Make walking your dog a fun habit with a "game-like" experience! LOOTaDOG holds the "Walking Challenge Contest"!

Lehman Holdings Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo), which operates the blockchain-based dog walking app "LOOTaDOG," is holding a user participation event called the "Rainy Season Walking Challenge" starting Monday, June 8, 2026, to help users continue their walking habits with their pets enjoyably, even during the rainy season.

■ Event Objective: Let's Protect Our Walking Habits, Especially During the Rainy Season

During the rainy season, continuous rain often makes walking pets feel like a chore. However, even short daily walks taken between showers have significant benefits for maintaining a pet's health.

This challenge aims to support daily walks with your beloved dog in a fun way, using the power of games, to ensure that walking habits are not interrupted, even during the rainy season. By simply walking for 5 minutes or more each day during the event period, participants can earn special rewards related to the rainy season.

■ "Rainy Season Walking Challenge" Overview

MISSION: Walk for 5 minutes or more every day during the event period!

Entry Fee: 30 LADT

Event Period: Monday, June 8, 2026, 5:00 AM to Friday, June 12, 2026, 11:59 PM

Eligibility: Open to everyone

Prize: 1 Rainy Season Lucky Carry (a treasure chest filled with accessories themed around the rainy season)

■ Future Prospects and Recruitment of Sponsors

Through this challenge, we hope many pet owners will experience the value that LOOTaDOG offers.

We are also widely seeking companies interested in sponsoring this contest and future events.

By becoming a sponsor, companies can achieve the following benefits:

Direct Reach to Health-Conscious Pet Owners: Directly approach a user base that is highly motivated to purchase and is committed to their pet's health improvement on a daily basis.

Enhancement of Brand Image: Improve brand recognition and positive image as a socially contributing project that supports healthy lifestyles for pets.

Data-Driven Marketing Opportunities: In the future, it will be possible to develop data-driven campaigns in collaboration with user behavior data and sponsor product purchase/usage history.

We will continue to sequentially expand fun events that foster better relationships between pets and owners, as well as mechanisms that link real-world services with in-app rewards.

■ About LOOTaDOG

LOOTaDOG is a walking and pet-raising app that gamifies daily walks and allows users to enjoy raising their Web3 dogs. Aiming to enrich pet life through a one-stop app, it adds gamification elements to daily walks with dogs, enabling a richer and more enjoyable walking experience.

Currently, LOOTaDOG provides a service where users can contribute to society while enjoying the game, by automatically returning a portion of the rewards earned in-game to a pet care fund.

HP: https://lootadog.com/

X: https://x.com/LOOTaDOG_JPN

■ About Lehman Holdings Co., Ltd.

Lehman Holdings Co., Ltd. is a group of companies proposing new pet lifestyles utilizing technology. They operate the Web3 project "LOOTaDOG" and the pet care facility "Pets Tokyo," promoting businesses that integrate digital and real-world experiences. They also have diversified businesses in fields such as real estate and energy.