Izumo Taisha Shrine's Exclusive Wedding Attire Shop 'Kusatani,' Nearing its 100th Anniversary, Merges with Matsue's Long-Established Bridal Attire Shop 'Muramatsu'
Limited Company Kusatani, an exclusive wedding attire and bridal support provider for Izumo Taisha Shrine, has merged with Muramatsu, a long-established wedding attire specialist in Matsue. The new store, 'MAISON KUSATANI MATSUE,' will open at the former Muramatsu location, expanding Kusatani's service network to cover the broader San-in region.
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- 📰 Published: April 3, 2026 at 20:30
Limited Company Kusatani (Location: 862-7 Kizukiminami, Taisha-cho, Izumo City, Shimane Prefecture; Representative Director: Chiaki Kusatani), which handles wedding attire, bridal support, and hotel businesses exclusively for Izumo Taisha Shrine, announces its merger with Muramatsu Co., Ltd. (Location: 21 Tenjin-cho, Matsue City, Shimane Prefecture; Representative Director: Naohisa Muramatsu), a long-established wedding attire specialty store founded in 1962. The new store, 'MAISON KUSATANI MATSUE,' will open at the former Muramatsu premises.
Through this merger, Kusatani will establish its third base in Matsue, following Izumo and Yonago, providing wedding attire services across a wide area of the San-in region, spanning from eastern Shimane Prefecture to western Tottori Prefecture.
## Background and Vision of the Merger
'Muramatsu' has been a long-established specialty store providing wedding attire in Matsue for over 60 years since its establishment in 1962. Rooted in the castle town of Matsue, the store has continuously supported the special moments in the lives of the local community. Its valuable assets include a collection of high-end traditional Japanese attire, including works by successive generations of Akira Akiyama, and the trust cultivated over many years within the community.
To ensure that the legacy of 'Muramatsu,' which has walked alongside the people of Matsue for over 60 years, continues without interruption and to protect it as an important local attire store, it was decided to join forces with Kusatani.
## About the New Store 'MAISON KUSATANI MATSUE'
The new store name, 'MAISON KUSATANI MATSUE,' embodies our desire to combine Kusatani's long-standing achievements, which will celebrate its 100th anniversary in 2027, with the dignity of Matsue, a historic castle town.
Muramatsu's extensive lineup of high-end wedding attire and its signature collection of historical brand pieces, accumulated over 60 years, will be seamlessly continued and presented to the local community.
Kusatani will also offer the bridal expertise cultivated through its wide range of services, including Izumo Taisha Shrine weddings, to the Matsue area, catering to various occasions such as bridal, coming-of-age ceremonies, graduation ceremonies, and guest attire.
## One-Stop Support for Wedding Attire in the San-in Area
With this merger, the Kusatani Group will be able to operate from the following three locations:
| Location | Address | Main Service Area |
|---|---|---|
| Kusatani Izumo Store | 3-1 Tenjin-cho, Izumo City, Shimane Prefecture | Izumo / Oda Area |
| MAISON KUSATANI MATSUE (New) | 21 Tenjin-cho, Matsue City, Shimane Prefecture | Matsue / Yasugi / Unnan Area |
| Kusatani Yonago Store | 5-1-1 Higashifukuhara, Yonago City, Tottori Prefecture | Yonago / Sakaiminato / Saihaku Area |
The collaboration among these three locations will establish a one-stop service system for wedding attire and Izumo Taisha Shrine wedding support across the wide San-in area, covering eastern Shimane Prefecture to western Tottori Prefecture.
## New Store Overview
| Item | Details |
|---|---|
| Store Name | MAISON KUSATANI MATSUE |
| Location | 21 Tenjin-cho, Matsue City, Shimane Prefecture |
| Access | 10-minute walk from JR Matsue Station |
| Opening Date | April 1, 2026 |
| Business Hours | 9:00〜18:00 |
| Regular Holiday | Wednesday |
| Main Services | Wedding attire rental (Shiromuku, Irouchikake, Montsuki Hakama, Wedding Dress) / Guest attire rental (Tomesode, Furisode, Morning Suit, etc.) / Coming-of-age & Graduation ceremony attire / Izumo Taisha Shrine wedding support / Shrine wedding support (in cooperation with Kusatani Group) |
| Contact | 0852-31-7172 |
## Limited Company Kusatani (Company Information)
| Item | Details |
|---|---|
| Official Name | Limited Company Kusatani |
| Founded | 1927 (Showa 2) / 100th anniversary in 2027 |
| Representative Director | Chiaki Kusatani |
| Location | 862-7 Kizukiminami, Taisha-cho, Izumo City, Shimane Prefecture |
| Business Activities | Attire rental shop / Bridal production (Izumo Enmusubi Net operation) / Marriage counseling / Kimono dressing / Hair and makeup / Salon / Photography / Hotel |
| Achievements | Exclusive bridal comprehensive support for Izumo Taisha Wedding Hall and Izumo Kyo Wedding Hall with over 50,000 cases / Wa-Auberge Kamitokuraku Wood Design Award 2024 recipient |
| Official Website | https://www.kusatani.com/ |
| Izumo Taisha Wedding Support Site | https://izumo-enmusubi.net/ |
## Muramatsu Co., Ltd. (Merged Company Information)
| Item | Details |
|---|---|
| Official Name | Muramatsu Co., Ltd. |
| Founded | 1962 (Showa 37) |
| Location | 21 Tenjin-cho, Matsue City, Shimane Prefecture |
| Business Activities | High-end wedding attire specialty store (attire rental) |
| Features | Representative wedding attire store in San-in, handling collections of successive Akira Akiyama works and high-end brands like LANVIN |
## Contact for this Matter
Hanayome Center Kusatani, Kinzuku
TEL: 0853-31-7172 / E-mail: izumo@kusatani.com
Hours: 9:00〜18:00 (Closed: Wednesdays)
Through this merger, Kusatani will establish its third base in Matsue, following Izumo and Yonago, providing wedding attire services across a wide area of the San-in region, spanning from eastern Shimane Prefecture to western Tottori Prefecture.
## Background and Vision of the Merger
'Muramatsu' has been a long-established specialty store providing wedding attire in Matsue for over 60 years since its establishment in 1962. Rooted in the castle town of Matsue, the store has continuously supported the special moments in the lives of the local community. Its valuable assets include a collection of high-end traditional Japanese attire, including works by successive generations of Akira Akiyama, and the trust cultivated over many years within the community.
To ensure that the legacy of 'Muramatsu,' which has walked alongside the people of Matsue for over 60 years, continues without interruption and to protect it as an important local attire store, it was decided to join forces with Kusatani.
## About the New Store 'MAISON KUSATANI MATSUE'
The new store name, 'MAISON KUSATANI MATSUE,' embodies our desire to combine Kusatani's long-standing achievements, which will celebrate its 100th anniversary in 2027, with the dignity of Matsue, a historic castle town.
Muramatsu's extensive lineup of high-end wedding attire and its signature collection of historical brand pieces, accumulated over 60 years, will be seamlessly continued and presented to the local community.
Kusatani will also offer the bridal expertise cultivated through its wide range of services, including Izumo Taisha Shrine weddings, to the Matsue area, catering to various occasions such as bridal, coming-of-age ceremonies, graduation ceremonies, and guest attire.
## One-Stop Support for Wedding Attire in the San-in Area
With this merger, the Kusatani Group will be able to operate from the following three locations:
| Location | Address | Main Service Area |
|---|---|---|
| Kusatani Izumo Store | 3-1 Tenjin-cho, Izumo City, Shimane Prefecture | Izumo / Oda Area |
| MAISON KUSATANI MATSUE (New) | 21 Tenjin-cho, Matsue City, Shimane Prefecture | Matsue / Yasugi / Unnan Area |
| Kusatani Yonago Store | 5-1-1 Higashifukuhara, Yonago City, Tottori Prefecture | Yonago / Sakaiminato / Saihaku Area |
The collaboration among these three locations will establish a one-stop service system for wedding attire and Izumo Taisha Shrine wedding support across the wide San-in area, covering eastern Shimane Prefecture to western Tottori Prefecture.
## New Store Overview
| Item | Details |
|---|---|
| Store Name | MAISON KUSATANI MATSUE |
| Location | 21 Tenjin-cho, Matsue City, Shimane Prefecture |
| Access | 10-minute walk from JR Matsue Station |
| Opening Date | April 1, 2026 |
| Business Hours | 9:00〜18:00 |
| Regular Holiday | Wednesday |
| Main Services | Wedding attire rental (Shiromuku, Irouchikake, Montsuki Hakama, Wedding Dress) / Guest attire rental (Tomesode, Furisode, Morning Suit, etc.) / Coming-of-age & Graduation ceremony attire / Izumo Taisha Shrine wedding support / Shrine wedding support (in cooperation with Kusatani Group) |
| Contact | 0852-31-7172 |
## Limited Company Kusatani (Company Information)
| Item | Details |
|---|---|
| Official Name | Limited Company Kusatani |
| Founded | 1927 (Showa 2) / 100th anniversary in 2027 |
| Representative Director | Chiaki Kusatani |
| Location | 862-7 Kizukiminami, Taisha-cho, Izumo City, Shimane Prefecture |
| Business Activities | Attire rental shop / Bridal production (Izumo Enmusubi Net operation) / Marriage counseling / Kimono dressing / Hair and makeup / Salon / Photography / Hotel |
| Achievements | Exclusive bridal comprehensive support for Izumo Taisha Wedding Hall and Izumo Kyo Wedding Hall with over 50,000 cases / Wa-Auberge Kamitokuraku Wood Design Award 2024 recipient |
| Official Website | https://www.kusatani.com/ |
| Izumo Taisha Wedding Support Site | https://izumo-enmusubi.net/ |
## Muramatsu Co., Ltd. (Merged Company Information)
| Item | Details |
|---|---|
| Official Name | Muramatsu Co., Ltd. |
| Founded | 1962 (Showa 37) |
| Location | 21 Tenjin-cho, Matsue City, Shimane Prefecture |
| Business Activities | High-end wedding attire specialty store (attire rental) |
| Features | Representative wedding attire store in San-in, handling collections of successive Akira Akiyama works and high-end brands like LANVIN |
## Contact for this Matter
Hanayome Center Kusatani, Kinzuku
TEL: 0853-31-7172 / E-mail: izumo@kusatani.com
Hours: 9:00〜18:00 (Closed: Wednesdays)
FAQ
When will the new store 'MAISON KUSATANI MATSUE' open?
It will open on April 1, 2026, operating at the former Muramatsu store location.
What services will be offered as a result of this merger?
A wide range of services, including wedding attire rental, bridal support, and attire rental for coming-of-age/graduation ceremonies and guests, will be provided seamlessly.
What kind of track record does Kusatani Co., Ltd. have?
It is a long-established company that has supported over 50,000 weddings at Izumo Taisha and Izumo Kyo wedding halls, and also operates a hotel business.