Livlan Announces New Brand Visions for Soundproof Apartment 'Musision' and Renovation Brand 'Temahima Fudosan'
Livlan Co., Ltd. has unveiled new visions for its core brands, focusing on evolving 'Musision' into a platform for global entertainment and proposing 'LDK G' for urban living with integrated nature.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 17:50
- 🔍 Collected: April 28, 2026 at 09:01
- 🤖 AI Analyzed: April 28, 2026 at 10:08 (1h 6m after Collected)
Livlan Co., Ltd. (Headquarters: Itabashi-ku, Tokyo; CEO: Yusuke Watanabe), known for its 24-hour playable soundproof rental apartments 'Musision' and one-stop renovation service 'Temahima Fudosan,' has formulated a new brand vision and values.
Going beyond providing the 'function' of soundproofing, the company aims to build a foundation for broadcasting entertainment from Japanese living spaces to the world. It also proposes 'LDK G,' a new form of urban dwelling where residents can breathe deeply amidst nature.
### 1. Musision: 'Creating World Entertainment from Japanese Rooms'
Musision was born from the desire to fill the streets with music and is celebrating its 26th anniversary. Currently, it operates 44 buildings and 916 units, with over 13,000 people on its 'waiting list.'
As the soundproof apartment market expands and competitors increase, Musision is evolving into a base for creating entertainment, supporting musicians' active participation in society.
In addition to providing 'housing where you can play,' future initiatives will focus on broader support for musicians' activities, including expansion into 'Stay' (vacation rentals) and 'Resorts.' The company will also realize drum-friendly properties and foster resident communities to support those challenging themselves through music.
Accelerating its expansion into major domestic cities, Musision aims to create entertainment for the world from Japanese homes toward 2031.
### 2. Temahima Fudosan: 'Delivering Living that Makes You Want to Breathe Deeply with LDK G'
Temahima Fudosan inherits the philosophy of natural materials and environmental design from the 'Eco Village' condominium series.
While previous renovations focused on interior improvements, the brand is now proposing 'LDK G,' which integrates the 'G' (Garden) with the traditional Living, Dining, and Kitchen. By incorporating elements like wind, light, and greenery, it aims to create daily lives where people naturally want to take deep breaths.
Focusing on first-floor urban units with gardens, the brand offers a relaxing lifestyle as an alternative to dual-location living, with potential collaborations with horticultural businesses.
A new model room, 'atelier FEEL,' where visitors can experience this comfort with all five senses, is scheduled to open in August 2026.
### Liblan Values (Guiding Principles)
Four cycles have been established to maximize organizational strength:
- [Enjoy the Challenge]: Solve social issues by taking the first step.
- [Do It Together]: Respect differences and support each other.
- [Connect Learning]: Verbalize individual learning for organizational power.
- [Create the Future Norm]: Generate unique value leading to reform.
CEO Yusuke Watanabe commented: 'We believe a home is not just a box, but a space for people...'
Going beyond providing the 'function' of soundproofing, the company aims to build a foundation for broadcasting entertainment from Japanese living spaces to the world. It also proposes 'LDK G,' a new form of urban dwelling where residents can breathe deeply amidst nature.
### 1. Musision: 'Creating World Entertainment from Japanese Rooms'
Musision was born from the desire to fill the streets with music and is celebrating its 26th anniversary. Currently, it operates 44 buildings and 916 units, with over 13,000 people on its 'waiting list.'
As the soundproof apartment market expands and competitors increase, Musision is evolving into a base for creating entertainment, supporting musicians' active participation in society.
In addition to providing 'housing where you can play,' future initiatives will focus on broader support for musicians' activities, including expansion into 'Stay' (vacation rentals) and 'Resorts.' The company will also realize drum-friendly properties and foster resident communities to support those challenging themselves through music.
Accelerating its expansion into major domestic cities, Musision aims to create entertainment for the world from Japanese homes toward 2031.
### 2. Temahima Fudosan: 'Delivering Living that Makes You Want to Breathe Deeply with LDK G'
Temahima Fudosan inherits the philosophy of natural materials and environmental design from the 'Eco Village' condominium series.
While previous renovations focused on interior improvements, the brand is now proposing 'LDK G,' which integrates the 'G' (Garden) with the traditional Living, Dining, and Kitchen. By incorporating elements like wind, light, and greenery, it aims to create daily lives where people naturally want to take deep breaths.
Focusing on first-floor urban units with gardens, the brand offers a relaxing lifestyle as an alternative to dual-location living, with potential collaborations with horticultural businesses.
A new model room, 'atelier FEEL,' where visitors can experience this comfort with all five senses, is scheduled to open in August 2026.
### Liblan Values (Guiding Principles)
Four cycles have been established to maximize organizational strength:
- [Enjoy the Challenge]: Solve social issues by taking the first step.
- [Do It Together]: Respect differences and support each other.
- [Connect Learning]: Verbalize individual learning for organizational power.
- [Create the Future Norm]: Generate unique value leading to reform.
CEO Yusuke Watanabe commented: 'We believe a home is not just a box, but a space for people...'