LOCUS to Speak at 4/23 Seminar: [The Optimal Solution for Rakuten Ichiba x YouTube Sales Promotion 2026 - Maximize Customer Acquisition from Inside and Outside the EC Mall to Boost Sales]
LOCUS Co., Ltd., a video consulting firm, will speak at a webinar co-hosted with Maclogi Co., Ltd. on April 23. The session will explain sales promotion methods linking Rakuten Ichiba and YouTube to help e-commerce businesses increase their sales.
📋 Article Processing Timeline
- 📰 Published: April 8, 2026 at 19:00
- 🔍 Collected: April 8, 2026 at 10:31
- 🤖 AI Analyzed: April 20, 2026 at 20:50 (298h 19m after Collected)
LOCUS Co., Ltd. (Chiyoda-ku, Tokyo; CEO: Ryota Taki), which provides consulting services to over 2,000 companies starting with video, announces that it will be speaking at the "The Optimal Solution for Rakuten Ichiba x YouTube Sales Promotion 2026 - Maximize Customer Acquisition from Inside and Outside the EC Mall to Boost Sales" webinar, co-hosted by Maclogi Co., Ltd., on Thursday, April 23, 2026, from 1:00 PM.
▼Click here to apply
https://maclogi.co.jp/seminar/seminar-20260423/?from=locus
This webinar is recommended for:
・Those who want to utilize YouTube but haven't organized where to start.
・Those on Rakuten Ichiba who want to move beyond measures centered on RPP and coupons.
・Those considering measures including external traffic in response to soaring advertising costs.
・Those who feel the limits of sales growth with only in-mall measures.
・Those who want to switch to a profit-conscious operation while utilizing SNS and video.
・Those who want to grasp the latest trends from the collaboration between YouTube and Rakuten Ichiba.
Seminar Content
Viewing time for shopping-related videos on YouTube has increased by over 80% year-on-year. Furthermore, with the full-scale launch of the "YouTube Shopping Affiliate Program" in collaboration with Rakuten Ichiba in Japan, YouTube is increasingly being used not just as a 'place for recognition' but as a 'purchasing channel' that directly generates sales.
Therefore, in this webinar, we will explain the latest news and discuss the optimal operation methods and trends for manufacturers.
"We have an official YouTube account, but we don't know what kind of operation will lead to recognition and sales." "We have exhausted our in-mall advertising measures, but the ROI doesn't add up. We want to achieve a higher level of results with measures other than ad-dependent customer acquisition methods."
In response to these challenges, we will deliver concrete strategies and measures to boost sales promotion from the second half of 2026 onwards. We will introduce many specific measures for shifting to a profit-conscious EC operation while incorporating external customer acquisition, so please be sure to watch.
▼Session Content
[Part 1 (13:00-13:25) LOCUS Co., Ltd.]
The Era of YouTube as a Purchasing Channel | The Correct Way to View and Utilize Operational Metrics
The environment surrounding YouTube is changing significantly in 2026. Viewing time for shopping-related videos has increased by over 80% year-on-year, and the "YouTube Shopping Affiliate Program" in collaboration with Rakuten Ichiba has also started in Japan. Many companies may be thinking of strengthening their YouTube utilization to ride this wave. However, simply posting videos vaguely will not lead to results. What's important is 'clarifying the purpose' and 'the metrics tied to it'.
▼Click here to apply
https://maclogi.co.jp/seminar/seminar-20260423/?from=locus
This webinar is recommended for:
・Those who want to utilize YouTube but haven't organized where to start.
・Those on Rakuten Ichiba who want to move beyond measures centered on RPP and coupons.
・Those considering measures including external traffic in response to soaring advertising costs.
・Those who feel the limits of sales growth with only in-mall measures.
・Those who want to switch to a profit-conscious operation while utilizing SNS and video.
・Those who want to grasp the latest trends from the collaboration between YouTube and Rakuten Ichiba.
Seminar Content
Viewing time for shopping-related videos on YouTube has increased by over 80% year-on-year. Furthermore, with the full-scale launch of the "YouTube Shopping Affiliate Program" in collaboration with Rakuten Ichiba in Japan, YouTube is increasingly being used not just as a 'place for recognition' but as a 'purchasing channel' that directly generates sales.
Therefore, in this webinar, we will explain the latest news and discuss the optimal operation methods and trends for manufacturers.
"We have an official YouTube account, but we don't know what kind of operation will lead to recognition and sales." "We have exhausted our in-mall advertising measures, but the ROI doesn't add up. We want to achieve a higher level of results with measures other than ad-dependent customer acquisition methods."
In response to these challenges, we will deliver concrete strategies and measures to boost sales promotion from the second half of 2026 onwards. We will introduce many specific measures for shifting to a profit-conscious EC operation while incorporating external customer acquisition, so please be sure to watch.
▼Session Content
[Part 1 (13:00-13:25) LOCUS Co., Ltd.]
The Era of YouTube as a Purchasing Channel | The Correct Way to View and Utilize Operational Metrics
The environment surrounding YouTube is changing significantly in 2026. Viewing time for shopping-related videos has increased by over 80% year-on-year, and the "YouTube Shopping Affiliate Program" in collaboration with Rakuten Ichiba has also started in Japan. Many companies may be thinking of strengthening their YouTube utilization to ride this wave. However, simply posting videos vaguely will not lead to results. What's important is 'clarifying the purpose' and 'the metrics tied to it'.