Misasaki Chokusou (direct from the fishing port) offers a pop-up market experience: select fresh seafood delivered straight from the port and grill it on the spot, as if a fish market had come into town.

Featuring natural tuna from Misasaki Chokusou, domestic in-shell oysters, in-shell raw uni, and other sea products carefully selected by specialists in each category. The event name “Umaka Ichiba” comes from the initials of the main ingredients: uni, tuna, and oysters. It reflects the idea of enjoying the boldness of hamayaki and the liveliness of a bustling market.

The key feature is the interactive style: “choose like in a market, grill right there.” Customers choose items at the entrance, pay at the register, then enjoy self-service hamayaki at their tables, making seafood BBQ easy and casual.

The venue is designed with large catch flags and banners to recreate the atmosphere of a busy fishing market, delivering a vivid waterfront food experience.

As an opening program, a seared-tasting show of tuna kabuto from Misasaki Chokusou is also planned.

Recommended Menu Overview

[Signature Menu] - Misasaki Signature Torotaku with Natural Tuna: 590 JPY - Tuna Course Tasting with Natural Hon-maguro: 990 JPY

[In-shell Oysters] - Large Raw Rock Oysters: 990 JPY - Gan Gan-yaki of True Oysters from the Sanriku area (about 1 kg): 1,900 JPY

[Domestic In-shell Raw Uni] - Limited by quantity and season, Sanriku Uni: 660 JPY - Limited by quantity and season, Hokkaido Uni: 990 JPY (Availability depends on season and fishing conditions.)

[Special Donburi] - Umaka Seafood Don: 2,900 JPY - Mixed 3-Item Don: 2,900 JPY - Natural Tuna Lovers Don: 2,400 JPY - Negitoro Ikura Don: 1,900 JPY - Large size: +200 JPY - Don is served with chazuke stock and condiments (sesame, seaweed, wasabi) - All photos are for reference only. Prices are tax included.

[More dishes inside] Fresh seafood is abundant, and many other menu items are also available: grilled sazae, scallops, abalone, hokkaidake clams, shrimp, squid skewers, octopus skewers, plus beef skewers, pork skewers, jumbo negima, bratwurst, French fries, buttered corn, and many snack dishes. A selection of soft drinks and alcohol is also on offer.

Daily featured ingredients are also part of the fun. *Products for sale change daily depending on catch and market conditions.

Store Highlights Gas-grill tuna tail is also a standout item.

[Free Tour is OK]

The flow is simple: 1) Visit the store 2) Choose your preferred items 3) Pay for selected items 4) Staff guides you to your table 5) Fully enjoy high-quality ingredients at your own pace

“Umaka Ichiba” at Don Quijote Tsubame

[Venue] Address: 〒959-1289 Tsubame City, Higashi-ota 2920, Niigata Dates: 2026/05/15 (Fri) to 2026/06/08 (Mon) Hours: 11:00–21:00 (L.O. 20:30) Seats: About 72 Contact: 080-3494-3643 HP: https://umaka-ichiba.com Instagram: https://www.instagram.com/umaka_ichiba?igsh=dGpmbTdpYXgyZmcy&utm_source=qr

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  • Source: PR TIMES
  • Category: News