Against the backdrop of growing safety awareness regarding the use of earphones while cycling, LAMA Store (Tokyo) has released a new model of bone conduction wireless earphones that allow users to naturally perceive ambient sounds without blocking their ears. Equipped with stable high-quality sound supported by Bluetooth 6.0 and AAC, up to approximately 15 hours of continuous playback, IPX5 waterproof performance, as well as simultaneous connection to two devices and hands-free calling functions, they can be comfortably used in a wide range of scenes such as commuting to work or school, sports, and remote work. The lightweight ear-hook design reduces the burden even during long hours of use, and it is proposed as a next-generation listening device that combines safety and convenience.
Product Pages: Rakuten Ichiba: https://item.rakuten.co.jp/la-ma/i302132/ Yahoo Shopping: https://store.shopping.yahoo.co.jp/lama/i100758.html
Market Background & Challenges Starting in April 2026, crackdowns on traffic violations by bicycles will be strengthened in Japan, and with the introduction of the 'blue ticket' system, regulations regarding the use of earphones are also drawing attention. In particular, riding in a state where ambient sounds are difficult to hear is seen as a problem from a safety perspective, and for users who use bicycles on a daily basis, choosing a device that can balance convenience and safety has become an important issue.
Comparison Data (Safety, Comfort, Functionality | In-house Survey) (Table data regarding keywords: bone conduction earphones, open-ear earphones, bicycle earphone regulations, non-blocking earphones, bicycle new rules 2026, wireless earphones Bluetooth 6.0, background-listening earphones, running earphones, long-playback earphones, sports earphones)
FACT BOX
- Source: PR TIMES
- Category: New Product