Circulator-equipped Air Purifier "LG PuriCare™ Pet Gen3" Begins Pre-sale on "GREEN FUNDING" Today, April 28 (Tuesday)

LG Electronics Japan Co., Ltd. (Representative Director: Sung Joo Son, Headquarters: Chuo-ku, Tokyo) has decided to launch the circulator-equipped air purifier "LG PuriCare™ Pet Gen3" (read: LG PuriCare Pet Gen Three). Prior to general sales, pre-orders will be accepted on the crowdfunding site "GREEN FUNDING," operated by One More Co., Ltd. of the CCC Group, from today, April 28 (Tuesday), 2026, until 23:59 on May 28 (Thursday). This new model in LG's "LG PuriCare™" air purifier series covers an applicable floor area of 61.2㎡ (approx. 37 tatami mats) and removes over 99% of fine dust, pollen, pet-derived allergens, and bothersome odors (*1, 2, 3). It is highly recommended for those living with pets, as setting it to "Pet Mode" allows for powerful collection of pet hair floating in the air. Furthermore, when set to "Shooting Air Mode," the 3-layer filter collects fine dust while the circulator mounted on the top of the unit powerfully sends out air, rapidly circulating the air throughout the room. The pre-sale price starts from 35,800 yen (tax included), which is approximately 49% off the general sales price. General sales are scheduled for early June 2026, with an estimated retail price of 69,900 yen (tax included). Please visit the project page for more details during this opportunity. During the crowdfunding period, the product will be exhibited at "Tsutaya Electrics+," a next-generation showroom where unique products and services from around the world can be discovered and experienced, located within Futako Tamagawa Tsutaya Electrics (Setagaya-ku, Tokyo). GREEN FUNDING Project Page: https://greenfunding.jp/lab/projects/9312/ | Model Name (Model Number) | Color | Release Period | |---|---|---| | LG PuriCare™ Pet Gen3 (Model: AS657DWT2) | White | ▼ "GREEN FUNDING" Pre-order Acceptance: April 28 (Tuesday) - May 28 (Thursday) 23:59, 2026 ▼ General Sales: Scheduled for early June 2026 | [Features of "LG PuriCare™ Pet Gen3"] Product Page: https://www.lg.com/jp/air-cleaner/puricare/as657dwt2/ ■ Does not miss fine dust, pollen, pet-derived allergens, or odors. The applicable floor area is 61.2㎡ (approx. 37 tatami mats), and it draws in polluted air from all 360 directions. The 3-layer filter installed in the main unit removes over 99% of room dust, pollen, pet-derived allergens, and bothersome odors (*1, 2, 3). Furthermore, when set to "Pet Mode," it powerfully collects pet hair floating in the air approximately 30 times more (compared to "Smart Mode") (*4), keeping spaces shared with pets clean. It adopts a 3-layer filter consisting of ① a pre-filter that removes pet hair and dust, ② a HEPA filter that handles PM2.5, and ③ a photocatalyst (deodorizing) filter that captures odors. The pre-filter can be easily removed and washed with water to clean accumulated pet hair and dust. Moreover, the photocatalyst (deodorizing) filter can restore its deodorizing performance by being exposed to light such as sunlight or fluorescent lamps if its performance decreases. (*1) Test method: Cat-derived allergens were suspended in a sealed test space of 25㎥ (approx. 6 tatami mats), and allergens were measured by the ELISA method. Test subject: Suspended allergens. Test result: 99.9% inhibited in approximately 30 minutes. Performed in Shooting Air Mode. Testing institution: Environmental Allergens Info and Care, Inc. Test report: CR221353J. Certification date: June 10, 2022. This is the effect at the testing institution and is not a demonstration in actual space. Effects may vary depending on usage conditions and methods. (*2) Test method: Performed in a sealed test space of 1㎥ according to the Japan Electrical Manufacturers' Association's voluntary standard (JEM1467 Annex B "Deodorization Performance Test"). Odor components: ① Ammonia assuming pet odor and garbage odor, ② Acetic acid assuming body odor and tobacco odor, and ③ Acetaldehyde. Test results: Pet odor 99%, garbage odor 99%, body odor 98%, tobacco odor 98%, acetaldehyde 95% (results after 30 minutes), performed at air volume 8, Shooting Air 2. Testing institution: Kurasu no Kagaku Kenkyujo Co., Ltd. Test report: LSRL-52042