[LINE Yahoo (Finance)] Launches "Yahoo! Insurance" on LINE, Enabling Complete Insurance Processes from Sign-up to Claims

"Yahoo! Insurance" Service Page

https://www.paypay-insurance.co.jp/yahoo-insurance/

LINE Yahoo Japan Corporation (hereinafter, LINE Yahoo) and its wholly-owned subsidiary PayPay Insurance Service Co., Ltd. began providing "Yahoo! Insurance" (hereinafter, the Service) on June 10, 2026, a service on the communication app "LINE" that allows users to seamlessly complete everything from insurance enrollment to claims. The Service enables users to easily complete insurance procedures on the "LINE" app they use daily, without needing to download a dedicated app or set up an ID and password. Initially, the company has started offering two products, including a "Heatstroke Benefit (Monthly Type / Period Selection Type)" to prepare for the risk of heatstroke, which has become a social issue in recent years.

PayPay Insurance Service offers "Scenario Insurance," which allows one-stop enrollment when shopping or booking travel on Yahoo! JAPAN services, and "PayPay Insurance" (hereinafter, "Mini-app Insurance"), a mini-app (Note 1) within the cashless payment service "PayPay." The convenience of smoothly using insurance services from Yahoo! JAPAN services or the PayPay app has been well-received by many users, and the cumulative number of subscriptions for insurance products offered by PayPay Insurance Service has exceeded 10 million (as of July 2025).

The communication app "LINE" has surpassed 100 million monthly active users in Japan (Note 2) (as of the end of December 2025) and is used by a wide range of generations.

Leveraging the know-how cultivated by PayPay Insurance Service through "Scenario Insurance" and "Mini-app Insurance," LINE Yahoo has launched the insurance service "Yahoo! Insurance" on "LINE" to provide a more user-friendly and accessible insurance experience for even more users.

In recent years, with the diversification and complexity of insurance products, the complexity of enrollment and claims procedures has become a significant psychological hurdle for users. Particularly, the time required for "policy confirmation" and "understanding procedures" when filing a claim is an issue that the entire insurance industry needs to address.

This Service reduces procedural complexity and provides a seamless insurance experience through the daily-use app "LINE." By utilizing registered information from "LINE" (Note 3), users can enroll with minimal input. They can also check their contract details from the "LINE" chat screen without logging in. Furthermore, in the event of an accident or trouble, users can file insurance claims without hesitation using the familiar "LINE" interface. Additionally, leveraging the characteristics of the LINE official account, the service ensures reliable delivery of contract information and important notices via chat, preventing them from being buried in emails.

In the future, Yahoo! Insurance plans to expand its lineup to include driver's insurance and insurance for "what-if" scenarios during outdoor activities. Beyond these products, the company will also develop products in a wider range of categories to meet more diverse user needs.

The company also plans to consider the introduction of AI in the future to improve user experience and convenience.

Through the provision of this Service, LINE Yahoo and PayPay Insurance Service aim to create an environment where users feel insurance is more familiar and to realize a society that maximizes people's potential.

Note 1: A function that allows users to smoothly make reservations, order products, and make payments for services provided by PayPay partner companies from within the PayPay app.

Note 2: The number of user accounts on iOS/Android that have a LINE account linked to their smartphone and have launched the LINE app at least once in a month.

Note 3: Registered information from "LINE" will be used only after obtaining prior user consent.

■ Features of "Yahoo! Insurance"

① Easy Enrollment from Your Usual "LINE"

No need to download a dedicated app or go through the hassle of setting up an ID/password. By utilizing your registered "LINE" information, you can smoothly enroll with minimal input the moment you think of it, such as before going out.

② Payment by Credit Card and PayPay

You can choose credit card or PayPay as your payment method for insurance premiums.

③ Check Your Enrollment Details Immediately Without Login

You can access the "Yahoo! Insurance" My Page from the "LINE" chat screen, allowing you to check your enrollment status anytime, anywhere without the stress of forgetting your password.

④ Smooth Procedures with a Familiar App

Even in "emergency situations" like accidents or troubles, you can complete procedures from the "LINE" app you use every day. Cancellations, policy cancellations, insurance claims, and changes to registered information can all be completed within the app.

⑤ "Reliable Information Delivery" Not Buried in Emails

Important information, such as notifications about insurance enrollment and various procedures, which tends to get buried in emails, can be checked on the "LINE" chat screen you use daily, providing peace of mind.

■ Operation Screen

You can complete insurance enrollment and claims with simple operations from the "Services" section in the "Home" tab of the "LINE" app and the "Yahoo! Insurance" LINE official account.

■ How to Enroll in "Heatstroke Benefit" from the "Yahoo! Insurance" LINE Official Account

For more details on "Yahoo! Insurance," please check the following website.

https://www.paypay-insurance.co.jp/yahoo-insurance/

For details on the two products being launched, please check the following websites.

Heatstroke Benefit (Underwriting Insurance Company: Aial Small Amount Short Term Insurance Co., Ltd. *Sumitomo Life Group)

https://www.paypay-insurance.co.jp/yahoo-insurance/products/heatstroke-month/app/

COVID Treatment Drug Benefit (Underwriting Insurance Company: Aial Small Amount Short Term Insurance Co., Ltd. *Sumitomo Life Group)

https://www.paypay-insurance.co.jp/yahoo-insurance/products/covid-care/app/

* Company names, trade names, and product/service names mentioned in this press release are registered trademarks or trademarks of their respective owners.