Beauty Education Company La Beaute, Which Has Trained 30,000 Estheticians, Holds 5th Anniversary "Best Salon Contest 2026".

▪️ Held at Grand Hyatt Tokyo

La Beaute Co., Ltd. (Headquarters: Japan, Representative Director: Kana Oishi), a beauty education company that has trained a cumulative total of 30,000 estheticians, celebrated its 5th anniversary by holding the "Pore Extraction Pro Best Salon Contest 2026" and the "Pore Skincare emute Best Salon Contest 2026" on June 23rd at the Grand Hyatt Tokyo.

The event was simultaneously live-streamed on YouTube and Instagram, with over 1,000 concurrent viewers.

Numerous congratulatory and supportive comments were received from salon owners, customers, and award winners' families from across the country, filling the venue with emotion.

The red carpet, a symbolic element of the event, was a glamorous production inspired by the Academy Awards, while also representing "the path of life each salon owner has walked."

The award winners walked the red carpet to honor their journey, overcoming initial anxieties of starting a business, days of struggling with low sales, balancing work with childcare, and moments of wanting to give up, all while continuing to believe in the smiles of their customers.

The Grand Prix for the Pore Skincare "emute" Best Salon Contest, 1st Place, was awarded to Mika Sato of "Amerimore" in Yamanashi Prefecture. A middle school student who had been suffering from acne and had been truant from school for over a year visited Sato's salon with her mother.

"We were desperate," said the mother, who tearfully shared that after continuing with the salon's treatments and emute home care, her child gradually began to smile again, returned to school, and "we are truly glad we found this salon and emute."

Changing lives for the better through skin—

This story, embodying the power of beauty, resonated with many.

The Grand Prix for the Pore Extraction Pro Best Salon Contest, topping 1,600導入 salons nationwide, was awarded to Hitomi Tsuchikura of "More & More" in Gifu Prefecture.

In her acceptance speech, she said, "I still can't forget the expression of my first customer who burst into tears with joy the moment she saw herself in the mirror after receiving pore esthetics," a statement that moved the entire venue.

Her dedication was highly praised not only for her technical skills but also for her consistent commitment to supporting each customer's life and helping them regain their confidence.

▪️ The theme of this event was "Revenge, Reached Together with You."

La Beaute Co., Ltd. is not just a company that teaches beauty techniques; it is a company that supports "women seeking revenge on their lives," who wish to "challenge their lives once more."

Women who had given up on their dreams for various reasons, such as marriage, childbirth, childcare, opening a business in a rural area, or concerns about age, begin to walk their own lives again through the profession of beauty. And the customers who visit these salons also overcome their skin concerns, regain their confidence, and take a step towards a new life. This contest was not merely a competition of sales or techniques, but a stage to celebrate "the stories of salons and customers who have transformed their lives together."

La Beaute Co., Ltd. will continue to create new emotional experiences by supporting the lives of salon owners and customers nationwide through beauty, under the philosophy of "supporting women seeking revenge on their lives."

▪️ Representative Profile (Kana Oishi)

Kana Oishi (Representative Director of La Beaute Co., Ltd. / Salon Management Consultant)

With a vision to "support women seeking revenge on their lives," she has lectured on salon management and customer acquisition to over 30,000 people. She presides over the "La Beaute Salon Academy," a school for salon owners with over 6,600 attendees. She also presides over the "Pore Extraction Pro Certified School," a specialized pore esthetic technique school. She herself started as a salon employee, opened an esthetic salon in a single six-tatami mat room in her home in a rural town in Kyushu. Starting with sales of 20,000 yen in the first month, she worked through trial and error to build a salon generating 1 million yen per month solely through free customer acquisition with zero advertising costs. She then launched "Dojo," an online salon management school, to convey her know-how to salon owners struggling with sales and customer acquisition.

Currently, there are 2,800 salon owners enrolled. Attendees have consistently achieved monthly sales of 1 million yen in a short period, and the reproducibility of her methods is highly regarded. She recorded the highest number of attendees in the history of Beautyworld Japan Tokyo with 1,271 participants. All her businesses are created through multiple ventures to provide a stage for women to become independent, achieve their revenge, and forge their own paths in life.

▪️ Contact Information

Kana Oishi, Representative Director, La Beaute Co., Ltd.

Address: 522-7 Funakoshi-cho, Isahaya City, Nagasaki Prefecture

URL: https://labeaute2011.com/

Email: contact@labeaute2011.com