pilates K' at Yume Town Yukuhashi on May 27. Rapid Expansion to 7 Locations in Fukuoka Prefecture!

Women-only Machine Pilates Studio 'pilates K'

LOIVE Co., Ltd. (Headquarters: Sapporo, Hokkaido; President: Ayaka Maekawa), which operates over 200 boutique fitness studios for women nationwide (as of April 2026), will open its new women-only machine Pilates studio, 'Pilates K', at 'Yume Town Yukuhashi' in Yukuhashi City, Fukuoka Prefecture, on Wednesday, May 27, 2026. This opening expands the brand to 7 locations in Fukuoka. Additionally, a regional TV commercial campaign for Fukuoka began on May 15 to promote new fitness habits among local women.

■ Three Key Features of pilates K

1. Programs Focused on Body Make
Offers diverse programs focusing on areas women care about, such as the abs, buttocks, arms, and back. Machines support body movements, allowing beginners to exercise with correct form.

2. Music-driven Pilates Programs
Adopts a group lesson format that moves in sync with music, dispelling the image of Pilates as boring or grueling, making it easier to maintain.

3. Stylish Space
Features a sophisticated, simple, and adult atmosphere with a gray color scheme. The interior design aims to heighten aesthetic awareness the moment you step in, providing a neutral time to forget daily stress and face your body.

■ Convenient Location in Yume Town
Located on the 1st floor of Yume Town Yukuhashi, a major hub in the Yukuhashi area, the studio offers ample parking, making it convenient to visit while shopping or running errands. It serves as a 'third place' for local women to refresh both mentally and physically.

■ Accelerating Expansion in Fukuoka with TV Commercials
Machine Pilates currently enjoys overwhelming support among women in their 30s to 50s, largely driven by social media. Following the successful operation of many existing stores in Fukuoka, a TV commercial is being broadcast to coincide with the opening of the Yume Town Yukuhashi store, further strengthening support for the health and beauty of regional women.

■ Worry-free '0-yen Trial' for First-timers
With summer approaching, many are conscious of their body lines. As machines support body movements using a 'Reformer', even those returning to exercise can start comfortably. First-timers can experience a machine Pilates group lesson for 0 yen and train with full equipment hands-free.

■ Open Anniversary 'Triple 0-yen Pre-enrollment Campaign'
To celebrate the grand opening, a special pre-enrollment plan limited to web payments is available.

Benefits: Triple 0-yen offer on initiation fee, registration fee, and 2 months of monthly membership fees.
Registration deadline: By 7:00 PM on Tuesday, May 26.
Eligibility: First-time users of pilates K who apply online during the period.

*Please check the official website for detailed terms and conditions.

■ About Pilates K
pilates k is a casual and stylish studio that dispels the 'boring/grueling' image of Pilates, allowing you to enjoy body-making to music. It features an adult-simple interior in gray tones suitable for the lifestyles of adult women. It makes machine Pilates, which used to be expensive and exclusive, accessible at an affordable price.