Online English Conversation Service "aleva!" Signs Sponsorship Agreement with Sint-Truidense VV to Support Working Professionals Re-challenging English
Online English conversation service "aleva!" has become a corporate sponsor of the Belgian first-division football club Sint-Truidense VV (STVV). Through this partnership, the company aims to support individuals taking on global challenges in sports and contribute to a society that fosters such ambitions through English education.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 00:00
- 🔍 Collected: March 30, 2026 at 22:56
Online English conversation service aleva! is pleased to announce that it has become a corporate sponsor of the Belgian first-division football club, Sint-Truidense VV (STVV).
Through this agreement, we will support those who are taking on global challenges through sports.
■ Background of the Sponsorship Agreement
Sint-Truidense VV is known as a club in the top European league where many Japanese players are active, and it is attracting attention as a bridge between Japan and Europe.
In the world of sports, young athletes continue to take on challenges across national borders. However, these challenges involve not only technical and physical hurdles but also language and cultural barriers.
Online English conversation service aleva! aims to make English learning more accessible and sustainable under the concept of "supporting those who take on challenges by feeling that 'if only I had English skills (aleva!)'."
This sponsorship agreement was concluded based on these sentiments.
■ Future Outlook
Through this sponsorship, aleva! will support those taking on global challenges in sports and contribute to the realization of a society that supports such ambitions from the perspective of English education.
Both sports and education expand human potential.
aleva! will fulfill its role as an educational service that supports those who take on the world through English learning.
[What is aleva!?]
"If only I had the skill to speak English..." This is a thought that many working professionals have had at least once.
aleva! is an online English conversation service born to turn that thought into reality, with a focus on "ease of continuation."
With features like reservation-free lessons and 10-minute sessions, busy professionals can easily participate. We support steady growth through repeated learning using video materials and AI-powered lessons.
[What is Sint-Truidense VV (STVV)?]
A football club founded in 1924 that plays in the Belgian Pro League First Division. In November 2017, DMM.com LLC acquired the management rights. In 2018, Takayuki Tateishi, former GM of FC Tokyo, was appointed as CEO. The club has set five pillars: strengthening the top team, enhancing the academy, building new business schemes, expanding the stadium, and technological innovation through IT implementation. Players currently on the roster include Ryotaro Ito (formerly of Albirex Niigata), Rihito Yamamoto (formerly of Gamba Osaka), Leo Kokubo (formerly of SL Benfica), Shogo Taniguchi (formerly of Al-Rayyan SC), Kaito Matsuzawa (formerly of V-Varen Nagasaki), Taiga Hata (formerly of Shonan Bellmare), Keisuke Goto (formerly of Anderlecht), and Shion Niikawa (formerly of Sagan Tosu). The 2024-25 season ended with 31 points in 14th place (7 wins, 10 draws, 13 losses / goal difference -15 / 41 goals scored, 56 goals conceded), and they finished 1st in Play-off 3.
[Company Overview]
■ Operating Company: Kyoiku Kaihatsu Shuppan Co., Ltd.
Address: 1-39-12 Shimotakaido, Suginami-ku, Tokyo 168-0073
Representative: Yukio Itoi, President and Representative Director
Established: August 1969
Capital: 12 million yen
Business Description: Proposal and sales of educational services (publishing/ICT-related) for cram schools, public/private elementary, junior high, and high schools nationwide
URL: https://www.kyo-kai.co.jp/
■ Partner Company: Light Education Co., Ltd.
Address: Kojimachi KS Square, 5-3-3 Kojimachi, Chiyoda-ku, Tokyo 102-0083
Representative: Yota Matsubayashi, President and Representative Director
Established: November 25, 2016
Capital: 20.05 million yen
Business Description: IT solution business in the learning and education sector
URL: https://www.lighteducation.co.jp/
Through this agreement, we will support those who are taking on global challenges through sports.
■ Background of the Sponsorship Agreement
Sint-Truidense VV is known as a club in the top European league where many Japanese players are active, and it is attracting attention as a bridge between Japan and Europe.
In the world of sports, young athletes continue to take on challenges across national borders. However, these challenges involve not only technical and physical hurdles but also language and cultural barriers.
Online English conversation service aleva! aims to make English learning more accessible and sustainable under the concept of "supporting those who take on challenges by feeling that 'if only I had English skills (aleva!)'."
This sponsorship agreement was concluded based on these sentiments.
■ Future Outlook
Through this sponsorship, aleva! will support those taking on global challenges in sports and contribute to the realization of a society that supports such ambitions from the perspective of English education.
Both sports and education expand human potential.
aleva! will fulfill its role as an educational service that supports those who take on the world through English learning.
[What is aleva!?]
"If only I had the skill to speak English..." This is a thought that many working professionals have had at least once.
aleva! is an online English conversation service born to turn that thought into reality, with a focus on "ease of continuation."
With features like reservation-free lessons and 10-minute sessions, busy professionals can easily participate. We support steady growth through repeated learning using video materials and AI-powered lessons.
[What is Sint-Truidense VV (STVV)?]
A football club founded in 1924 that plays in the Belgian Pro League First Division. In November 2017, DMM.com LLC acquired the management rights. In 2018, Takayuki Tateishi, former GM of FC Tokyo, was appointed as CEO. The club has set five pillars: strengthening the top team, enhancing the academy, building new business schemes, expanding the stadium, and technological innovation through IT implementation. Players currently on the roster include Ryotaro Ito (formerly of Albirex Niigata), Rihito Yamamoto (formerly of Gamba Osaka), Leo Kokubo (formerly of SL Benfica), Shogo Taniguchi (formerly of Al-Rayyan SC), Kaito Matsuzawa (formerly of V-Varen Nagasaki), Taiga Hata (formerly of Shonan Bellmare), Keisuke Goto (formerly of Anderlecht), and Shion Niikawa (formerly of Sagan Tosu). The 2024-25 season ended with 31 points in 14th place (7 wins, 10 draws, 13 losses / goal difference -15 / 41 goals scored, 56 goals conceded), and they finished 1st in Play-off 3.
[Company Overview]
■ Operating Company: Kyoiku Kaihatsu Shuppan Co., Ltd.
Address: 1-39-12 Shimotakaido, Suginami-ku, Tokyo 168-0073
Representative: Yukio Itoi, President and Representative Director
Established: August 1969
Capital: 12 million yen
Business Description: Proposal and sales of educational services (publishing/ICT-related) for cram schools, public/private elementary, junior high, and high schools nationwide
URL: https://www.kyo-kai.co.jp/
■ Partner Company: Light Education Co., Ltd.
Address: Kojimachi KS Square, 5-3-3 Kojimachi, Chiyoda-ku, Tokyo 102-0083
Representative: Yota Matsubayashi, President and Representative Director
Established: November 25, 2016
Capital: 20.05 million yen
Business Description: IT solution business in the learning and education sector
URL: https://www.lighteducation.co.jp/