Levwell Launches 'Levwell Beauty', a Specialized Recruitment and Job Change Service for the Beauty Industry, on April 1
Levwell launched 'Levwell Beauty', a specialized recruitment and job change service for the beauty industry, addressing severe labor shortages and high turnover rates.
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- 📰 Published: April 1, 2026 at 22:00
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 21, 2026 at 22:56 (486h 8m after Collected)
Levwell Co., Ltd. ( https://corp.levwell.jp/ ), which develops human resources and SaaS businesses in the medical, welfare, and healthcare industries, will launch "Levwell Beauty" ( https://levwell-beauty-agent.jp/lp/1/ ), a specialized recruitment and job change service for the beauty industry, including beauticians, starting Wednesday, April 1.
This service aims to solve issues such as labor shortages and early turnover in the beauty industry, supporting the realization of highly satisfying matches for both job seekers and businesses.
■ Social Background
In recent years, the demand for beauty services has expanded due to growing aesthetic awareness among all genders. On the other hand, the number of beauty salons in Japan has exceeded 270,000 *1, and the competitive environment is intensifying.
Under these circumstances, the barber and beauty industry continues to face severe labor shortages driven by a declining working population and high turnover rates. The active job openings-to-applicants ratio for beauticians remains at a high level of 5.73 *2 as of FY2024. In particular, 40.9% *3 of workers resign from their first barber or beauty salon within three years of employment, making the retention of young talent an urgent issue for the industry.
Behind this trend is dissatisfaction with salary levels and working hours, as well as an information gap between pre-employment expectations and the reality of the workplace, which often plays a significant role. The difficulty in securing human resources is also affecting management, with the number of beauty salon bankruptcies reaching a record high of 235 cases *4 in 2025. Improvements toward securing and retaining talent are becoming increasingly important across the entire industry.
*1 Ministry of Health, Labour and Welfare "Overview of the Beauty Industry": https://www.mhlw.go.jp/stf/seisakunitsuite/bunya/kenkou_iryou/kenkou/seikatsu-eisei/seikatsu-eisei03/06.html?utm_source=chatgpt.com
*2 job tag (MHLW Occupational Information Provider Site) Beautician:
This service aims to solve issues such as labor shortages and early turnover in the beauty industry, supporting the realization of highly satisfying matches for both job seekers and businesses.
■ Social Background
In recent years, the demand for beauty services has expanded due to growing aesthetic awareness among all genders. On the other hand, the number of beauty salons in Japan has exceeded 270,000 *1, and the competitive environment is intensifying.
Under these circumstances, the barber and beauty industry continues to face severe labor shortages driven by a declining working population and high turnover rates. The active job openings-to-applicants ratio for beauticians remains at a high level of 5.73 *2 as of FY2024. In particular, 40.9% *3 of workers resign from their first barber or beauty salon within three years of employment, making the retention of young talent an urgent issue for the industry.
Behind this trend is dissatisfaction with salary levels and working hours, as well as an information gap between pre-employment expectations and the reality of the workplace, which often plays a significant role. The difficulty in securing human resources is also affecting management, with the number of beauty salon bankruptcies reaching a record high of 235 cases *4 in 2025. Improvements toward securing and retaining talent are becoming increasingly important across the entire industry.
*1 Ministry of Health, Labour and Welfare "Overview of the Beauty Industry": https://www.mhlw.go.jp/stf/seisakunitsuite/bunya/kenkou_iryou/kenkou/seikatsu-eisei/seikatsu-eisei03/06.html?utm_source=chatgpt.com
*2 job tag (MHLW Occupational Information Provider Site) Beautician: