KURUKURU Inc. (Headquarters: Chuo-ku, Ginza, Tokyo; President: Yasuhiro Sekizawa), which operates the travel brand "MAIMO," will offer a lineup of suitcases to support summer travel, from carry-on lightweight models to large-capacity models, in conjunction with the Amazon Prime Day Early Sale (starting July 7, 2026). According to a survey by the Japan Tourism Agency, domestic travel is steadily increasing, and ahead of the peak summer travel season when demand is high, we propose Amazon Prime Day as an opportunity to choose a suitcase that suits your travel style.

*Image is for illustrative purposes.

Amazon Prime Day 2026 | Early Sale July 7, Main Sale July 10

Early Sale Period: July 7, 2026 (Tue) 0:00 - July 9, 2026 (Thu) 23:59

Main Sale Period: July 10, 2026 (Fri) 0:00 - July 13, 2026 (Mon) 23:59

Ahead of the peak summer travel season when demand is high, from lightweight models to large-capacity and multi-functional models.

You can find suitcases that match your travel style during this period.

Click here for the official Amazon page

Summer Travel Trends | Domestic Travel Steady, Summer is Peak Season for Leisure Travel

According to the Japan Tourism Agency's Survey of Travel and Tourism Consumption Trends, domestic travel by Japanese people in 2025 showed steady growth in both the number of travelers and consumption expenditure, with consumption expenditure reaching a record high. This trend is expected to continue in 2026. The Amazon Prime Day Early Sale (starting July 7) coincides with the timing when preparations for such trips become serious. MAIMO offers suitcases that can be chosen according to travel style and luggage volume.

Source: Japan Tourism Agency "Survey of Travel and Tourism Consumption Trends 2025 Annual Values (Preliminary)" (Announced February 18, 2026)

https://www.mlit.go.jp/kankocho/news02_00074.html

Suitcases for Summer Travel Available During the Sale Period

A wide range of products from the MAIMO official store will be eligible for this Amazon Prime Day. Among them, we will introduce models primarily for summer travel.

1 STAND U | For those who want to access luggage while the suitcase is upright

This is a popular front-opening model. You can take out luggage while the suitcase is standing, making it smooth to access items at airports, hotels, or during transit. It can be used for a wide range of purposes, from business trips to leisure travel.

https://www.amazon.co.jp/dp/B0CQBD7SNF

※Image is for illustrative purposes.

2 Airstep | For those who prioritize lightness above all else

This is a lightweight series that can be carried like a bag. It is suitable for those who want to reduce physical strain during summer travel with frequent movement and transfers.

https://amzn.asia/d/43y7qCs

※Image is for illustrative purposes.

3 COLOR YOU Kei | For those who want to balance large capacity with lightness

This is the XL size of our standard series, which balances lightness and large capacity. It meets the needs of summer trips with a lot of luggage, such as study abroad, family trips, and sports expeditions.

https://amzn.asia/d/23F6b2a

※Image is for illustrative purposes.

About the Travel Brand "MAIMO," with Over 120,000 Units Sold Cumulatively

MAIMO is a travel brand originating from Japan, launched in 2021. Planning and development are done in Japan, and we pursue a balance of usability, quality, and price through over 20 quality inspections. We have received high praise from many customers, including winning the "OMOTENASHI Selection" for two consecutive years in the 2023 and 2024 fiscal years. We aim to be a travel brand that stays close to our customers with products and services that break the conventions of the suitcase industry.

MAIMO's "Reliable Quality and Support"

MAIMO suitcases are manufactured in a reliable dedicated factory that produces approximately 1.2 million units annually, ensuring stable quality. We are committed to durability, conducting 21 unique tests to achieve quality that can be used with confidence from daily life to harsh journeys. Furthermore, customers can easily access a dedicated support site via a QR code inside the suitcase, ensuring comprehensive after-sales support.

Related Press Releases

● [MAIMO] Perfect for winter domestic travel and visiting family. "SPEED U" for quick access to essentials, and the expanded "SPEED U Plus" are here.

https://prtimes.jp/main/html/rd/p/000000281.000036491.html

● [MAIMO] Prepare for the busy travel season. M and L sizes are now available for "GranFrame."

https://prtimes.jp/main/html/rd/p/000000270.000036491.html

● [MAIMO] Extra-large 151L size newly added to "STAND U" and "COLOR YOU Kei"! The 40L carry-on M size debuts for "Airstep."

https://prtimes.jp/main/html/rd/p/000000255.000036491.html

Official Website, Social Media

Official Website: https://maimo-travel.com

Official X (Twitter): https://x.com/maimo_japan

Official Instagram: https://www.instagram.com/maimo_japan/

Company Profile

KURUKURU Inc.

"People create. For people, we create." A company that creates and delivers with all its heart. Company Name: KURUKURU Inc. Representative Name: Yasuhiro Sekizawa Location: 6-10-1 Ginza, Chuo-ku, Tokyo 104-0061 Official HP: https://www.kurukuru.co.jp

FACT BOX

  • Source: PR TIMES
  • Category: 商品情報
  • Organizations: MAIMO / Amazon