[June 9 Free Webinar] LANY to Speak on 'How B2B Sites Can Be Chosen by AI and Generate Leads'
Key facts
- [June 9 Free Webinar] LANY to Speak on 'How B2B Sites Can Be Chosen by AI and Generate Leads'
- LANY, a digital marketing support firm, will speak at a webinar on June 9, 2026, titled 'How B2B Sites Can Be Chosen by AI and Generate Leads.' The session will feature a case study from MA vendor Shannon on their site renewal, covering AIO (AI Optimization) strategies, differences from SEO, and practical techniques for AI-driven lead generation.
- Source: PR Times
- Date: June 2, 2026
Direct answer
LANY, a digital marketing support firm, will speak at a webinar on June 9, 2026, titled 'How B2B Sites Can Be Chosen by AI and Generate Leads.' The session will feature a case study from MA vendor Shannon on their site renewal, covering AIO (AI Optimization) strategies, differences from SEO, and practical techniques for AI-driven lead generation.
- Citation
- [June 9 Free Webinar] LANY to Speak on 'How B2B Sites Can Be Chosen by AI and Generate Leads' (June 2, 2026), PR Times
- Source
- PR Times
- Date
- June 2, 2026
LANY, a digital marketing support firm, will speak at a webinar on June 9, 2026, titled 'How B2B Sites Can Be Chosen by AI and Generate Leads.' The session will feature a case study from MA vendor Shannon on their site renewal, covering AIO (AI Optimization) strategies, differences from SEO, and practical techniques for AI-driven lead generation.
📋 Article Processing Timeline
- 📰 Published: June 2, 2026 at 18:00
- 🔍 Collected: June 2, 2026 at 09:20
- 🤖 AI Analyzed: June 2, 2026 at 09:38 (17 min after Collected)
Many marketing managers are feeling a sense of crisis, noting that website traffic has clearly declined since 2025 and expressing anxiety over how product evaluation processes will change with the advent of generative AI. Traditional SEO, which focuses on ranking for keywords, is no longer sufficient in a search environment where AI curates information. This has led to the rise of AIO (AI Optimization). However, many remain unsure of what AIO entails or how it differs from SEO.
In this webinar, Shannon, an MA vendor that undertook a bold structural reform due to concerns over its site's 'AI evaluation,' will join LANY, a pioneer in AIO/SEO, and GIG, a specialist in information architecture, to reveal the concrete steps—including actual failures—to 'teach AI correctly and get your company listed as a candidate for comparison.'
[Three Anxieties This Webinar Will Solve]
1. Eliminating 'I don't know what to do': Explaining the difference between SEO and AIO and providing a checklist for immediate action.
2. Identifying the cause of 'traffic decline': Analyzing changes in search behavior since 2025 and how to capture high-quality leads.
3. Addressing blind spots 'outside the site': Revealing how to manage comparison sites and reviews to drive business meetings.
[Agenda]
1. Why your company doesn't appear in AI recommendations: The AIO wall faced by an MA vendor.
2. Site structure reconstruction: Teaching AI the 'correct answer.'
3. Beyond the site: 'Cleansing' strategies for external information.
4. The future of B2B marketing brought by AIO x MA.
Date: Tuesday, June 9, 2026, 12:00–13:00
Format: Online via ZOOM
Fee: Free
FAQ
Are Taiwanese B2B companies interested in AIO?
Yes, there is a growing interest among Taiwanese tech and SaaS companies in leveraging generative AI to optimize their digital marketing and lead generation processes.
What are the key facts in this article?
LANY, a digital marketing support firm, will speak at a webinar on June 9, 2026, titled 'How B2B Sites Can Be Chosen by AI and Generate Leads.' The session will feature a case study from MA vendor Shannon on their site renewal, covering AIO (AI Optimization) strategies, differences from SEO, and practical techniques for AI-driven lead generation.
What is the direct answer?
LANY, a digital marketing support firm, will speak at a webinar on June 9, 2026, titled 'How B2B Sites Can Be Chosen by AI and Generate Leads.' The session will feature a case study from MA vendor Shannon on their site renewal, covering AIO (AI Optimization) strategies, differences from SEO, and practical techniques for AI-driven lead generation.