【OCEANS】Tadanobu Asano on the Cover! "What’s Luxury?" Special Issue
The June 2026 issue of men's lifestyle magazine 'OCEANS' is released. Featuring Tadanobu Asano on the cover, the issue explores the theme 'What’s Luxury?' redefining luxury as attachment and curiosity rather than just material wealth.
📋 Article Processing Timeline
- 📰 Published: April 29, 2026 at 02:00
- 🔍 Collected: April 28, 2026 at 17:31
- 🤖 AI Analyzed: April 28, 2026 at 17:33 (1 min after Collected)
The June 2026 issue of the men's lifestyle magazine 'OCEANS' (Publisher: Linkties Co., Ltd., Publisher: Kentaro Ueno) is a special feature issue titled 'What’s Luxury?'.
OCEANS June issue 'What's Luxury?' special feature goes on sale Friday, April 24!
It's been a while since the term 'Quiet Luxury' emerged, but what does 'Luxury' mean in the modern era? OCEANS is redefining it in its own way.
The cover features actor and artist Tadanobu Asano.
The 'attachment' Mr. Asano feels for things and the 'love' he has for people represent a very rich and wonderful set of values. Through interviewing him, the answer to 'Luxury' gradually became clearer.
Here is a sneak peek at the contents of the latest issue.
【Subscribe here】
https://www.fujisan.co.jp/product/1227344/
【Purchase on Amazon here】
https://www.amazon.co.jp/dp/B0GWFKX3N6
【OCEANS Web】
https://oceans.tokyo.jp/
Comment from Ryota Hara, Editor-in-Chief of OCEANS:
For our third luxury special feature, Tadanobu Asano is on the cover. He arrived at the studio wearing a suede jacket handed down from his mother, paired with a flannel shirt he's been wearing since his teens. 'My favorites don't change, so I keep wearing the same things,' said Mr. Asano. Seeing him, I felt confident that our concept for this issue—defining luxury as attachment—was correct.
Luxury is not a tool to satisfy the desire for recognition, nor does it require special symbols, and it's not something to be converted into a monetary amount. It is something that enriches the heart, even if others don't notice it or if you don't show it to anyone. It's something that broadens your values with new realizations and discoveries.
I think people who know 'that' for themselves are wonderful, and that is what true luxury is.
I would be happy if this issue provides you with such hints; that in itself feels like a luxurious mood. Please pick up a copy and have a look.
This Month's Feature:
'Who are you with when you feel luxurious now? Is love luxury?' What’s Luxury?
It's not a tool for recognition, doesn't need a special sign, and isn't about the price tag. Even unnoticed or unshown, it enriches the heart. It expands values through discovery.
Those very things are luxury, and the person who knows their own 'thing' is wonderful.
Rethinking 'What’s Luxury?', I thought it might actually be 'Love.' The common thread between people you feel comfortable with and things that feel good to have is love.
Then, a new question: 'What is love?'. Cherishing time, having attachment, favorite cars, favorite music, 'I love you.' Love comes in many forms, and as the object changes, so does the mood. Sharing values and curiosity as a source of youthfulness—if love withers, then...
So this time, we cut luxury through the theme of love. Luxury is 'attachment,' luxury is 'curiosity,' luxury is 'empathy,' and luxury is 'time.'
First, let's ask seven people who spend time with loved ones.
Seven Ways of Loving Relationships
You might not immediately understand the statement 'Luxury is love.' But if you look at the seven types of relationships introduced here, I think you'll understand.
Ordinary days become rich because of these bonds.
Japanese Creators' obsessive craftsmanship
Focus on Japanese creators who embody the true value of 'Japanese craftsmanship,' which is highly regarded globally. Their obsession with garment making—sometimes even appearing irrational due to their thorough commitment—is what gives their clothes a unique presence. Discover why their luxury clothes attract people. The more you know, the more valuable they become.
Tadanobu Asano: Attachment is everything.
'I wore it to American film festivals, and I wear it normally too. Suits feel too adult, so it's a bit different for my mood,' he says in his powerful, deep voice about our theme 'attachment.' Mr. Asano selected his school uniform—a choice that far exceeds expectations but has a reason unique to him, being a bundle of attachment free from societal values.
Nana Eikura's 'newnow': Real daily wear
Clothing that stays close to the ever-changing 'now' and gains value through sharing with someone. 'newnow,' handled by Nana Eikura, updates the meaning of dressing and defines the circle of modern luxury.
OCEANS June issue 'What's Luxury?' special feature goes on sale Friday, April 24!
It's been a while since the term 'Quiet Luxury' emerged, but what does 'Luxury' mean in the modern era? OCEANS is redefining it in its own way.
The cover features actor and artist Tadanobu Asano.
The 'attachment' Mr. Asano feels for things and the 'love' he has for people represent a very rich and wonderful set of values. Through interviewing him, the answer to 'Luxury' gradually became clearer.
Here is a sneak peek at the contents of the latest issue.
【Subscribe here】
https://www.fujisan.co.jp/product/1227344/
【Purchase on Amazon here】
https://www.amazon.co.jp/dp/B0GWFKX3N6
【OCEANS Web】
https://oceans.tokyo.jp/
Comment from Ryota Hara, Editor-in-Chief of OCEANS:
For our third luxury special feature, Tadanobu Asano is on the cover. He arrived at the studio wearing a suede jacket handed down from his mother, paired with a flannel shirt he's been wearing since his teens. 'My favorites don't change, so I keep wearing the same things,' said Mr. Asano. Seeing him, I felt confident that our concept for this issue—defining luxury as attachment—was correct.
Luxury is not a tool to satisfy the desire for recognition, nor does it require special symbols, and it's not something to be converted into a monetary amount. It is something that enriches the heart, even if others don't notice it or if you don't show it to anyone. It's something that broadens your values with new realizations and discoveries.
I think people who know 'that' for themselves are wonderful, and that is what true luxury is.
I would be happy if this issue provides you with such hints; that in itself feels like a luxurious mood. Please pick up a copy and have a look.
This Month's Feature:
'Who are you with when you feel luxurious now? Is love luxury?' What’s Luxury?
It's not a tool for recognition, doesn't need a special sign, and isn't about the price tag. Even unnoticed or unshown, it enriches the heart. It expands values through discovery.
Those very things are luxury, and the person who knows their own 'thing' is wonderful.
Rethinking 'What’s Luxury?', I thought it might actually be 'Love.' The common thread between people you feel comfortable with and things that feel good to have is love.
Then, a new question: 'What is love?'. Cherishing time, having attachment, favorite cars, favorite music, 'I love you.' Love comes in many forms, and as the object changes, so does the mood. Sharing values and curiosity as a source of youthfulness—if love withers, then...
So this time, we cut luxury through the theme of love. Luxury is 'attachment,' luxury is 'curiosity,' luxury is 'empathy,' and luxury is 'time.'
First, let's ask seven people who spend time with loved ones.
Seven Ways of Loving Relationships
You might not immediately understand the statement 'Luxury is love.' But if you look at the seven types of relationships introduced here, I think you'll understand.
Ordinary days become rich because of these bonds.
Japanese Creators' obsessive craftsmanship
Focus on Japanese creators who embody the true value of 'Japanese craftsmanship,' which is highly regarded globally. Their obsession with garment making—sometimes even appearing irrational due to their thorough commitment—is what gives their clothes a unique presence. Discover why their luxury clothes attract people. The more you know, the more valuable they become.
Tadanobu Asano: Attachment is everything.
'I wore it to American film festivals, and I wear it normally too. Suits feel too adult, so it's a bit different for my mood,' he says in his powerful, deep voice about our theme 'attachment.' Mr. Asano selected his school uniform—a choice that far exceeds expectations but has a reason unique to him, being a bundle of attachment free from societal values.
Nana Eikura's 'newnow': Real daily wear
Clothing that stays close to the ever-changing 'now' and gains value through sharing with someone. 'newnow,' handled by Nana Eikura, updates the meaning of dressing and defines the circle of modern luxury.