[Kyoei Ad] Advertising Broadcast Begins on Bus Stop Digital Signage Following Chofu Station Square Renewal
Kyoei Ad International Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Katsumi Hirose; hereinafter "Kyoei Ad"), which operates area marketing businesses nationwide, announced that from April 1, 2026, it has commenced advertising broadcasting and operation on newly installed bus stop digital signage (10 units provided by Fujifilm Imaging Systems Co., Ltd.) at the north and south rotary of Keio Line Chofu Station. This project is part of Chofu City's "Digital Information Signage Development Project for Chofu Station Square" and is a collaboration with Fujifilm Imaging Systems Co., Ltd., with Kyoei Ad exclusively handling everything from advertising design to operation and sales.
📋 Article Processing Timeline
- 📰 Published: April 10, 2026 at 22:00
- 🔍 Collected: April 11, 2026 at 00:23 (2h 23m after Published)
- 🤖 AI Analyzed: April 20, 2026 at 05:20 (220h 57m after Collected)
Kyoei Ad International Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Katsumi Hirose; hereinafter "Kyoei Ad"), which operates area marketing businesses nationwide, announced that from April 1, 2026, it has commenced advertising broadcasting and operation on newly installed bus stop digital signage (10 units provided by Fujifilm Imaging Systems Co., Ltd.) at the north and south rotary of Keio Line Chofu Station.
This project is part of Chofu City's "Digital Information Signage Development Project for Chofu Station Square" and is a collaboration with Fujifilm Imaging Systems Co., Ltd., with Kyoei Ad exclusively handling everything from advertising design to operation and sales.
## Supporting Public Transport Convenience with Smooth Information Provision through the Redevelopment of Chofu Station Square
Following the Keio Line continuous grade separation project, Chofu Station Square underwent a dramatic transformation into an open urban space at the end of March 2026. The challenge at this "face of the city," which serves as a daily transportation hub and a place for diverse interactions, was the complexity of bus information due to multiple operators.
Kyoei Ad participated in this digital signage introduction project, which aims to solve such challenges, as an expert in transit advertising. Leveraging its knowledge of transit advertising, Kyoei Ad designed optimal visibility that harmonizes bus operation information and advertisements, thereby developing a media environment that delivers useful information to residents without detracting from the city's landscape.
## Building a Mechanism to Circulate City Information and Support Public Infrastructure Operations
This signage not only provides real-time departure guidance and delay information but also timely delivers seasonal event information and the charm of the city through advertisements from local stores and businesses. This leads to new discoveries and improved convenience for residents waiting for buses, evolving the station square into a richer hub for information circulation.
Furthermore, the advertising revenue generated is utilized for the operation and maintenance costs of the signage. This enables the continuous dissemination of high-quality operation information that enhances user convenience while curbing administrative costs, thereby realizing a sustainable public infrastructure operation model where local businesses, residents, and the administration all benefit.
## Media Overview
The signage, which employs 55-inch high-brightness monitors, features a layout that harmonizes public information and advertisements, designed to be cherished as a local symbol.
This project is part of Chofu City's "Digital Information Signage Development Project for Chofu Station Square" and is a collaboration with Fujifilm Imaging Systems Co., Ltd., with Kyoei Ad exclusively handling everything from advertising design to operation and sales.
## Supporting Public Transport Convenience with Smooth Information Provision through the Redevelopment of Chofu Station Square
Following the Keio Line continuous grade separation project, Chofu Station Square underwent a dramatic transformation into an open urban space at the end of March 2026. The challenge at this "face of the city," which serves as a daily transportation hub and a place for diverse interactions, was the complexity of bus information due to multiple operators.
Kyoei Ad participated in this digital signage introduction project, which aims to solve such challenges, as an expert in transit advertising. Leveraging its knowledge of transit advertising, Kyoei Ad designed optimal visibility that harmonizes bus operation information and advertisements, thereby developing a media environment that delivers useful information to residents without detracting from the city's landscape.
## Building a Mechanism to Circulate City Information and Support Public Infrastructure Operations
This signage not only provides real-time departure guidance and delay information but also timely delivers seasonal event information and the charm of the city through advertisements from local stores and businesses. This leads to new discoveries and improved convenience for residents waiting for buses, evolving the station square into a richer hub for information circulation.
Furthermore, the advertising revenue generated is utilized for the operation and maintenance costs of the signage. This enables the continuous dissemination of high-quality operation information that enhances user convenience while curbing administrative costs, thereby realizing a sustainable public infrastructure operation model where local businesses, residents, and the administration all benefit.
## Media Overview
The signage, which employs 55-inch high-brightness monitors, features a layout that harmonizes public information and advertisements, designed to be cherished as a local symbol.