Kyash enters into a capital and business alliance with Giftee
Kyash and Giftee have entered into a capital and business alliance to integrate Kyash's payment infrastructure with Giftee's digital gift solutions. This partnership aims to enhance disbursement and welfare services for corporations and local governments. With this funding, Kyash's cumulative raised capital has surpassed 15 billion yen.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 23:30
- 🔍 Collected: June 10, 2026 at 14:51
- 🤖 AI Analyzed: June 10, 2026 at 14:56 (4 min after Collected)
Kyash Inc. (Headquarters: Minato-ku, Tokyo; CEO: Shinichi Takatori; hereinafter 'the Company') has entered into a capital and business alliance agreement with Giftee Inc. (Headquarters: Shinagawa-ku, Tokyo; CEOs: Mutsumi Ota, Tatsuya Suzuki; hereinafter 'Giftee').
Following this funding, the Company's cumulative fundraising total has exceeded 15 billion yen.
Through this alliance, the Company will combine its proprietary Visa issuance and payment processing infrastructure with the disbursement solutions of 'giftee for Business,' Giftee's service for corporations and local governments utilizing digital gifts. By doing so, both companies aim to realize value delivery that is easier for recipients to accept and more aligned with the objectives of customers in areas such as local government disbursement measures, corporate welfare and incentive schemes, and ongoing regional support initiatives. This will provide society with new value movement experiences that could not be achieved independently, with speed and scale.
■ Background of the Capital and Business Alliance
In Japan, there is a strong demand for more flexible and efficient mechanisms for 'delivering money and value' in all situations, such as salary, welfare, government disbursements, B2B payments, sales promotion, and loyalty programs.
Since its founding in 2015, the Company has pursued the mission of 'creating infrastructure for value movement' and has built technology and operational foundations that allow it to handle everything from Visa prepaid card issuance to payment processing and wallet applications in-house.
Giftee operates an e-gift platform business connecting individuals, corporations, and local governments through its four services: the 'eGift System' for issuing and distributing e-gifts and tickets, the casual gift service 'giftee®,' the corporate and government service 'giftee for Business,' and the digital platform 'e-machi Platform®' for solving regional issues.
While the two companies have previously collaborated in specific gift areas, they have decided to move forward with a strategic capital and business alliance, including investment in the Company, to realize事業 synergies and achieve more powerful and speedy business advancement, recognizing the affinity of their missions and visions and their strong complementary relationship in competitive advantages.
■ Areas of Collaboration
Through this alliance, the two companies will strongly promote collaboration in corporate and government sectors, aiming to realize highly convenient user experiences. Starting from this, they will work across organizations with a sense of speed to create joint products and new businesses that mutually utilize their respective customer bases and business infrastructures.
■ Comments from Representatives
Mr. Tatsuya Suzuki, Representative Director, Giftee Inc.
'Giftee has been creating a cycle of sentiments connecting companies, local governments, and individuals, starting with e-gifts. Through this alliance, by combining the payment infrastructure independently built by Kyash with our products, we will promote value delivery to corporations and local governments that could not be realized by our company alone.'
Mr. Shinichi Takatori, Representative Director and CEO, Kyash Inc.
'Since our founding, Kyash has held the mission of 'creating infrastructure for value movement' and has built the financial infrastructure foundation for payments and remittances in-house. We are pleased to work vigorously with Giftee, which has pioneered the e-gift market in Japan and built a unique platform connecting corporations, local governments, and individuals. As a lifestyle service, by combining the infrastructures and customer bases of both companies, we will strive as a team to meet user needs that were difficult to realize until now and contribute to society more quickly and significantly.'
■ About Giftee Inc.
With the corporate vision of 'providing services that cultivate various connections between people, companies, and cities centered on e-gifts,' the company conducts an e-gift platform business in Japan and overseas, providing end-to-end services from e-gift issuance to distribution.
Following this funding, the Company's cumulative fundraising total has exceeded 15 billion yen.
Through this alliance, the Company will combine its proprietary Visa issuance and payment processing infrastructure with the disbursement solutions of 'giftee for Business,' Giftee's service for corporations and local governments utilizing digital gifts. By doing so, both companies aim to realize value delivery that is easier for recipients to accept and more aligned with the objectives of customers in areas such as local government disbursement measures, corporate welfare and incentive schemes, and ongoing regional support initiatives. This will provide society with new value movement experiences that could not be achieved independently, with speed and scale.
■ Background of the Capital and Business Alliance
In Japan, there is a strong demand for more flexible and efficient mechanisms for 'delivering money and value' in all situations, such as salary, welfare, government disbursements, B2B payments, sales promotion, and loyalty programs.
Since its founding in 2015, the Company has pursued the mission of 'creating infrastructure for value movement' and has built technology and operational foundations that allow it to handle everything from Visa prepaid card issuance to payment processing and wallet applications in-house.
Giftee operates an e-gift platform business connecting individuals, corporations, and local governments through its four services: the 'eGift System' for issuing and distributing e-gifts and tickets, the casual gift service 'giftee®,' the corporate and government service 'giftee for Business,' and the digital platform 'e-machi Platform®' for solving regional issues.
While the two companies have previously collaborated in specific gift areas, they have decided to move forward with a strategic capital and business alliance, including investment in the Company, to realize事業 synergies and achieve more powerful and speedy business advancement, recognizing the affinity of their missions and visions and their strong complementary relationship in competitive advantages.
■ Areas of Collaboration
Through this alliance, the two companies will strongly promote collaboration in corporate and government sectors, aiming to realize highly convenient user experiences. Starting from this, they will work across organizations with a sense of speed to create joint products and new businesses that mutually utilize their respective customer bases and business infrastructures.
■ Comments from Representatives
Mr. Tatsuya Suzuki, Representative Director, Giftee Inc.
'Giftee has been creating a cycle of sentiments connecting companies, local governments, and individuals, starting with e-gifts. Through this alliance, by combining the payment infrastructure independently built by Kyash with our products, we will promote value delivery to corporations and local governments that could not be realized by our company alone.'
Mr. Shinichi Takatori, Representative Director and CEO, Kyash Inc.
'Since our founding, Kyash has held the mission of 'creating infrastructure for value movement' and has built the financial infrastructure foundation for payments and remittances in-house. We are pleased to work vigorously with Giftee, which has pioneered the e-gift market in Japan and built a unique platform connecting corporations, local governments, and individuals. As a lifestyle service, by combining the infrastructures and customer bases of both companies, we will strive as a team to meet user needs that were difficult to realize until now and contribute to society more quickly and significantly.'
■ About Giftee Inc.
With the corporate vision of 'providing services that cultivate various connections between people, companies, and cities centered on e-gifts,' the company conducts an e-gift platform business in Japan and overseas, providing end-to-end services from e-gift issuance to distribution.
FAQ
Kyashとギフティの資本業務提携の目的は何ですか？
Kyash独自のVisa発行・決済プロセシング基盤と、ギフティの法人・自治体向けデジタルギフトソリューション「giftee for Business」を組み合わせ、自治体給付や企業の福利厚生・インセンティブ施策において、より利便性が高く目的に即した価値提供を実現することです。
Kyashのこれまでの資金調達額はいくらですか？
今回の資本業務提携に伴う資金調達により、累計で150億円を超えました。
両社は具体的にどのような領域で連携しますか？
法人および自治体領域を中心に連携を推進し、双方の顧客基盤や事業インフラを相互活用した共同プロダクトや新規事業の創出を目指します。
株式会社ギフティの主な事業は何ですか？
eギフトシステムの開発・運営、カジュアルギフトサービス「giftee」、法人・自治体向け「giftee for Business」、地域課題を解決する「e街プラットフォーム」を展開するeギフトプラットフォーム事業です。
Kyashはどのような基盤を保有していますか？
2015年の創業以来、Visaプリペイドカードの発行から決済プロセシング、ウォレットアプリに至るまで、自社で内製できるテクノロジーとオペレーション基盤を構築しています。