Developed from Real Struggles of New Hires. Reboot Your Mood Instantly at Your Desk! Portable Refresh Stick
Liberta Co., Ltd. launches 'New-P Pachi Shaki,' a portable refresh stick designed to address the post-lunch sleepiness and wavering concentration of new employees about one month into their jobs. It features a 2-way design and menthol exhilaration.
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- 📰 Published: April 28, 2026 at 22:00
- 🔍 Collected: April 28, 2026 at 13:31
- 🤖 AI Analyzed: April 28, 2026 at 14:27 (55 min after Collected)
Liberta Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, TSE Standard: 4935), a company that develops products to 'plan joy and make the world more interesting,' has launched 'New-P Pachi Shaki,' a portable refresh stick developed based on the real concerns of new employees as an 'aid item' for newcomers. It will be available sequentially starting Friday, May 8, 2026, at the Liberta Online Shop, EC malls, and selected variety shops and drugstores nationwide (*1).
Product Page: https://liberta-online.jp/shop/products/02029100
New graduates tend to get used to their work in about a month, and while the tension immediately after joining settles down, they often face a timing where their concentration easily wavers. Especially after lunch or during desk work, many voices have been heard expressing concerns about sleepiness and fatigue.
This trend has been observed for some time, and there was a challenge that the means to change one's mood in a short time at the workplace were limited. Therefore, focusing on the need for items that can easily refresh at the workplace, planning began based on the actual experiences of new graduates who joined in 2025. The plan was materialized based on the feedback that 'Precisely because it's a timing when you've gotten used to the work, a trigger to reset your mood is necessary.'
It was developed as an item that balances the ease of use that can be done quickly at the desk and the refreshing experience through the exhilaration of menthol (*2), supporting the maintenance and improvement of concentration by rebooting the mood during daily work.
### Product Features
- 2-WAY design with selectable usage: Can be used in two ways: by smelling directly or applying to the nose, allowing for use according to the scene.
- Exhilaration by menthol (*2): Designed to spread a cooling sensation instantly, supporting a mood refresh!
- Balancing portability and immediate usability: Compact size for easy carrying, allowing for easy use at the desk.
### Product Overview
- Product Name: New-P Pachi Shaki
- Price: 990 yen (including tax)
- Scent: Shakariki Mint scent
- Sales Channels: Liberta Online Shop, EC malls, selected variety shops and drugstores nationwide (*1)
### What is New-P...
A 'small ally' for every new graduate's day. One new graduate's realization becomes the support for another new graduate somewhere. That chain is passed down to the next generation. In an era of a decreasing workforce, to become an existence where new graduates support each other. Image Character: 'Shin-sotsu P-san' (New Graduate P-san)
*1: Some stores may not carry the product. *2: Cooling ingredient. Contact for this matter: Liberta Co., Ltd. PR Representatives: Kitamura, Nagano. TEL: 03-5489-7667 FAX: 03-5489-7686 Mail: press@liberta.net
Product Page: https://liberta-online.jp/shop/products/02029100
New graduates tend to get used to their work in about a month, and while the tension immediately after joining settles down, they often face a timing where their concentration easily wavers. Especially after lunch or during desk work, many voices have been heard expressing concerns about sleepiness and fatigue.
This trend has been observed for some time, and there was a challenge that the means to change one's mood in a short time at the workplace were limited. Therefore, focusing on the need for items that can easily refresh at the workplace, planning began based on the actual experiences of new graduates who joined in 2025. The plan was materialized based on the feedback that 'Precisely because it's a timing when you've gotten used to the work, a trigger to reset your mood is necessary.'
It was developed as an item that balances the ease of use that can be done quickly at the desk and the refreshing experience through the exhilaration of menthol (*2), supporting the maintenance and improvement of concentration by rebooting the mood during daily work.
### Product Features
- 2-WAY design with selectable usage: Can be used in two ways: by smelling directly or applying to the nose, allowing for use according to the scene.
- Exhilaration by menthol (*2): Designed to spread a cooling sensation instantly, supporting a mood refresh!
- Balancing portability and immediate usability: Compact size for easy carrying, allowing for easy use at the desk.
### Product Overview
- Product Name: New-P Pachi Shaki
- Price: 990 yen (including tax)
- Scent: Shakariki Mint scent
- Sales Channels: Liberta Online Shop, EC malls, selected variety shops and drugstores nationwide (*1)
### What is New-P...
A 'small ally' for every new graduate's day. One new graduate's realization becomes the support for another new graduate somewhere. That chain is passed down to the next generation. In an era of a decreasing workforce, to become an existence where new graduates support each other. Image Character: 'Shin-sotsu P-san' (New Graduate P-san)
*1: Some stores may not carry the product. *2: Cooling ingredient. Contact for this matter: Liberta Co., Ltd. PR Representatives: Kitamura, Nagano. TEL: 03-5489-7667 FAX: 03-5489-7686 Mail: press@liberta.net