BAMBI WATER to Launch Renewed “Bra In Camisole Cool” with New Long-Lasting Cooling Technology

Langley Co., Ltd. of Tokyo’s Shibuya Ward, led by Representative Director Atsunori Kurihara, will launch the renewed “Bra In Camisole Cool” on Thursday, May 14, 2026. The new product adds long-lasting cooling technology to the seamless bra top that drew a strong response last year. BAMBI WATER is a Quality Wear brand centered on innerwear and daily wear. Its lineup includes night bras that can be worn all day at home or outside, as well as cup-in tops that use patented technology (*1) to create a polished 360-degree silhouette with a single piece. The new Bra In Camisole Cool is an updated model based on a popular item that sold out soon after its launch last year. It was developed to provide greater comfort amid increasingly severe summer heat. While retaining the strong shaping support of the seamless night bra structure, the product now adds a long-lasting cooling function. Even in situations where conventional bra tops felt hot, it keeps the wearer cool in a single layer while maintaining an ideal body line. Testing was conducted by United Testing Services (Fujian) Co., Ltd. Key features include a new long-lasting cooling technology that maintains a minus 1°C cooling effect for extended comfort in extreme heat. In response to recent intense summers, BAMBI WATER significantly upgraded the conventional contact-cooling function. In addition to a moisture-absorbing and quick-drying material, the fabric is treated with a process that reacts to moisture such as sweat and lowers the fabric temperature. The cooling comfort lasts not only at the moment of wear but also during outings, while reducing sweat-related stuffiness and keeping the skin feel dry and smooth. The product also includes BAMBI WATER’s original utility-model-protected “Bust Make Panel,” which maintains an ideal line while remaining comfortable. Built from the underbust to the underarm area, the panel controls side bulge, draws the bust toward the center, and firmly supports it from below. It addresses the lack of support often associated with seamless products and creates a beautiful bust line with just one piece. The seamless, stress-free construction uses heat-bonded processing to minimize friction and prickliness against the skin. A straight front cut beautifully frames the décolletage while helping prevent cleavage from showing when bending over. In addition to the standard black, the lineup adds a new skin-friendly greige color, making the item easier to wear in the season of light clothing and suitable for a broader range of occasions. The product was developed against the backdrop of rising demand for cooling functions as record-breaking heat continues in Japan. In innerwear in particular, modern women increasingly require not only coolness but also comfort and functionality that last through long hours of wear. BAMBI WATER pursued the question of how to help wearers feel cool and comfortable even on hot days. The company began developing a seamless bra top based on the idea that a bra top using the structure of a seamless night bra could make Japan’s hot summers more comfortable. The first version released last year sold out quickly, but the brand continued improving it for even harsher summer conditions. This resulted in the successful addition of a new long-lasting cooling function on top of the conventional contact-cooling feature. The finished item combines seamless comfort, shaping power supported by utility-model technology, and sustained coolness into an upgraded piece worthy of the Quality Wear name. Product details: BAMBI WATER BRA IN CAMISOLE COOL is priced at 3,490 yen including tax. It comes in two colors, black and greige, and four sizes: S with top bust 76-83 cm and underbust 60-65 cm; M with top bust 79-87 cm and underbust 65-75 cm; L with top bust 83-90 cm and underbust 65-75 cm; and LL with top bust 86-95 cm and underbust 70-80 cm. The material is 87% nylon and 13% polyurethane. BAMBI WATER is a Quality Wear brand focused on innerwear and daily wear. The series has sold more than 5 million units in total and won Rakuten Shop of the Year for two consecutive years (*2). Its Style Night Bra ranked No. 1 in Rakuten’s annual ranking for the innerwear, underwear, and nightwear category for three consecutive years (*3), and ranked No. 1 among all apparel products for two consecutive years (*4). The brand aims to provide heartfelt quality through technology and product strength, updating customers’ daily lives with gentle comfort, body-line-enhancing functionality, and refined design. *1: Patent No. 7671531. *2: 2022-2023. *3: 2022-2025. *4: 2023-2024.