Sanjo City Recruitment Event "How Did You Decide on Your Career? A Real Talk by a 'Former Lawyer' Mayor & a 'Former Band-man' Entrepreneur" was held on March 19
Against the backdrop of recruitment difficulties, Sanjo City, Niigata Prefecture, held a talk event for university students on March 19. A former lawyer mayor and a former band-man entrepreneur took the stage to discuss career choices and the significance of working in a regional area, exploring a new form of recruitment.
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Link and Motivation Inc. (Headquarters: Chuo-ku, Tokyo; Representative: Yoshio Kozasa; Securities Code: 2170), whose Head of Government Organizational Transformation Office and Sanjo City HR Strategy Advisor, Kota Yorimitsu, was a speaker at the talk event for university students, "How Did You Decide on Your Career? A Real Talk by a 'Former Lawyer' Mayor & a 'Former Band-man' Entrepreneur," hosted by Sanjo City on March 19, 2026.
While many local governments have been facing a decline in the number of job applicants in recent years, Sanjo City is also working to strengthen its recruitment of new graduates. Meanwhile, surrounding municipalities are also stepping up their recruitment efforts, intensifying the competition for talent among local governments.
Under these circumstances, our company planned an event that would be an opportunity for students to think about their careers, rather than the conventional 'recruitment briefing' format. The event featured a talk session with the Mayor of Sanjo and local business owners, who shared their real experiences on the themes of 'career choice,' 'the meaning of working in a regional area,' and 'community development.'
The event featured Sanjo Mayor Ryo Takizawa, Mr. Yuki Nakagawa, CEO of TREE Inc., which won the Minister of Internal Affairs and Communications Award at the ministry's 'Furusato Development Grand Prize,' and Kota Yorimitsu, Sanjo City HR Strategy Advisor and our company's Head of Government Organizational Transformation Office. They discussed their respective career choices, the background of their decision-making, their hesitations and turning points when they were young, and the future of Sanjo City.
Event Photos
Comments from Speakers
Yuki Nakagawa, CEO of TREE Inc.
It was impressive to witness the 'budding moments' of the staff who support Sanjo's foundation, and it was also valuable to hear their decision-making criteria directly. I felt that the relaxed, not-too-formal atmosphere, which allowed for natural dialogue with the mayor and among participants, created a great environment.
Mayor of Sanjo
Ryo Takizawa
Although it was our first attempt, I had many realizations and gained new perspectives by having a dialogue not only with city employees but also with young private-sector individuals active in Sanjo.