A 'Third Option' Neither Used Nor New: First Actual Exhibition of a Refurbished Truck | Kuriyama Motors Exhibits at Japan Truck Show 2026 for the First Time
Kuriyama Motors will exhibit for the first time at the "Japan Truck Show 2026". They will showcase an actual "refurbished truck," a highly regenerated vehicle that has driven over 1 million km, proposing a new sustainable choice.
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- 📰 Published: April 14, 2026 at 19:00
- 🔍 Collected: April 14, 2026 at 10:31
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Kuriyama Motors Co., Ltd. (President & CEO: Tomohiro Kuriyama, hereinafter: Kuriyama Motors), with bases in Tokyo, Chiba, and Kanagawa, engages in the sale, purchase, rental, and parts sales of used trucks, aiming for a sustainable society by providing environmentally friendly vehicles and promoting recycling.
Actual exhibition of a refurbished truck regenerated from a vehicle with over 1 million km mileage (Japan Truck Show 2026)
■ Actual exhibition of a regenerated truck that "doesn't look like it has over 1 million km"
Kuriyama Motors will exhibit for the first time at the "Japan Truck Show 2026" held at Pacifico Yokohama from Thursday, May 14, 2026, showcasing a "refurbished truck (regenerated truck)".
As new vehicle prices continue to soar and delivery times lengthen, the company proposes refurbished trucks as a new option balancing cost and quality.
The vehicle exhibited this time is characterized by its finish, which "doesn't look like a vehicle with over 1 million km mileage," despite being used for many years.
One million km is equivalent to traveling around the Earth about 25 times, yet the exterior and condition have been finished so well that it's hard to believe it's such a vehicle.
Furthermore, this will be the first time the refurbished trucks, which have been promoted online, will be unveiled as actual vehicles.
A refurbished truck regenerated based on a vehicle used for many years (Actual exhibited vehicle)
■ What is a refurbished truck? The "Third Option"
A refurbished truck is a regenerated vehicle based on a high-quality used truck, which has been inspected, maintained, and finished in-house.
Unlike a simple used car, it balances practicality and quality through maintenance that reaches invisible parts, and the reconstruction of its exterior and functions.
As a "third option" that is neither a new car nor a used car, we provide vehicles that serve as immediate assets on the ground.
By consistently performing these processes in-house, we achieve stable quality.
■ Back to the field after about 11 years, one circulating vehicle
The vehicle exhibited this time is a Mitsubishi Fuso large truck, the "Super Great."
After being sold as a new vehicle, this truck returned to our company after about 11 years and was regenerated as a vehicle that can once again play an active role in the field.
The process of circulation—where a vehicle sent out in the past returns, regains value, and is sent back to the field—is a symbol of this initiative.
■ "Refurbishment Power" supports the quality of regeneration
In the regeneration of this vehicle, condition checks by specialized organizations are also conducted, and in addition to functional maintenance, we are thoroughly particular about the finishing of the exterior and interior.
Supporting this regeneration is our "Refurbishment Power."
It goes beyond mere maintenance techniques and is supported by the thoughts and skills accumulated on the ground.
Our company perceives this "Refurbishment Power" as follows:
- The power to assess the condition and arrange it into a usable form again
- The power to restore value without discarding and connect it to the next user
- The power not to waste resources while maintaining quality
Based on these thoughts and skills, we conduct regeneration utilizing existing parts under the policy of "utilizing what can be utilized."
On the ground, we pursued a finish that does not show its years of use while leveraging a familiar texture.
Fine details and playful touches that only those who notice will see are also applied to the exterior.
Please see the detailed finish and ingenuity at the venue.
In addition to polishing and grinding work, repainting and aluminum wheel finishing were also implemented. A refurbished truck with its entire exterior carefully arranged.
The rear doors were repainted, creating a rear area finish that defies its years of use.
A rear bumper outfitted using scale stainless steel. A finish that balances functionality and aesthetics. A newly produced rear step, a stepping area subjected to heavy loads. Practical specifications considering ease of use on the ground.
■ A regeneration philosophy connecting SDGs and logistics reality
Behind the refurbished truck lies the company's philosophy of "circulating trucks."
Rather than relying on buying new vehicles, by finding value in existing vehicles and regenerating them, we achieve both effective resource utilization and a reduction in environmental impact.
Furthermore, we incorporate ingenuities to keep vehicles in use for a long time, such as using a coating agent to suppress wood deterioration in the cargo bed finish.
These regeneration initiatives contribute to reducing environmental impact and serve as a practical solution for the logistics industry facing increasing cost burdens, providing an alternative not dependent on new vehicles.
Actual exhibition of a refurbished truck regenerated from a vehicle with over 1 million km mileage (Japan Truck Show 2026)
■ Actual exhibition of a regenerated truck that "doesn't look like it has over 1 million km"
Kuriyama Motors will exhibit for the first time at the "Japan Truck Show 2026" held at Pacifico Yokohama from Thursday, May 14, 2026, showcasing a "refurbished truck (regenerated truck)".
As new vehicle prices continue to soar and delivery times lengthen, the company proposes refurbished trucks as a new option balancing cost and quality.
The vehicle exhibited this time is characterized by its finish, which "doesn't look like a vehicle with over 1 million km mileage," despite being used for many years.
One million km is equivalent to traveling around the Earth about 25 times, yet the exterior and condition have been finished so well that it's hard to believe it's such a vehicle.
Furthermore, this will be the first time the refurbished trucks, which have been promoted online, will be unveiled as actual vehicles.
A refurbished truck regenerated based on a vehicle used for many years (Actual exhibited vehicle)
■ What is a refurbished truck? The "Third Option"
A refurbished truck is a regenerated vehicle based on a high-quality used truck, which has been inspected, maintained, and finished in-house.
Unlike a simple used car, it balances practicality and quality through maintenance that reaches invisible parts, and the reconstruction of its exterior and functions.
As a "third option" that is neither a new car nor a used car, we provide vehicles that serve as immediate assets on the ground.
By consistently performing these processes in-house, we achieve stable quality.
■ Back to the field after about 11 years, one circulating vehicle
The vehicle exhibited this time is a Mitsubishi Fuso large truck, the "Super Great."
After being sold as a new vehicle, this truck returned to our company after about 11 years and was regenerated as a vehicle that can once again play an active role in the field.
The process of circulation—where a vehicle sent out in the past returns, regains value, and is sent back to the field—is a symbol of this initiative.
■ "Refurbishment Power" supports the quality of regeneration
In the regeneration of this vehicle, condition checks by specialized organizations are also conducted, and in addition to functional maintenance, we are thoroughly particular about the finishing of the exterior and interior.
Supporting this regeneration is our "Refurbishment Power."
It goes beyond mere maintenance techniques and is supported by the thoughts and skills accumulated on the ground.
Our company perceives this "Refurbishment Power" as follows:
- The power to assess the condition and arrange it into a usable form again
- The power to restore value without discarding and connect it to the next user
- The power not to waste resources while maintaining quality
Based on these thoughts and skills, we conduct regeneration utilizing existing parts under the policy of "utilizing what can be utilized."
On the ground, we pursued a finish that does not show its years of use while leveraging a familiar texture.
Fine details and playful touches that only those who notice will see are also applied to the exterior.
Please see the detailed finish and ingenuity at the venue.
In addition to polishing and grinding work, repainting and aluminum wheel finishing were also implemented. A refurbished truck with its entire exterior carefully arranged.
The rear doors were repainted, creating a rear area finish that defies its years of use.
A rear bumper outfitted using scale stainless steel. A finish that balances functionality and aesthetics. A newly produced rear step, a stepping area subjected to heavy loads. Practical specifications considering ease of use on the ground.
■ A regeneration philosophy connecting SDGs and logistics reality
Behind the refurbished truck lies the company's philosophy of "circulating trucks."
Rather than relying on buying new vehicles, by finding value in existing vehicles and regenerating them, we achieve both effective resource utilization and a reduction in environmental impact.
Furthermore, we incorporate ingenuities to keep vehicles in use for a long time, such as using a coating agent to suppress wood deterioration in the cargo bed finish.
These regeneration initiatives contribute to reducing environmental impact and serve as a practical solution for the logistics industry facing increasing cost burdens, providing an alternative not dependent on new vehicles.