Ladybird Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President: Naoki Yokosawa; hereinafter "the Company"), which operates with the mission of "creating surprises and smiles in your life" through the development, manufacturing, sales, and wholesale of professional beauty equipment, as well as salon management support, has conducted a survey on "cost reduction effects and breakdown realities" targeting salon professionals who have experience introducing used professional hair removal machines.
In recent years, the option of "used hair removal machines" has been gaining attention as a means to reduce startup costs.
However, there are also many concerns regarding whether there are truly cost benefits and how high the risk of breakdown is.
Therefore, we conducted a survey among salon professionals who have experience using second-hand professional hair removal machines regarding cost reduction effects and the reality of breakdowns.
This article analyzes the "price benefits" and "post-introduction realities" of used hair removal machines to provide information that can serve as a decision-making tool for salon owners considering their introduction.
This article is an excerpt from the original report.
For the full version, please refer to the article here.
【Survey Overview】
Respondents: Salon owners (66.0%), store managers (30.00%), others (4.00%)
Survey Method: Internet survey
Survey Period: February 6, 2026 – February 17, 2026
【Question 1】 Compared to new professional hair removal machines, how much were you able to reduce the price?
Options
More than 60% cheaper
About 40-59% cheaper
About 20-39% cheaper
Not much difference
58% succeeded in reducing costs by 40-59% by introducing used hair removal machines
Compared to new professional hair removal machines, how much were you able to reduce the price?
When we investigated the price difference resulting from the introduction of used hair removal machines, the most common response from salon owners was "about 40-59% cheaper" at 58%, with the majority achieving roughly half the price of a new unit.
FACT BOX
- Source: PR TIMES
- Category: News