classclass2021, Producing 4,000 School Class T-Shirts Annually, Adds 7 New Colors to Popular 'Glitter Print' Line. Responding to Student Requests to 'Make It Sparkle,' Expanding Design Freedom.

classclass2021 (https://www.classclass2021.com/), a class T-shirt specialty brand operated by Lemon Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Keita Ishihara), has added 7 new colors (Yellow, Red, Purple, Light Blue, Green, White, Black) to its popular printing option, 'Glitter Print.'

This allows customers to incorporate a wider range of sparkling glitter finishes into their class T-shirt designs.

This release introduces the background behind the new color additions, the appeal of Glitter Print, and the voices we have received from our customers.

1. Why Were New Colors Added to 'Glitter Print'?

In recent years, high school students' attention to detail for their class T-shirts has been increasing year by year.

For the once-in-a-lifetime events of sports festivals and cultural festivals, they are no longer satisfied with just 'wearing matching T-shirts.' They want to 'maximize their class's individuality' and 'create a T-shirt that looks great in photos and videos.'

Students with these feelings consult classclass2021 every year.

Particularly notable in recent years is the demand unique to the social media era.

Scenes from sports festivals and cultural festivals are shared daily on various social media platforms like Instagram, TikTok, and X. Glitter Print, which 'sparkles' in videos, catches the eye even through the screen and is popular as a design that is easily shared.

classclass2021 has also received many comments like these:

'I want to make the letters on our class T-shirt sparkle.'

'I want a design that looks good in videos. Can you do glitter?'

'I want to make a T-shirt that is special and different from other classes.'

Until now, Glitter Print was only available in a limited range of colors, but in response to customer requests for 'more freedom in choosing colors,' we have decided to add 7 new colors at once.

2. The 7 Newly Added Glitter Colors

The newly added glitter colors are the following 7 colors:

List of New Colors Added

Yellow: A color that gives a bright and energetic impression. Ideal for cheerleading squads and sports club class T-shirts.

Red: A passion and competition color. Its vividness is perfect for the game-day attire of sports festivals.

Purple: A unique and mature impression. Rapidly gaining popularity as a class theme color.

Light Blue: A refreshing and cool shade. Perfect for summer events.

Green: A natural and calm impression. A rare color that allows differentiation from other teams.

White: A very popular color that makes the sparkle stand out when paired with dark-colored T-shirts.

Black: An unexpectedly chic shine. For those who want to create a fashionable design.

With this, the range of glitter colors handled by classclass2021 has become a lineup that can meet a wide variety of customer design needs.

The 7 newly added glitter colors. The expression of the sparkle differs depending on the color, greatly expanding design possibilities.

3. What is 'Glitter Print'? – Differences from Standard Printing

What exactly is 'Glitter Print'?

Standard printing (silk screen printing, full-color printing, etc.) expresses colors and patterns by applying ink onto fabric. In contrast, Glitter Print is a printing method that uses fine glitter material to create the design.

Three Features of Glitter Print

Feature 1: Expression Changes with the Angle of Light

The greatest appeal of Glitter Print is that its sparkle changes depending on how light hits it. It has a subdued luster indoors and a brilliant sparkle under outdoor sunlight – one T-shirt shows different expressions depending on the scene.

Feature 2: Three-Dimensional Effect for Great Photos and Videos

Unlike flat prints, Glitter Print has a slight unevenness. This leads to a 'three-dimensional effect' and 'special feel' when seen in photos and videos. When posted on social media, it can create a clearly different quality feel.

Feature 3: Most Effective When Used as an Accent

Rather than using it for the entire design, Glitter Print maximizes its effect when used for logos, text, or as a single accent point. For example, 'only the class number in glitter' or 'only the title text sparkling' creates a well-balanced design.

4. Scenes for Using Glitter Print

The addition of new colors has greatly expanded the range of class T-shirt designs. Here are two representative scenes where Glitter Print is particularly effective.

Scene 1: Sports Festival – A T-Shirt Achieving Both Unity and Presence

The sports festival is a place where the whole class comes together to compete.

By incorporating Glitter Print into the class T-shirt for that day, you can achieve both a 'special feeling different from other classes' and 'class unity.'

During the entrance march and cheering performances, class T-shirts sparkling in the sunlight become a particularly eye-catching presence on the field. The newly added Yellow, Red, and Purple colors create a vivid and powerful impression, especially suitable as game-day attire.

Also, sports festivals are events where many commemorative photos and videos are taken. Because the expression of Glitter Print changes with the angle of light, the brilliance it adds to photos and videos is exceptional. As a T-shirt that adorns a 'once-in-a-lifetime sports festival,' Glitter Print is chosen by many students.

Scene 2: Cultural Festival – Making an Impression on Visitors with a Striking Class T-Shirt

Cultural festivals are events seen by many people, not just classmates, but also visiting parents, students from other schools, and local residents.

While every class prepares elaborate plans for food stalls, performances, and exhibitions, the 'class matching T-shirt' becomes a point of differentiation from other classes. Class T-shirts using Glitter Print draw visitors' attention and become a design that is likely to be talked about, with comments like 'Which class T-shirt is that?' and 'That design is cool.'

The newly added White and Black colors create a chic and sophisticated impression that looks great even in indoor cultural festival venues. Refreshing colors like Light Blue and Green create a cool feeling perfect for summer cultural festivals.

Photos from cultural festivals are posted on social media, included in graduation albums, and remain in memory for a long time. Class T-shirts incorporating Glitter Print help preserve the memory of 'that cultural festival was fun' more vividly.

Actual Glitter Print applied to a class T-shirt. Achieving a high-quality finish where the expression changes with the angle of light.

5. Customer Voices – Reassuring Feedback Received by classclass2021

classclass2021 receives consultations about using Glitter Print every day. At the same time, we receive many words of gratitude from customers for our class T-shirts themselves, backed by our track record of producing for over 4,000 schools annually.

Here are some voices from customers who have actually used classclass2021.