[Ur.Salon] Supporting 'Beautiful Hair Care' for Busy Parenting Households Starting a New Life | Providing Fast-Drying & Damage-Less Hair Dryers at a Family Event in Hiroshima

KURUKURU Inc.'s beauty brand 'Ur.Salon' sponsored a parenting event in Hiroshima, providing its lightweight, fast-drying hair dryer as a prize to support the hair care of busy families.
イベントNQ 65/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 24, 2026 at 03:00
  • 🔍 Collected: April 23, 2026 at 18:31
  • 🤖 AI Analyzed: April 23, 2026 at 19:06 (35 min after Collected)
The life beauty brand 'Ur.Salon', operated by KURUKURU Inc. (Headquarters: GINZA SIX 13F, 6-10-1 Ginza, Chuo-ku, Tokyo; Representative Director: Yasuhiro Sekizawa), provided products for the pikabu festival "Congratulations on Advancing, Entering Kindergarten, and School Festa" held at Edion Peace Wing Hiroshima on Sunday, March 22, 2026. This event is an event for child-rearing families sponsored by Hiroshima's child-rearing information media 'pikabu'. Ur.Salon provided the 'Premium Beauty Dryer 01' as a prize for the lottery that attendees who completed the stamp rally at the venue could participate in. We delivered an opportunity for busy mothers and fathers in child-rearing households to face 'beauty' through daily hair care.

Event Overview

- Event Name: pikabu Festival "Congratulations on Advancing, Entering Kindergarten, and School Festa"
- Date & Time: Sunday, March 22, 2026, 11:00-16:00
- Venue: Edion Peace Wing Hiroshima, 2nd Floor
- Organizer: peekaboo Inc., Co-organizer: Sanfrecce Hiroshima Inc.
- Contents: Sponsor exhibition booths, stamp rally giveaway project, advancement/enrollment photo booth, traffic rules class, lesson experience corner

Background of the Provision

Proposing 'beautiful hair care' to child-rearing households and the brand's philosophy

The "Congratulations on Advancing, Entering Kindergarten, and School Festa" held this time was an event for the whole family to celebrate the milestones of children advancing, entering kindergarten, and entering school, and many child-rearing families visited the venue at Edion Peace Wing Hiroshima. Under the concept of "your own 'at-home salon'," Ur.Salon develops salon-quality beauty items so that people leading busy lives can easily obtain beautiful hair. For mothers and fathers struggling with child-rearing, taking time for their own care is difficult. Even so, we decided to provide products for this event with the desire to turn the daily hair-drying time into a 'moment to beautifully groom hair.'

State of the Event on the Day

[Provided "Premium Beauty Dryer 01" as a prize for the stamp rally lottery]

At the venue, a digital stamp rally going around the child-rearing support booths was held, and attendees who collected stamps could participate in a lottery to win gorgeous prizes. Ur.Salon provided the "Premium Beauty Dryer 01" as a prize for this lottery. This product, characterized by its large air volume, can dry hair thoroughly even at low temperatures, leading to beautiful hair while suppressing damage caused by heat. It is a device that can be used by the whole family, from children's hair drying time after bathing to the hair care of moms and dads themselves.

[Voices of child-rearing families that brought smiles to everyone and colored the venue]

On the day, a stamp rally touring each booth in the venue was conducted, and it was crowded with many visitors. Those who collected all the stamps were granted the right to participate in a drawing as an achievement bonus, and the lottery project where prizes such as our "Premium Beauty Dryer 01" could be won attracted great attention. The sight of children reaching into the lottery box with sparkling eyes was impressive, and while some children smiled when they won a prize, others shed tears when they didn't get the desired result. The venue was enveloped in a warm atmosphere unique to child-rearing households. The stamp rally corner was so successful that a queue formed, supporting the excitement of the entire event.

[Delivering an opportunity for 'beautiful hair care' to busy child-rearing households]

Even while being chased by daily child-rearing, hair drying time is something that surely comes every day. We want you to turn that short time into 'a moment to prepare yourself.' With such thoughts in mind, we provided prizes for this event. For mothers and fathers raising children, taking time for their own care tends to be postponed, but the daily hair drying time is also a valuable time to easily face 'beauty'. Because Ur.Salon's "Premium Beauty Dryer 01" is excellent in quick-drying with a large air volume, it realizes a beautiful finish in a short time even in busy daily lives. Many child-rearing families visited on the day, and by delivering Ur.Salon's products through the lottery, it became a day where the smiles of families and the feeling of 'congratulations' spread throughout the venue.

Provided Product

"Premium Beauty Dryer 01"

A hair dryer that realizes a large air volume of 2.3㎥/min and a high power of 1200W while having a lightweight and compact body of only about 360g, equipped with a patented latest small motor. With a low-temperature fast-drying specification using the far-infrared effect, it dries firmly while minimizing heat damage. It tightens the cuticles with double-repair ions.