[Survey Release] Full Analysis of 618 Google Reviews Reveals Top 5 Most Important Factors When Choosing a Class T-Shirt Vendor

Lemon Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Keita Ishihara), which operates the class T-shirt specialty brand "classclass2021" (https://www.classclass2021.com/), has conducted a full analysis of 618 reviews posted on Google Maps for its services and is releasing the "Top 5 Most Important Factors When Choosing a Class T-Shirt Vendor."

The analysis revealed that "polite and attentive support" was the most frequently mentioned point, with related mentions found in 59.3% of all reviews. In contrast, "price," which is often emphasized in many vendor comparison articles, accounted for only 6.9% of mentions, highlighting that customers are truly seeking "a system where they can consult with peace of mind" rather than just "price" when choosing a vendor.

This release unveils the "true feelings when choosing a vendor" as seen from the full analysis of 618 reviews. We hope this will be helpful for teachers and students considering ordering class T-shirts, as well as industry professionals.

Top 5 Deciding Factors When Choosing a Class T-Shirt Vendor, Revealed by Full Analysis of 618 Google Reviews.

1. [Survey Overview]

Survey Target

All reviews posted on Google Maps for Lemon Inc.

Number of Responses

618 reviews (538 reviews with text)

Survey Period

From service launch to June 30, 2026

Average Rating

★4.8 (★5: 524 reviews / ★4: 73 reviews / ★3: 18 reviews / ★2: 3 reviews)

Analysis Method

Text analysis of all review content, with mentions categorized and tallied by theme.

This analysis uses actual customer feedback posted on Google Maps, a third-party platform that vendors cannot edit, as primary information.

2. [Survey Results] Top 5 Factors Emphasized When Choosing a Vendor

The analysis of the full text of 618 reviews showed the following mention rates for factors customers emphasize when choosing a vendor:

▼ 1st Place: Politeness, Attentiveness, and Peace of Mind in Support (319 mentions / 59.3%)

▼ 2nd Place: Design Accuracy and Revision Support (168 mentions / 31.2%)

▼ 3rd Place: Adherence to Deadlines and Speedy Response (160 mentions / 29.7%)

▼ 4th Place: High Likelihood of Repeat Business (85 mentions / 15.8%)

▼ 5th Place: Reasonable Pricing and Post-Payment Options (37 mentions / 6.9%)

(※ Out of 538 reviews with text. Since one review may mention multiple items, the total exceeds 100%.)

While vendor comparison articles often discuss "price" and "delivery time" in parallel, customer feedback clearly shows that "politeness of support" is overwhelmingly prioritized.

Analysis of 618 Google Reviews. "Politeness of support" was mentioned most frequently at 59.3% of all reviews. In contrast, "price," frequently featured in vendor comparison articles, accounted for only 6.9% of mentions.

3. Detailed Analysis of Each Factor

1st Place: Politeness, Attentiveness, and Peace of Mind in Support (Mention Rate: 59.3%)

The quality of the vendor's support was the most frequently mentioned aspect by customers.

The keyword "polite" was used in 203 reviews (37.7%), "kind" in 21, "attentive" in 7, and "peace of mind" in 40, indicating that customers prioritize "whether they can consult properly" and "whether they can order without anxiety" – the quality of support itself.

Actual Reviews:

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"I ordered class T-shirts, and they were very polite in handling my detailed requests and customizations, which allowed me to proceed with peace of mind. They were also very attentive to my design consultations, and the class T-shirts turned out even cuter than I had imagined, so I'm very satisfied!"

(From Google Reviews)

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"Thank you very much for your polite service. The response was prompt and polite from beginning to end!"

(From Google Reviews)

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"Their response is incredibly polite. I'm a worrier, so I asked many questions, but they always replied politely."

(From Google Reviews)

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Anxieties of Searchers:

"Will they listen to my consultations properly?"

"Is it okay even if it's my first time?"

"Will they get annoyed if I ask questions?"

Ordering class T-shirts is often a "first-time" experience. The students or teachers in charge are looking for vendors with little knowledge about designs, deadlines, prices, or ordering methods. Therefore, "whether the vendor is willing to consult attentively" becomes the biggest deciding factor.

2nd Place: Design Accuracy and Revision Support (Mention Rate: 31.2%)

The second most frequently mentioned aspect was the quality of the design and the flexibility of revision support.

The keyword "design" was used in 90 reviews (16.7%), "as requested" in 12, "ideal" in 11, and "revision" in 10.

Actual Reviews:

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"The design was exactly as we imagined, and everyone was very satisfied! We were especially happy that we could change the back name and number for free, which allowed us to enjoy the cultural festival to the fullest even with a limited budget."

(From Google Reviews)

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"I'm grateful that they revised the design multiple times until I was satisfied."

(From Google Reviews)

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"The LINE communication was very fast and good! Even though I asked for design revisions many times, they kindly assisted me, which was a great help."

(From Google Reviews)

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Anxieties of Searchers:

"Will it turn out as I envisioned?"

"Will there be extra charges for revisions?"

"Will they get annoyed if I ask for revisions multiple times?"

Design revisions are the most common source of trouble in class T-shirt production.

Experiences like "charges are incurred for each revision" or "they stop accepting revisions midway" are not uncommon in the industry. Therefore, vendors who "willingly accept revisions multiple times" are highly valued.

3rd Place: Adherence to Deadlines and Speedy Response (Mention Rate: 29.7%)

The third most frequently mentioned aspect was feedback regarding deadlines and speedy responses.

The keyword "prompt" was used in 40 reviews (7.4%), "fast" in 10, "urgent" in 10, "24 hours" in 3, and "LINE" in 37.

Actual Reviews:

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"It arrived earlier than expected, and the communication was smooth, which was great."

(From Google Reviews)

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"The design was as requested, and it arrived about a week before the planned usage date! They were available for contact even at night, so communication was smooth, and I think they are a flawless class T-shirt shop."

(From Google Reviews)

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"It was very helpful that they could be contacted 24 hours a day."

(From Google Reviews)

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Anxieties of Searchers:

"Will it arrive by the usage date?"

"Will I get a quick reply when I send a LINE message?"

"Will they respond at night or on holidays?"

Class T-shirts have a "fixed usage date," making deadline delays critical. Furthermore, since the students or teachers in charge contact vendors between classes or work, "the ability to consult quickly via LINE, available 24 hours a day," is a major deciding factor when choosing a vendor.

4th Place: High Likelihood of Repeat Business (Mention Rate: 15.8%)

The fourth noteworthy point is the high intention to repeat business, such as "I want to use them again" or "I want to ask them again next year."

The keyword "next year" was used in 22 reviews, "use again" in 9, "next time" in 3, and "recommend" in 6.

Actual Reviews:

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"I definitely want to ask them again next year."

(From Google Reviews)

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"The service was so good that I want to use them again."

(From Google Reviews)

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"I definitely want to recommend them to the juniors who will enroll next year."

(From Google Reviews)

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Meaning for Searchers:

For vendors, a high number of repeat customers serves as an indicator of a "choice that won't lead to failure."

Class T-shirts are not ordered every year; it's a "purchase behavior that only occurs when there's an event." Nevertheless, vendors who elicit comments like "I want to ask them again next year" or "I want to recommend them to my juniors" are proof of high overall service satisfaction.

5th Place: Reasonable Pricing and Post-Payment Options (Mention Rate: 6.9%)

Surprisingly, mentions of "price," which are frequently discussed in vendor comparison articles, were the lowest among the Top 5 at 6.9%.

The keyword "price" was used in 15 reviews, "cost" in 9, and "post-payment" in 2.

Actual Reviews:

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"The price is also student-friendly."

(From Google Reviews)

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"I was a little worried because they were the cheapest among the quotes I received, but I'm glad I chose them."

(From Google Reviews)

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"Both the design and the price were good, and the whole class liked them."

(From Google Reviews)

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What This Result Shows:

Customers prioritize "the balance between price and quality" over "simply being cheap."

Customers who were satisfied with "the politeness of support and design accuracy, and then found the price reasonable" tend to leave more positive reviews than those who chose "the cheapest vendor."

4. Additional Insights from the Survey

Beyond the Top 5, the analysis of 618 reviews revealed other interesting trends.

Insight 1: The Significance of Keywords like "First Time" and "Anxiety"

Approximately 25 reviews (4.6%) included keywords like "first class T-shirt order" or "anxiety." This supports the reality that those ordering class T-shirts are "searching for vendors while experiencing anxiety for the first time."

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"I was anxious about my first class T-shirt order, but they kindly answered my questions, thank you."

(From Google Reviews)

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"It was my first time using their service, and I didn't know many things, but they responded politely, and I received the product without any trouble."

(From Google Reviews)

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When choosing a vendor, "a support system that provides peace of mind even for first-time orders" is a more important factor than imagined.

Insight 2: The Strength of Communication-Related Keywords

Combining "LINE," "reply," "communication," and "contact," these terms were mentioned in over 120 reviews, indicating that the speed and politeness of LINE support are central to customer satisfaction.

Instead of phone calls or emails, a system that allows for casual communication via LINE is an indispensable element in today's class T-shirt vendor selection.

Insight 3: Expressions of Delight like "Beyond Imagination" and "Exceeded Expectations"

Numerous reviews expressed delight with phrases like "beyond imagination," "exceeded expectations," or "100 times cuter than I imagined."

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"When it arrived, it was 100 times cuter than I imagined, and everyone was overjoyed."

(From Google Reviews)

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"The T-shirts were also more wonderful than I expected, and I'm looking forward to wearing them at the sports festival."

(From Google Reviews)

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This suggests that customers are evaluating the "overall experience that exceeds expectations" rather than just the quality of the product itself.

Three Strengths of classclass2021 Revealed by Analysis of 618 Google Reviews.

5. 7 Points to Check When Choosing a Class T-Shirt Vendor

Based on the survey results, we have summarized 7 points to check when choosing a class T-shirt vendor. We hope this will be helpful for those considering ordering class T-shirts.

Point 1: Is the consultation support polite?

Check if replies to inquiries are not perfunctory and if questions are answered attentively.

This is the most important factor for most customers.

Point 2: Are design revisions accepted multiple times?

Check in advance if there are no limits on the number of revisions and if additional charges are incurred for each revision.

Point 3: Will it arrive by the deadline? Is the response speedy?

Check if they can accommodate a deadline with ample time, calculated backward from the usage date.

If possible, it's reassuring to choose a vendor that publishes their "on-time delivery rate."

Point 4: Is there a system for 24-hour consultation via LINE?

Choose a vendor that can respond quickly via LINE, as contact is often made between classes or work.

Point 5: Is post-payment available?

Vendors that allow payment after receiving the product and confirming its quality can help avoid risks like "non-delivery" or "different from image."

Point 6: Are there abundant actual reviews?

Check reviews on platforms like Google Maps, which vendors cannot edit.

Vendors with a large number of reviews and high ratings are generally reliable.

Point 7: Are there many repeat customers?

A high number of "want to order again next year" or "recommend to juniors" voices is proof of high overall service satisfaction.

6. Reasons Why classclass2021 Meets All of the Top 5 Requirements

classclass2021 is equipped to handle all of the Top 5 requirements identified in this survey through its systems.

Addressing 1st Place "Politeness of Support":

We employ a dedicated account manager system, where the same representative is assigned to each customer. This allows for polite support that takes into account the initial consultation details, regardless of the number of interactions.

Addressing 2nd Place "Design Accuracy and Revision Support":

Design revisions are free of charge, unlimited. We handle additions of colors, text changes, logo additions, and more, all without extra fees.

Addressing 3rd Place "Adherence to Deadlines and Speedy Response":

We maintain a 100% on-time delivery rate. Furthermore, we have established a system for 24-hour consultation via LINE.

Addressing 4th Place "High Likelihood of Repeat Business":

The high number of customers who say "I want to ask them again next year" is a result of the accumulation of the above systems. In fact, mentions of repeat intentions account for 15.8% of Google reviews.

Addressing 5th Place "Reasonable Pricing and Post-Payment Options":

We offer full post-payment as standard for all orders. Payment is made after you receive the product and confirm its quality. This fundamentally eliminates the risk of "non-delivery" associated with upfront payments.

classclass2021 fully supports all of the Top 5 vendor selection criteria identified in this survey (polite support/design revision support/on-time delivery/high repeat rate/full post-payment). Systems such as dedicated account managers, free revisions, 100% on-time delivery rate, numerous "want to order again next year" comments, and payment after product arrival are the basis for this.

7. Frequently Asked Questions

We answer some of the most common questions regarding class T-shirt vendor selection.

Q. How should I choose a class T-shirt vendor?

A. We recommend prioritizing "politeness of support," "flexibility of revision support," and "reliability of delivery" over price. Our analysis of 618 reviews shows that while mentions of price were only 6.9%, politeness of support was mentioned by 59.3%, indicating that customers' true desire is to choose a "vendor they can trust and rely on."

Q. This is my first time ordering class T-shirts, where should I start?

A. We recommend starting by casually consulting via official LINE or the inquiry form. At classclass2021, we welcome consultations even at the stage of "not having decided on the design yet" or "just wanting to know the budget."

Q. Are there additional charges for design revisions?

A. At classclass2021, design revisions and changes are free of charge, unlimited. Additions of colors, text changes, and logo or illustration additions are all handled without extra fees.

Q. I'm worried about meeting the deadline.

A. classclass2021 maintains a 100% on-time delivery rate. We produce and ship with a schedule that allows ample time, calculated backward from the usage date, so please consult with us with confidence.

Q. Can I pay after delivery?

A. Yes, classclass2021 adopts full post-payment for all orders. Payment is made after you receive the product and confirm its quality.

8. Message from CEO Keita Ishihara

At classclass2021, we have always prioritized "eliminating customer anxiety."

This analysis of 618 reviews has reaffirmed our belief that what customers truly seek when choosing a vendor is not "price" but "peace of mind."

"Will they listen to my consultations properly?"

"Is it okay even if it's my first time?"

"Will it arrive on time for the event?"

"Will it turn out as envisioned?"

We have responded to each of these anxieties with our systems and attitude.

Full post-payment, 24-hour LINE support, dedicated account managers, free revisions, 100% on-time delivery rate – these are all initiatives "to eliminate customer anxiety."

The "Top 5 Deciding Factors When Choosing a Vendor" revealed by this survey confirms that the direction we have been aiming for is correct.

We will continue to listen to our customers' voices and strive to earn the "I'm glad I chose them" sentiment, one school and one garment at a time.

Keita Ishihara, CEO, Lemon Inc.

Keita Ishihara, CEO of Lemon Inc., states, "What customers seek when choosing a vendor is peace of mind, not price."

9. Inquiries for classclass2021

Orders and consultations for class T-shirts are accepted via official LINE or our official website.

It is perfectly fine to inquire even at the stage of "not having decided on the design yet," "just wanting to know the budget," or "still undecided."

A dedicated representative will be responsible for supporting you from your initial consultation to delivery.

Official Website: https://www.classclass2021.com/

Official LINE: Search for @classclass2021 or access from the official website

10. Survey Overview and Company Profile

Survey Overview

Survey Name: Full Analysis of 618 Google Reviews for Lemon Inc.

Survey Organizer: Lemon Inc.

Survey Target: All 618 reviews posted on Google Maps for Lemon Inc.

Survey Date: June 30, 2026

Analysis Method: Text analysis of all review content and tallying of mentions by theme.

Lemon Inc. Company Profile

Company Name: Lemon Inc.

CEO: Keita Ishihara

Location: 5F, FPG links Jinnan, 1-11-4 Jinnan, Shibuya-ku, Tokyo

Business Description: Operation of "classclass2021," a class T-shirt production and sales service.

Official Website: https://www.classclass2021.com/

Corporate Site: https://www.lemon-fund.com/

Phone Number: 03-4500-7835